Visual Merchandising Director directs an organization's visual merchandising department. Responsible for driving sales and profits with pricing decisions, display strategies, and events. Being a Visual Merchandising Director manages staffing strategy and decisions. Oversees regional display initiatives and ensures they correspond to overall organizational decisions and objectives. Additionally, Visual Merchandising Director requires a bachelor's degree. Typically reports to top management. The Visual Merchandising Director manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. To be a Visual Merchandising Director typically requires 5+ years of managerial experience. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. (Copyright 2024 Salary.com)
The Visual Merchandising Manager is responsible for assisting the Director of Visual Merchandising in managing and directing the actions of the team along with creating visual documents for store direction that educates and provides awareness to drive sales. The Visual Merchandising Manager will be responsible for branding and consistency regarding all merchandising initiatives.
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