Social Media Communications Specialist is responsible for creating and administering content on all social media platforms to grow an audience and build brand awareness. Designs and drives high-quality social media content and campaigns that consistently align with established strategies and branding. Being a Social Media Communications Specialist conducts market research to identify social media best practices, trends, and insights. Builds and executes a social media strategy through competitor research, platform determination, benchmarking, messaging, and audience identification. Additionally, Social Media Communications Specialist tracks and analyzes metrics to gain insight on traffic, demographics, and effectiveness. Requires a bachelor's degree. Typically reports to a manager. The Social Media Communications Specialist work is closely managed. Works on projects/matters of limited complexity in a support role. To be a Social Media Communications Specialist typically requires 0-2 years of related experience. (Copyright 2024 Salary.com)
Interested in joining the Tunaskin team? We’re currently looking for a Social Media & Marketing Specialist to join our marketing team to grow our brand’s social media and community presence.
We want to hire someone who is:
WHO WE ARE:
We're Tunaskin...we’re a performance apparel company based in Bonita Springs, FL. With locations in Key West, Fort Myers Beach, Sarasota, and Bonita Springs, we truly live the “Florida Lifestyle”. Our employees have a passion for being out on the water and living our motto of “Live A Crazy Good Day”. We value sustainability, innovation, giving back to our community, and creating high-quality small batch apparel built for every adventure.
MAIN RESPONSIBILITIES OF THIS POSITION:
Innovate creative ideas for marketing content! Our focus is organic marketing, but also may include PR, community events, paid ads, and other forms. You’ll be collaborating with our team to come up with engaging ways to tell our brand story across various social and marketing channels. Focus is on social media innovation but requires flexibility to help our other teammates.
Create various forms of content for our social media and marketing channels. This includes TikToks/Reels, Instagram stories, copywriting, photography, and graphic design. All content should be consistent with Tunaskin brand and meet our quality standards.
Edit content. This includes video editing, photo editing, graphic design, copywriting and anything else that is needed to get the content ready to post on multiple channels.
Grow overall brand awareness & sales through creating new & engaging social media campaigns, along with various projects, such as live events, PR campaigns, and community service projects.
Travel with the team to various events. Your office will be based in Bonita Springs, Florida but travel to our other locations for events will occur. Tunaskin puts on PR events, community service projects, and fishing tournaments. We also sponsor similar “outdoor lifestyle” events. Someone willing to travel and spend time outside is a must.
Please note: This role may evolve over time, so someone who can quickly adapt to change and be a team player is vital.
EXPERIENCE:
SKILLS WE’RE LOOKING FOR:
HOURS: This position is full-time and in office in Bonita Springs, FL.
PAY: $20-$24 per hour (with room to grow)
PERKS:
Job Type: Full-time
Pay: $20.00 - $24.00 per hour
Expected hours: 40 per week
Benefits:
Schedule:
Ability to Commute:
Ability to Relocate:
Work Location: In person
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