Social Media Communications Specialist jobs in Lafayette, IN

Wabash Colleges seeks an enthusiastic and energetic Content Producer and Social Media Specialist who will enhance campus communications across a broad range of subjects, while working with a fast-paced team of writers, editors, photographers, cinematographers, and designers. The ideal candidate will have one to four years of experience in content production and social media management. The successful candidate will be able to collaborate with colleagues to drive stories across multiple social media platforms and be comfortable learning about and navigating changing social media trends. The Content Producer and Social Media Specialist will combine creativity and technological savvy in creating and distributing online and other interactive content.

Position Description:

The Content Producer and Social Media Specialist is a full-time, 12-month, on-campus position with full benefits within the Communications and Marketing Office. This person reports to Director of Marketing and Media Relations and works collaboratively with other members of the office, as well as the offices of Advancement, Enrollment Management, and Athletics in support of student recruitment, campus community engagement, and alumni connectivity.

The ideal candidate will have a bachelor’s degree and one to four years of experience in content production and social media strategy and execution. Other essential skills include photo and video asset gathering and editing, writing, familiarity with interviewing subjects, and marketing through social media. The successful candidate will:

• Create and publish content on all general Wabash social media platforms, including Facebook, Instagram, LinkedIn, Snapchat, Threads, Tik Tok, Twitter, and YouTube.
• Monitor social media metrics, respond to comments as appropriate, and maintain the social media content calendar;
• Actively participate in weekly newsroom-style content meetings and collaborate with other content generators to maximize the impact of all written and multimedia assets across all platforms — print, web, social, video, podcasts, and media pitches;
• Provide photo and/or video support for assigned campus events;
• Incorporate multimedia text, graphics, sound, animation, and video to enhance user interest and engagement;
• Keep abreast of timely, relevant trends in effective uses of social media in higher education; and
• Other duties as assigned to assist and support the department. This position includes work on nights and weekends.

Desired Qualifications:

• Enthusiasm for working on a creative team on a high-energy campus;
• Evidence of a creative and strategic storyteller;
• Experience in communications, journalism, digital marketing, and social media;
• Experience with social media research, analyses, planning, content production, and execution;
• Effective editing skills including conducting research, selecting and organizing materials, managing multiple projects simultaneously, and problem-solving skills;
• Familiarity with graphic design, page layout, and multimedia software;
• Ability to capture print quality photos and/or video and gathering other visuals to enhance storytelling effect;
• Ability to meet deadlines while balancing multiple projects;
• Experience in adapting to new information when it becomes available or priorities shift.

Please upload cover letter, résumé, work samples, and contact information of three professional references by choosing “apply now.”

Wabash, a liberal arts college for men, seeks faculty and staff who are committed to providing quality engagement with students, high levels of academic challenge and support, and meaningful experiences that prepare students for life and leadership among diverse populations around the globe. Wabash is an equal opportunity employer and welcomes applications from persons of all backgrounds.

Contact:

Catherine A Metz
Director of Human Resources
Human Resources
Wabash College
P.O. Box 352
Crawfordsville, IN 47933
765-361-6418
email: metzc@wabash.edu

For general questions about the position or the department, contact:

Richard Paige
Director of Marketing and Media Relations Communications and Marketing
communications and Marketing
765-361-6377
email: paiger@wabash.edu