Social Media Communications Specialist jobs in Lexington, KY

Social Media Communications Specialist is responsible for creating and administering content on all social media platforms to grow an audience and build brand awareness. Designs and drives high-quality social media content and campaigns that consistently align with established strategies and branding. Being a Social Media Communications Specialist conducts market research to identify social media best practices, trends, and insights. Builds and executes a social media strategy through competitor research, platform determination, benchmarking, messaging, and audience identification. Additionally, Social Media Communications Specialist tracks and analyzes metrics to gain insight on traffic, demographics, and effectiveness. Requires a bachelor's degree. Typically reports to a manager. The Social Media Communications Specialist work is closely managed. Works on projects/matters of limited complexity in a support role. To be a Social Media Communications Specialist typically requires 0-2 years of related experience. (Copyright 2024 Salary.com)

Recently Added Social Media Communications Specialist jobs

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Social Media Marketing Specialist
  • Kentucky Eagle, Inc.
  • Lexington, KY FULL_TIME
  • Kentucky Eagle is in the happy hour, long weekend, after 5 o’clock business. We are a family-built company, delivering the best beer, wine, and spirits come hell or high water. Our team works harder and longer, striving for excellence in everything we do. We are leaders in the industry. And we’re proud of it.
    This position will be responsible for leading Kentucky Eagle’s social media marketing strategy and campaigns for our brands as well as being responsible for our e-commerce platforms. The position will create new social media campaigns and use established content from our suppliers to market Kentucky Eagle and its portfolio to a diverse group of people in a fresh and innovative way.
    Main Responsibilities
    • Execute objectives established by VP of Sales and Marketing.
    • Create digital marketing strategy to support Kentucky Eagle and our supplier’s growth plans.
    • Create targeted digital marketing campaigns to drive consumer trial. Track and measure success (impressions, CTR, and sales lift).
    • Manage and update retail portal with regular updates.
    • Work with vendors to continuously improve the portal to provide a better experience for retailers.
    • Use site analytics to enhance and improve the online retailer experience.
    • Develop monthly newsletters, weekly special release material and daily retailer portal updates.
    • Develop and manage training programs for e-commerce platform(s).
    • Communicate with retailers and customers using multiple social media channels to promote our brands (e.g. Facebook, Tik Tok, Instagram and Twitter).
    • Attract and increase follower of Kentucky Eagle social media channels.
    • Manage and update Kentucky Eagle website.
    • Use established content and create new content to promote Kentucky Eagle and its portfolio.
    • Develop organized reporting on campaign metrics (e.g. likes, impressions and comments).
    • Support media initiatives, including campaigns for community relations and social responsibility.
    • Adhere to and enforce all applicable Kentucky ABC policies and standards.
    • Measure and track retailer portal performance:
      • Usership rates
      • Trends
      • Integration of sales goals into e-commerce platform(s)
      • Enhancements
      • Site friendliness internal and external
    • Understand Kentucky Eagle’s portfolio, brand positioning, marketing strategies and internal/external relationships.
    Minimum Qualifications
    • Bachelor’s degree in Marketing, Communications or equivalent experience managing corporate social media marketing programs.
    • 2 years or more of experience with social media platforms (e.g. Facebook, Tik Tok, Instagram)
    • 2 years creating and publishing social media content.
    • Understanding of influencer metrics and their impact on the business.
    • 1 year of experience with geo-fencing and google analytics preferred.
    • Strong analytical skills.
    • Highly organized with ability to manage multiple priorities and coordinate multiple projects simultaneously.
    • Strong communication and project management skills.
    Kentucky Eagle was built on teamwork and equal opportunity. We will continue to be successful when people are treated fairly and allowed to advance and achieve their full potential. It is the policy of Kentucky Eagle to ensure equal employment opportunity without discrimination or harassment on the basis of race, color, religion, gender, age, national origin, sexual orientation, citizenship status, veteran status, disability, pregnancy or any other characteristic protected by law.
  • 21 Days Ago
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Social Media Coordinator
  • Paul Miller Motor Company
  • Lexington, KY FULL_TIME
  • Do you enjoy creating content for Instagram and TikTok? Do you have an eye for what catches viewers' attention on social media? If so, we have a spot for you! We are looking for a talented Social Medi...
  • Just Posted
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Media Specialist
  • Southland Christian Church
  • NICHOLASVILLE, KY FULL_TIME
  • The Media Specialist is responsible for the creation of animations, motion graphics and video content that inspires and informs audiences to grow in their personal faith. The position will also provid...
  • 20 Days Ago
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Retail Sales Specialist - Part-Time (Bilingual Spanish) - $18.00 per hour, plus
  • Charter Communications
  • Lexington, KY PART_TIME
  • AT A GLANCE:Our specialists earn an hourly base pay of $18.00, along with lucrative commission and incentives for targeted hourly earnings of $22.05/hour. We offer part-time work with full-time benefi...
  • 24 Days Ago
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Retail Sales Specialist - Part-Time - $18.00 per hour, plus commission and incen
  • Charter Communications
  • Lexington, KY PART_TIME
  • AT A GLANCE:Our specialists earn an hourly base pay of $18.00, along with lucrative commission and incentives for targeted hourly earnings of $22.05/hour. We offer part-time work with full-time benefi...
  • 25 Days Ago
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Claims Specialist
  • Social Security Administration - Lexington KY
  • Lexington, KY FULL_TIME
  • Claims Specialists (CS) in Field Offices play a vital role delivering Social Security benefits and services to the public, both in-person and over the phone. As a CS, you conduct interviews to obtain,...
  • 12 Days Ago
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0 Social Media Communications Specialist jobs found in Lexington, KY area

