Social Media Communications Specialist jobs in East Hartford, CT

The social media and content specialist is responsible for attracting leads, growing the online community, and engaging with clients across all public social media channels for Finalsite. An individual contributor reporting to the sr. content marketing manager, the social media and content specialist is a creative and analytical thinker who plans, maintains, and executes strategic social media posts and interactions that support the Finalsite brand and business goals.

Finalsite’s social media and content specialist is a vital member of the demand generation team and supports the growth of Finalsite’s online audience. The ideal candidate will be a high-energy, creative, and hard-working team member with a strong understanding of social media best practices, as well as the ability to create engaging and informative content that resonates with the Finalsite’s target audiences.

LOCATION

100% Remote - Anywhere within the US

RESPONSIBILITIES

• Plan, create, post, and monitor Finalsite’s organic social media presence, including Facebook, Twitter, LinkedIn, Instagram, Pinterest, and additional channels that may be deemed relevant, as needed, based on industry best practices.
• Create, manage, and implement a daily social media calendar that incorporates promoting our blog content, products and solutions, employees, clients, events, case studies, and more.
• Become our in-house social media expert who feels comfortable presenting on webinars or at workshops on “all-things-social,” occasionally writing relevant blogs and participating in speaking engagements as needed.
• Engage in social listening about our company, competitors, and/or industry.
• Report on social media performance and execute improvements to our strategy.
• Assist with creating multimedia marketing materials such as blogs, videos, ebooks, presentations, and more.
• Perform other content marketing-related duties as assigned.

QUALIFICATIONS AND SKILLS

• A bachelor’s degree in a related field
• 1-2 years of experience in social media marketing
• Excellent written communication skills
• Proficient in social media scheduling platforms
• Comfortable creating graphics in Canva
• Preferred: 1-2 industry certifications in social media and/or inbound marketing
• Preferred: Experience in social scheduling and analytics tools
• Able to react and adjust quickly to changing conditions.
• Strong customer focus with the ability to maintain effective working relationships internally and externally and relate well to people from diverse groups.
• Ability to work in a fast-paced environment and juggle multiple priorities.
• Solid problem-solving skills with the ability to think quickly and creatively when required.
• Solid listening, organization, attention to detail, and priority-setting skills.
• Ability to work and produce in a team environment when required as well as being able to work without supervision.

Link to All Staff Competencies and Mental and Physical Requirements

RESIDENCY REQUIREMENT

Finalsite offers 100% fully remote employment opportunities, however, these opportunities are limited to permanent residents of the United States. Current residency, as well as continued residency, within the United States is required to obtain (and retain) employment with Finalsite.

DISCLOSURES

Finalsite is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. EEO is the Law. If you have a disability or special need that requires accommodation, please contact Finalsite's People Operations Team. Finalsite is committed to the full inclusion of all qualified individuals. As part of this commitment, Finalsite will ensure that persons with disabilities or special needs are provided a reasonable accommodation.

Ensure your Finalsite job offer is legitimate and don't fall victim to fraud. Ask your recruiter for a phone call or other type of verbal communication and ensure all email correspondence is from a finalsite.com email address. For added security, where possible, apply through our company website at finalsite.com/jobs.