Social Media Marketing and Communications Manager manages a team of specialists that create social media content and campaigns. Ensures work is consistently aligned with established strategies and branding. Being a Social Media Marketing and Communications Manager analyzes social media data and uses it to improve content and campaigns. Identifies opportunities to grow the audience and improve brand awareness. Additionally, Social Media Marketing and Communications Manager performs research on current benchmark trends and audience preferences. Stays up to date with current technologies and trends in social media, design tools, and applications. Requires a bachelor's degree. Typically reports to a director. The Social Media Marketing and Communications Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. To be a Social Media Marketing and Communications Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)
Are you ready to make a profound impact in the world of content marketing? Join us at Revant Optics as our Digital Content and Social Media Manager and embark on a journey that blends creativity with strategic vision. Reporting directly to our Director of Marketing, you'll play a pivotal role in crafting and executing comprehensive content strategies that elevate our brand visibility, engage our target audience, and drive customer loyalty.
At Revant, we're not just about eyewear; we're about revolutionizing the industry with superior quality products, advanced technology, and sustainable practices at our core. Our commitment to creating the most sustainable vision brand in the world drives us to seek innovative individuals who share our passion for making a difference. As part of our culturally attuned organization, you'll have the opportunity to contribute your diverse perspectives, experiences, and ideas to our mission.
From developing captivating narratives to managing content calendars across various channels, you'll collaborate with cross-functional teams to ensure seamless integration of compelling content.
If you're an experienced and entrepreneurial content marketing professional with a drive for excellence and a dedication to making a meaningful impact, we invite you to join us in reshaping the future of eyewear. Apply now and become a part of our dynamic team at Revant Optics!
Revant offers a competitive compensation package including:
About Revant
Revant is the largest and fastest-growing direct-to-consumer replacement lens company on the planet. We are dedicated to creating the most sustainable vision brand in the world by keeping eyewear in play. We are committed to evolving the eyewear industry with innovative and sustainable optical manufacturing processes and products designed to provide the best visual experience possible. Our dedication to making better products in a better way, and providing stellar consumer experiences, is fueled by the belief that the vision industry needs to focus less on flash and more on thoughtfulness.
Revant is committed to the principles of inclusion, diversity, and equity. We create community and build trust by fostering a culturally attentive organization. We reach out to diverse candidates who will contribute a range of perspectives, experiences, skills and ideas to how we work, our programs and our services to best serve, reach and reflect the rich diversity of the customers we serve.
Essential Functions
Content Strategy Development:
Content Creation and Management:
Search Engine Optimization (SEO):
Social Media and Influencers Management:
Email Marketing:
Content Distribution:
Performance and Data Analytics:
Brand Alignment:
Lead Generation and Conversion:
Customer Retention:
Stay Informed on Trends:
Competencies
Education and Experience
Intangibles
Revant Values
Initiative
Empathy
Focus
Trust
Work Environment - Hybrid (Tuesdays and Wednesdays in office)
While working remotely, you will need a quiet space that you can use to allow you to be present and focused during work hours. In addition to two days in the office per week, your position may require you to be physically in the office more often when projects or in person meetings are required.
When working at the office, we operate under Good Manufacturing Practices which may at times require wearing safety glasses and closed toe shoes. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets, and fax machines.
Travel
Potential for 2-3 weeks of travel per year.
AAP/EEO Statement
It is the policy of Revant Optics to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Revant Optics will provide reasonable accommodations for qualified individuals with disabilities.
Other Duties
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
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