Social Media Analyst, Sr. collects and analyzes data related to social media marketing campaigns. Analyzes social media data to identify patterns and trends. Being a Social Media Analyst, Sr. monitors social media platforms to determine how a new update or feature impacts audience behavior or content performance. Identifies opportunities for campaign optimization and provides recommendations to improve targeting and messaging. Additionally, Social Media Analyst, Sr. creates and maintains comprehensive reports, dashboards, and data visualizations to monitor marketing performance and communicate insights to stakeholders. Requires a bachelor's degree. Typically reports to a manager. The Social Media Analyst, Sr. work is generally independent and collaborative in nature. Contributes to moderately complex aspects of a project. To be a Social Media Analyst, Sr. typically requires 4-7 years of related experience. (Copyright 2024 Salary.com)
```Duties```
- Develop and implement social media strategies to increase brand awareness and engagement
- Create and curate engaging content for various social media platforms, including Facebook, Instagram, Twitter, and LinkedIn
- Monitor social media channels for trends, news, and feedback
- Respond to comments and messages in a timely manner
- Collaborate with the marketing team to create cohesive campaigns across all channels
- Analyze social media data and generate reports on key metrics
- Stay up-to-date with the latest social media trends, tools, and best practices
```Skills```
- Proficiency in digital marketing strategies and techniques
- Strong knowledge of social media platforms and their respective audiences
- Excellent written and verbal communication skills
- Attention to detail and strong proofreading abilities
- Ability to conduct research on industry trends and competitors
- Basic photography skills for capturing visual content
- Graphic design skills for creating visually appealing posts
- Familiarity with social media marketing tools such as Hootsuite or Buffer
- Understanding of SEO principles to optimize social media content
- Experience with Adobe Creative Suite is a plus
This position requires a creative individual who is passionate about social media marketing. The ideal candidate will have a strong understanding of digital marketing strategies and possess excellent communication skills. They should be able to create engaging content that resonates with our target audience. Proficiency in graphic design, photography, and proofreading is essential. The ability to analyze data and generate reports will also be crucial in evaluating the success of our social media campaigns.
If you are a self-motivated individual who thrives in a fast-paced environment, we would love to hear from you. Join our team as a Social Media Coordinator and help us elevate our brand presence across various social media platforms.
Job Types: Full-time, Part-time
Pay: $16.00 - $20.00 per hour
Expected hours: 25 per week
Benefits:
Schedule:
Work Location: In person
Clear All
0 Social Media Analyst, Sr. jobs found in Westfield, MA area