Top Division Marketing Executive develops and directs marketing objectives, strategies, programs, and policies for all products and services for the organization. Translates the overall marketing vision into integrated business plans, tactics, and deliverables. Being a Top Division Marketing Executive oversees critical marketing functions, including market research, communications, and product planning. Utilizes technology and data to Identify changes in the competitive environment and enable responsive marketing activities. Additionally, Top Division Marketing Executive develops budgets, resources, and teams to execute short-term and long-term marketing plans Requires a bachelor's degree. Typically reports to senior management. The Top Division Marketing Executive manages a departmental function within a broader corporate function. Develops major goals to support broad functional objectives. Approves policies developed within various sub-functions and departments. To be a Top Division Marketing Executive typically requires 8+ years of managerial experience. Comprehensive knowledge of the overall departmental function. (Copyright 2024 Salary.com)
POSITION PURPOSE:
The Digital Marketing Manager will work with our strategic and versatile marketing team assisting with the creation and execution of digital marketing and shopper marketing strategies for Albertsons Companies’ Portland Division. This role will focus on digital platforms such as social media, email, website, digital display ads, and our loyalty program app. They will cultivate relationships internally to identify and act on opportunities for compelling social and digital content, marketing programs, and human interest stories; writing stellar, grammatically correct and well-crafted content with engagement opportunities and brand voice in mind; articulating research and industry best practices coupled with analysis of our own past performance to develop opportunities for campaigns and promotions; and by being genuinely engaged and passionate about your work and the coordinated voice of our brand. Lastly, the Digital Marketing & Analytics manager will be the voice of the division when working closely with the national marketing team, local vendors, and partnered agencies to implement loyalty programs and campaigns. This position reports directly to the Director of Marketing.
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TRAVEL REQUIREMENTS: Vary depending on geography
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An Equal Opportunity Employer
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