Social Media Analyst, Sr. jobs in Franklin, TN

Onsite Work Only: Franklin, TN – Flex Hours Options Available 

Relocation Assistance Available 

Are you a visionary in the realm of social media, capable of leading and inspiring a team? Ramsey Solutions is actively seeking an exceptional Director of Social Media who will serve as the leader and go-to authority for all things Social. This is a role of critical strategic importance, where you will spearhead the development and implementation of all-encompassing social media strategies, elevating brand visibility, fostering audience engagement, and propelling business across Ramsey’s personalities and suite of brands. 

If you are a social media expert who navigates the dynamic landscape of TikTok to Twitch and everything in between. If you’re well-versed in managing large social accounts for both celebrity talent and corporate brands, we want to talk to you. This role is at the forefront of shaping our brand's narrative and engagement within the dynamic realm of social media, leaving a lasting imprint on our growing community. 

What Winning Looks Like: 

• Develop a data-driven social media strategy aligned with overall business objectives.
• Increase brand awareness through strategic campaigns within a defined timeframe.
• Set and achieve goals for engagement, reach, and conversion on social platforms.
• Foster a collaborative team environment that significantly enhances team productivity.
• Comfortable with developing internal training that support team/individual growth.
• Develop innovative ideas to connect our fans with the right product or service.
• Lead regular brainstorming sessions resulting in the implementation of innovative campaigns.
• Increase customer engagement through interactive and creative content strategies.
• Leverage Facebook, X, LinkedIn, Instagram, TikTok, and other up-and-coming social channels to increase follower growth through targeted content and influencer collaborations.
• Deep understanding of tech companies and their businesses.
• Use market research to identify industry trends and insights, providing regular reports to inform strategic decisions.
• Consistently evaluate best practices, industry trends, and upcoming developments.
• Conduct regular competitor analysis reports, identifying opportunities for improvement and staying ahead of industry trends.
• Implement emerging trends, aiming for increased audience engagement.
• Comfort in analyzing social media and business data to achieve goals.
• Utilize analytics tools to measure the ROI of campaigns, adjusting strategies for optimal performance.
• Develop and maintain a dashboard that tracks key metrics, providing regular reports to showcase the impact of social media efforts.
• Collaborate and communicate on social channel strategies by conducting regular cross-functional meetings to align strategies with overall business goals.
• Establish a feedback loop with business units, aiming for improved campaign relevance and effectiveness.
• Manage projects with accuracy, timeliness, and purpose by setting and achieving project milestones, ensuring all campaigns are delivered with precision and impact.

Skills Needed To Win: 

• A fan of Ramsey Solutions.
• 10 years of social media marketing experience within the entertainment or with a social media/social networking platform company, focusing on managing large accounts.
• Current leadership skills, with experience leading cross-functional collaborative teams and managing direct reports.
• Data-driven mindset, with the ability to derive insights from social media and business data.
• Strong strategic thinking and problem-solving abilities, with a track record of making data-informed design decisions.
• Experience in brand strategy, public relations, and marketing analytics.
• Ability to organize and manage multiple campaigns simultaneously.
• Experience developing strong collaboration - a business partner. Ability to build strong, open working relationships characterized by mutual respect.

$90,000 - $131,000/year* benefits profit sharing

*Range depends on level of skill and overall experience  

It’s a calling, and we’re on a mission to change lives. Join the crusade! Apply now. 

EOE, including disability/vets