Social Media Marketing and Communications Manager jobs in Richmond, KY

Social Media Marketing and Communications Manager manages a team of specialists that create social media content and campaigns. Ensures work is consistently aligned with established strategies and branding. Being a Social Media Marketing and Communications Manager analyzes social media data and uses it to improve content and campaigns. Identifies opportunities to grow the audience and improve brand awareness. Additionally, Social Media Marketing and Communications Manager performs research on current benchmark trends and audience preferences. Stays up to date with current technologies and trends in social media, design tools, and applications. Requires a bachelor's degree. Typically reports to a director. The Social Media Marketing and Communications Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. To be a Social Media Marketing and Communications Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)

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Social Media Marketing Specialist
  • Kentucky Eagle, Inc.
  • Lexington, KY FULL_TIME
  • Kentucky Eagle is in the happy hour, long weekend, after 5 o’clock business. We are a family-built company, delivering the best beer, wine, and spirits come hell or high water. Our team works harder and longer, striving for excellence in everything we do. We are leaders in the industry. And we’re proud of it.
    This position will be responsible for leading Kentucky Eagle’s social media marketing strategy and campaigns for our brands as well as being responsible for our e-commerce platforms. The position will create new social media campaigns and use established content from our suppliers to market Kentucky Eagle and its portfolio to a diverse group of people in a fresh and innovative way.
    Main Responsibilities
    • Execute objectives established by VP of Sales and Marketing.
    • Create digital marketing strategy to support Kentucky Eagle and our supplier’s growth plans.
    • Create targeted digital marketing campaigns to drive consumer trial. Track and measure success (impressions, CTR, and sales lift).
    • Manage and update retail portal with regular updates.
    • Work with vendors to continuously improve the portal to provide a better experience for retailers.
    • Use site analytics to enhance and improve the online retailer experience.
    • Develop monthly newsletters, weekly special release material and daily retailer portal updates.
    • Develop and manage training programs for e-commerce platform(s).
    • Communicate with retailers and customers using multiple social media channels to promote our brands (e.g. Facebook, Tik Tok, Instagram and Twitter).
    • Attract and increase follower of Kentucky Eagle social media channels.
    • Manage and update Kentucky Eagle website.
    • Use established content and create new content to promote Kentucky Eagle and its portfolio.
    • Develop organized reporting on campaign metrics (e.g. likes, impressions and comments).
    • Support media initiatives, including campaigns for community relations and social responsibility.
    • Adhere to and enforce all applicable Kentucky ABC policies and standards.
    • Measure and track retailer portal performance:
      • Usership rates
      • Trends
      • Integration of sales goals into e-commerce platform(s)
      • Enhancements
      • Site friendliness internal and external
    • Understand Kentucky Eagle’s portfolio, brand positioning, marketing strategies and internal/external relationships.
    Minimum Qualifications
    • Bachelor’s degree in Marketing, Communications or equivalent experience managing corporate social media marketing programs.
    • 2 years or more of experience with social media platforms (e.g. Facebook, Tik Tok, Instagram)
    • 2 years creating and publishing social media content.
    • Understanding of influencer metrics and their impact on the business.
    • 1 year of experience with geo-fencing and google analytics preferred.
    • Strong analytical skills.
    • Highly organized with ability to manage multiple priorities and coordinate multiple projects simultaneously.
    • Strong communication and project management skills.
    Kentucky Eagle was built on teamwork and equal opportunity. We will continue to be successful when people are treated fairly and allowed to advance and achieve their full potential. It is the policy of Kentucky Eagle to ensure equal employment opportunity without discrimination or harassment on the basis of race, color, religion, gender, age, national origin, sexual orientation, citizenship status, veteran status, disability, pregnancy or any other characteristic protected by law.
  • 22 Days Ago

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Marketing & Communications Manager
  • Lexington Habitat for Humanity, Inc.
  • Lexington, KY FULL_TIME
  • The Marketing & Communications Manager is responsible for managing Lexington Habitat for Humanity’s external communications, branding, and marketing. Additionally, this position provides professional ...
  • 20 Days Ago

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Front Desk Receptionist/Social media manager
  • SHEFFA GROUP INC
  • Lexington, KY FULL_TIME,PART_TIME
  • ```Duties```- Greet and welcome guests in a professional and friendly manner- Answer phone calls and direct them to the appropriate department or individual- Schedule appointments and maintain calenda...
  • 15 Days Ago

