Social Media Communications Specialist is responsible for creating and administering content on all social media platforms to grow an audience and build brand awareness. Designs and drives high-quality social media content and campaigns that consistently align with established strategies and branding. Being a Social Media Communications Specialist conducts market research to identify social media best practices, trends, and insights. Builds and executes a social media strategy through competitor research, platform determination, benchmarking, messaging, and audience identification. Additionally, Social Media Communications Specialist tracks and analyzes metrics to gain insight on traffic, demographics, and effectiveness. Requires a bachelor's degree. Typically reports to a manager. The Social Media Communications Specialist work is closely managed. Works on projects/matters of limited complexity in a support role. To be a Social Media Communications Specialist typically requires 0-2 years of related experience. (Copyright 2024 Salary.com)
Job Summary:
We are seeking a talented and creative Social Media Coordinator to join our team. As a Social Media Coordinator, you will be responsible for managing and executing our social media strategy, creating engaging content, and building strong online communities. If you have a passion for social media, digital marketing, and staying up-to-date with the latest trends, we want to hear from you!
Duties:
- Develop and implement social media strategies to increase brand awareness and drive engagement
- Create and curate compelling content for various social media platforms, including Facebook, Instagram, Google, and YouTube
- Monitor social media channels for customer inquiries, comments, and feedback, and respond in a timely manner.
- Collaborate with the management team to develop and execute digital marketing campaigns
- Conduct market research to identify industry trends and competitor activities
- Analyze social media metrics and provide reports on key performance indicators (KPIs)
- Stay up-to-date with the latest social media trends, tools, and best practices
- Collaborate with graphic designers and video editors to create visually appealing content
- Manage relationships with influencers and brand ambassadors
- Assist in managing paid advertising campaigns on social media platforms
Skills:
- Proficiency in Google Suite (Docs, Sheets, Slides)
- Strong knowledge of social media management platforms
- Basic graphic design skills using Canva.
- Experience with video editing software.
- Familiarity with digital marketing concepts and strategies
- Understanding of web analytics tools (e.g., Google Analytics)
- Knowledge of social media marketing trends and best practices
- Excellent written and verbal communication skills
- Strong attention to detail
- Ability to multitask and prioritize tasks effectively
- Relationship management skills to engage with customers and influencers
Join our team as a Social Media Coordinator and help us build a strong online presence and engage with our target audience. Apply now and be part of our dynamic and innovative marketing team!
Note: This is a paid position, and we do not offer unpaid internships.
Job Type: Part-time
Pay: $18.00 - $20.00 per hour
Expected hours: 10 per week
Benefits:
Schedule:
Ability to Relocate:
Work Location: Hybrid remote in Niantic, CT 06357
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