Social Media Marketing and Communications Manager jobs in Tennessee

Cumulus Nashville is seeking an enthusiastic Marketing Communications Manager to lead their marketing and promotion department. Cumulus Nashville is home to Middle Tennessee sports leader 104.5 The Zone, Titans Radio, 99.7 SuperTalk, Urban leader 92Q, and the country power-house duo 103.3 Country and 99.5 Nash Icon. In addition to these dynamic radio stations, Cumulus Nashville produces live, local events, original content Podcasts, and YouTube Channels.

At Cumulus Nashville we aren't just shaping sound; we're shaping experiences; we're more than a brand; we're a trusted advisor to countless listeners and businesses across Middle Tennessee. As leaders in the audio and digital landscape, we consistently push the envelope to create content that redefines the way people connect with music, information, and entertainment.

Job Summary: The Marketing Communications Manager will be responsible for managing the implementation of the marketing communications strategy and programs, including advertising, branding, contesting and station promotion. They will design, develop, and distribute consistent themes, messaging, and branding throughout all communication touchpoints. The Marketing Communications Manager will understand media usage, our clients, and users and develop focused communications in collaboration with organizational stakeholders across functions. Additionally, the Marketing Communications Manager will explore and adopt new channels, methods, and platforms to optimize marketing and promotion communications. They will oversee the planning and execution of major Cluster and/or station events, Promotions, and contests as well as overseeing the digital strategy and implementation for the brands. The Marketing Communications Manager will develop the internal and external resources required for campaign delivery.

General Responsibilities:

• This is a unique role in marketing and promotion, as it not only delivers against brand awareness and reputation but also must work cross-functionally to drive revenue and business results.
• This person will take on a variety of responsibilities and play a leadership role on the Nashville leadership team
• Manage promotional programs and drive overall growth and success through strategic planning and execution of brand-building and consumer-focused campaigns.
• Develop, execute and measure promotions and branding strategies to deliver against key objectives of: driving listener awareness and engagement, development and execution of events and client-centric sales promotion campaigns
• Supervise the planning and execution of promotional campaigns across multi-marketing audio (station) channels
• Leads the department by managing integrated sales and brand promotion initiatives across all brand (audio stations) channels
• Works with team members to track campaign success using performance data related to email campaigns, digital advertising, website engagement, earned media, internal team member engagement, survey outcomes and other metrics, social media, and other promotional communications channels.
• Collaborates across departments to meet strategic key objectives.

Job Requirements: