Web Content Director establishes and directs the strategic long-term goals, policies, and procedures for the curation of content utilized on web, mobile, and other platforms. Develops and directs consistent methodologies to analyze content consumption data and to define content needs. Being a Web Content Director determines the long-term resources required to accomplish the organization's business objectives. Leads negotiations with vendors to obtain content. Additionally, Web Content Director requires a bachelor's degree. Typically reports to a director. The Web Content Director typically manages through subordinate managers and professionals in larger groups of moderate complexity. Provides input to strategic decisions that affect the functional area of responsibility. May give input into developing the budget. To be a Web Content Director typically requires 3+ years of managerial experience. Capable of resolving escalated issues arising from operations and requiring coordination with other departments. (Copyright 2024 Salary.com)
As a company whose mission is to be the most progressive and inclusive money transfer business in the world, we deliver highly reliable payment services to our customers. With over 402K locations in 165 countries, we have adopted the true identity of what it means to be multicultural and embody the idea of being family, no matter where we are. At Ria, you’ll be surrounded by colleagues from Denver, CO to Paris, FR and everywhere in between, who are dedicated to each other and empowered to be creative and nurture “out of the box” solutions.
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Primary Responsibilities:
As the Digital Content Marketing Director for Web and App, you will be responsible for owning, developing and implementing the marketing content strategy across our web and app products globally to assist towards business targets as they relate to organic growth.
You will manage a small but growing team of web content marketers and copywriters to help build up the content strategy around the different websites globally, and focus on driving organic growth for both the web and app products.
You will collaborate closely with cross-functional teams including the broader marketing organization, the paid media team, designers, data analysts and external partners to optimize campaigns, maximize new user acquisition and retention, and continuously explore new opportunities to test and learn.