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Front of House Manager
  • Millstone Social
  • Richmond, KY FULL_TIME
  • Job Summary:We are seeking a skilled and customer-oriented Front of House Leader to join our team. As a FoH Manager, you will be responsible for providing exceptional service to our guests, managing s...
  • 2 Days Ago

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Marketing & Communications Intern
  • First Southern Bancorp Inc.
  • Stanford, KY INTERN
  • About Us:First Southern National Bank is a community and relationship-driven bank serving twelve counties throughout Central and Western KY. Our home office is based in Stanford, with a population of ...
  • 2 Months Ago

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Social Media Coordinator
  • Paul Miller Motor Company
  • Lexington, KY FULL_TIME
  • Do you enjoy creating content for Instagram and TikTok? Do you have an eye for what catches viewers' attention on social media? If so, we have a spot for you! We are looking for a talented Social Medi...
  • 1 Day Ago

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0 Social Media Marketing and Communications Manager jobs found in Richmond, KY area

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PLANNER - Production Control
  • The Okonite Company
  • Richmond, KY
  • Job Description Job Description FUNCTION: PLANNER (Production Control) EDUCATION: High School Degree required. Two years...
  • 4/26/2024 12:00:00 AM

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Outside Sales Representative (Bilingual Spanish)
  • SPECTRUM
  • Irvine, KY
  • JOB SUMMARY Connect people and communities by offering best-in-class telecommunication services through door-to-door sol...
  • 4/25/2024 12:00:00 AM

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Residential Sales Representative
  • SPECTRUM
  • Irvine, KY
  • JOB SUMMARY Connect people and communities by offering best-in-class telecommunication services through door-to-door sol...
  • 4/25/2024 12:00:00 AM

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Sales Representative
  • SPECTRUM
  • Irvine, KY
  • JOB SUMMARY Connect people and communities by offering best-in-class telecommunication services through door-to-door sol...
  • 4/25/2024 12:00:00 AM

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Systems Analyst/Developer
  • Jobot
  • Richmond, KY
  • A top notch automotive technology organization is looking for an Analyst/Developer for an exciting opportunityThis Jobot...
  • 4/24/2024 12:00:00 AM

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Sales Associate
  • Thewhitestitch
  • Berea, KY
  • **Sales Associate APPLY NOW** 209 Short Street. Berea, KY 40403 Sat, Jul 24, 2021 Part time We are growing and are looki...
  • 4/24/2024 12:00:00 AM

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Restaurant Manager
  • Hooters of America, LLC
  • Richmond, KY
  • Overview: Hooters of America LLC is looking for a Restaurant Manager in our Hooters of Richmond,KY! Manages various area...
  • 4/23/2024 12:00:00 AM

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Restaurant General Manager
  • Hooters of America, LLC
  • Richmond, KY
  • Overview HOA Brands is looking for a Restaurant General Manager to lead our team at Hooters of Richmond! Do you have a p...
  • 4/22/2024 12:00:00 AM

Richmond is a home rule-class city in and the county seat of Madison County, Kentucky, United States. It is named after Richmond, Virginia, and is the home of Eastern Kentucky University. The population was 33,533 in 2015. Richmond is the third-largest city in the Bluegrass region (after Louisville and Lexington) and the state's sixth-largest city. Richmond serves as the center for work and shopping for south-central Kentucky. Richmond is the principal city of the Richmond–Berea Micropolitan Statistical Area, which includes all of Madison and Rockcastle counties. Richmond is located in Madison...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Social Media Marketing and Communications Manager jobs
$98,933 to $129,414
Richmond, Kentucky area prices
were up 1.2% from a year ago

Social Media Marketing and Communications Manager in Providence, RI
One of the most important differences that social networks have made to marketing communication is the fact that, unlike traditional marketing methods, which were only able to offer one-way channels of communication, it offers the ability for companies and clients to communicate with each other in real time.
February 05, 2020
Social Media Marketing and Communications Manager in Pascagoula, MS
Gen Z consistently cites YouTube as their go-to social media platform and students want to learn what it is like to attend an institution directly from their future peers.
January 25, 2020
Social Media Marketing and Communications Manager in Bakersfield, CA
The increased usage of social media marketing has ensured that almost everyone who advertises online has the opportunity to see their brand go viral, whereas with traditional forms of marketing, only larger corporations were able to afford the high costs of TV and radio advertising, which gave them an unprecedented advantage.
January 21, 2020