Top Communications Executive oversees an organization's internal and external communications strategies and programs. Plans and directs communications programs that effectively describe and promote the organization and its products. Being a Top Communications Executive oversees market or public opinion research to assess program outcomes. Approves promotional campaign ideas in various types of media. Additionally, Top Communications Executive requires a bachelor's degree. Typically reports to top management. The Top Communications Executive manages a departmental function within a broader corporate function. Develops major goals to support broad functional objectives. Approves policies developed within various sub-functions and departments. To be a Top Communications Executive typically requires 8+ years of managerial experience. Comprehensive knowledge of the overall departmental function. (Copyright 2024 Salary.com)
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