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Customer Service Sales Specialist
  • InsuraTec Services Group
  • Lexington, KY
  • Customer Service Sales Specialist Location: Remote (Work From Home) Key Responsibilities: Provide outstanding customer s...
  • 4/24/2024 12:00:00 AM
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Staff Distribution Engineer - Distribution (Multiple Locations)
  • Burns & McDonnell
  • Lexington, KY
  • **Description** At Burns & McDonnell, you're in control of your career potential. And with more than 350 service special...
  • 4/24/2024 12:00:00 AM
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Warehouse Associate - Wash Load Capacity Specialist - 2nd Shift
  • Cintas
  • Lexington, KY
  • **Requisition Number:** 166688 **Job Description** Cintas is seeking a Warehouse Associate Wash Load Capacity Specialist...
  • 4/24/2024 12:00:00 AM
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Director Social Media & Sports Communication
  • US Equestrian Fed
  • Lexington, KY
  • Job Description Job Description JOB SUMMARY: Under direction of the Chief Marketing & Content Officer, this position ove...
  • 4/22/2024 12:00:00 AM
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Digital Communications Specialist
  • DecoArt, Inc.
  • Lexington, KY
  • Position: Digital Communications Specialist About the role: The Digital Communications Specialist will play a crucial ro...
  • 4/22/2024 12:00:00 AM
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EMT - A (Full Time) Lexington
  • AMERIPRO EMS
  • Lexington, KY
  • Job Details Job Location Lexington, KY Description EMT - A Job Description: At AmeriPro EMS, our commitment to putting p...
  • 4/22/2024 12:00:00 AM
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Photographer/Videographer
  • Thekyshop
  • Lexington, KY
  • **Photographer/Videographer APPLY NOW** Lexington, Kentucky Creative 45000 - 55000 usd / year Fri, Sep 03, 2021 Full tim...
  • 4/20/2024 12:00:00 AM
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Front Office Specialist- CenterWell - Eastside
  • Centerwell
  • Frankfort, KY
  • **Become a part of our caring community and help us put health first** The Front Office Specialist facilitates communica...
  • 4/20/2024 12:00:00 AM
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About Lexington, Kentucky

Lexington, consolidated with Fayette County and often denoted as Lexington-Fayette, is the second-largest city in Kentucky and the 60th-largest city in the United States. By land area, Lexington is the 28th largest city in the United States. Known as the "Horse Capital of the World," it is the heart of the state's Bluegrass region. It has a nonpartisan mayor-council form of government, with 12 council districts and three members elected at large, with the highest vote-getter designated vice mayor. In the 2017 U.S. Census Estimate, the city's population was 321,959, anchoring a metropolitan are...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Social Media Communications Specialist jobs
$48,730 to $62,914
Lexington, Kentucky area prices
were up 1.2% from a year ago
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What does a Social Media Communications Specialist do?

Social Media Communications Specialist in Waco, TX
Pip’s island is seeking a Social Media Communications Specialist to join our growing marketing team.
December 31, 2019
Social Media Communications Specialist in Queens Village, NY
Support other Public Affairs Communications Channels (30%).
November 27, 2019
Assistant/Associate Director for Communications, Content Creation.
November 30, 2019
Social Media Communications Specialist in Monroe, LA
Social Media Responsible for the daily maintenance and growth of AOM’s social media channels (Facebook, Twitter, LinkedIn and YouTube), including ongoing posting and real-time listening and audience engagement.
February 01, 2020