Trade Show Director develops and directs the overall strategic planning, budget, and execution of trade shows and exhibitions. Collaborates with stakeholders, sales, and marketing to develop the business objectives, concepts, deliverables, and timelines of a show. Being a Trade Show Director devises innovative solutions to enhance the impact of an event. Ensures detailed planning and execution of show and evaluates show outcomes based on established metrics for quality and attendance. Additionally, Trade Show Director typically requires a bachelor's degree. Typically reports to top management. The Trade Show Director manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. To be a Trade Show Director typically requires 5+ years of managerial experience. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. (Copyright 2024 Salary.com)
Our purpose is to contribute to our customers success by helping them become more successful in their business. We hire and train talented people that truly care about supporting our customers and each other. Our trade show program provides an opportunity to connect with existing and potential customers face-to-face, gain a better understanding of their challenges and provide solutions with a focus on Industry 4.0 solutions and the smart factory.
The Trade Show/Event Marketing Manager is responsible for the execution and logistics of an annual trade show plan that involves all aspects of exhibitions—budget, execution, booth design, demo development, setup/teardown, and collaboration with our Team and custom exhibit house provider. This position will report to the Performance Marketing Director. This professional will engage in close and constant collaboration with the CEO, Sales Industry Leaders, Product Managers and Sales Engineers with regard to timeline, products, and goal of each show.
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Company Description
ifm electronic gmbh, the parent company of ifm efector USA, is a worldwide leader of industrial automation technology. Globally, ifm employs over 8,750 employees in 165 countries, servicing 155,000 customers.
ifm USA headquarters is located in Malvern, PA; our stocking warehouse is located in Downingtown, PA. Sales offices are located near all major cities throughout the US. The USA Team consists of about 350 dedicated employees assisting 25,000 customers.
Our capability can be attributed to three guiding principles, Employees First, Customer Loyalty, and Safe Growth. With a professional, fast-paced, and collaborative culture, ifm welcomes new ideas and fosters honest communication and trust. Our employees are defined by their abilities and contributions rather than title or tenure. They drive the company's success by developing innovative solutions for our customers to achieve great results. "We have amazing products, but best of all we have amazing people. This is a core value of our success." - Roger Varma, CEO, ifm efector.
ifm efector, inc. is an Equal Opportunity Employer and does not discriminate on the basis of race, color, religion, gender, national origin, age, disability, or handicap, marital or protected veteran status, genetic information, sexual orientation, gender identity, or any other category protected under applicable federal, state, or local law.
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