Social Media Analyst jobs in the United States
Social Media Analyst collects and analyzes data related to social media marketing campaigns. Analyzes social media data to identify patterns and trends. Being a Social Media Analyst monitors social media platforms to determine how a new update or feature impacts audience behavior or content performance. Identifies opportunities for campaign optimization and provides recommendations to improve targeting and messaging. Additionally, Social Media Analyst creates and maintains comprehensive reports, dashboards, and data visualizations to monitor marketing performance and communicate insights to stakeholders. Requires a bachelor's degree. Typically reports to a manager. The Social Media Analyst occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. To be a Social Media Analyst typically requires 2-4 years of related experience. (Copyright 2024 Salary.com)
Recently Added Social Media Analyst jobs
Digital Media Analyst
- Drive Social Media LLC
-
St. Louis, MO
FULL_TIME
-
Who We Are…
Drive Social Media is one of the fastest-growing advertising technology companies in the country. Born out of necessity to provide the best return on investment for our partners, Drive has developed a cloud-based advertising management platform to achieve better campaign results and transparency while improving advertising efficiencies to stimulate revenue growth.We are looking for a Digital Analyst to research and identify ways to build clients’ targeted audiences and paid media placements across multiple platforms. Responsibilities include, but are not limited to: tracking advertising costs, researching consumer behavior, creating targeted audiences, and exploring market trends and opportunities.In order to excel in this role, applicants should have PPC / paid social campaign experience, and must be comfortable with processing and analyzing marketing data. The Digital Analyst will ensure successful digital campaigns through efficient use of client marketing budgets and appropriate audiences.RequirementsThe ideal candidate will have:- 2 years of experience working with a variety of paid media channels, including; paid social, YouTube, display and paid search at a leading marketing agency.
- Demonstrable experience with campaign planning, optimization, and analysis.
- The ability to think adeptly around both creative and analytics, and an understanding of how they work together to drive a return on investment.
- A strong grasp of performance media best practices.
- Hands-on experience with digital ad platforms, including; Facebook Ads Manager and Google Ads. (Bonus points for experience with others such as Snap, TikTok, Twitter, and so on.)
- An understanding of digital ad tech, inducing the ability to work with conversion tracking systems.
- Aptitude for working with and gaining insights from data,
- Strong MS Excel skills, including the use of functions, filters and pivot tables.
- An understanding of common paid media metrics as well as broader digital subscription metrics such as; LTV, churn rate, etc.
- The ability to analyze campaign performance data and translate that analysis into key insights.
- Strong organizational skills and the ability to work within a process management system while also proactively identifying areas for workflow improvement.
- A desire to work with some of the brightest minds in the industry.
- A process-minded forward thinker.
- All about the metrics, quality and details.
- An autonomous, passionate worker who claims ownership of their day-to-day work and the outcome of their efforts.
- Analyze sales funnels and customer intent.
- Measure ROI of online and offline advertising campaigns.
- Report on marketing KPIs like leads, conversion rates, and website traffic.
- Track email campaign metrics (delivery, open rates, click-through rates).
- Monitor budget distribution and performance of paid ad campaigns.
- Conduct competitive research and analyze benchmarking data.
- Recommend website and campaign optimizations.
- Research and implement marketing tools to support our promotional projects (automation software, social media scheduling etc).
- Work closely with clients and internal teams to identify opportunities for growing our partners’ sales digitally.
- Real world experience as a Digital Analyst or in a similar role.
- Expertise in Google Analytics.
- In-depth understanding of SEM campaign strategies and SEO practices.
- Experience with PPC campaigns.
- Knowledge of MS Excel.
- Analytical abilities.
- BSC in Marketing or a relevant field.
Why Drive Social Media…
Over the past 10 years, we’ve been keeping up with the massive shifts in consumer attention to online platforms like Facebook, Instagram, Amazon, and Google and we pride ourselves on comprehending and delivering the industry’s best practices and solutions to our partners.Come join our 200 employees at AdWeek’s Fastest Growing Agency, Inc. 5,000’s six-time award winner, and we’ve also been featured in Harvard Business Review, Forbes, AdWeek, NBC, Smart Insights, Glassdoor, NHL.com, Buzzfeed, Entrepreneur Magazine, Startup Grind, Business.com & Medium Business Journal.To find out more about us, check out our Culture Insight Video:https://careers.drivesocialnow.com/Benefits…- Eligible for full health, dental, vision benefits within the first 90 days of employment
- Drive pays 100% of premiums for STD, LTD, and Life Insurance
- 401k with up to a four percent match after your first full year at Drive
- Agile and fast paced environment
- Parking not included - but we’ve done the research and can help you locate a spot!
- Saint Louis’s office is outfitted with a hidden speakeasy (let’s see if you can find it)
- Miami has a gorgeous view in the heart of Brickell
- Atlanta office was recently built in January of 2021 in Buckhead
- Nashville’s spacious office is 2 blocks from Broadway & Assembly Hall
- Tampa's office overlooks the Gulf from the heart of the Westshore Business District
- 10 Days Ago
Social Media Data Analyst
- Publicis Media
-
Burbank, CA
FULL_TIME
- Company Description Publicis Media harnesses the power of modern media through global agency brands Publicis Collective, Spark Foundry, Starcom and Zenith. A key business solution of Publicis Groupe, ...
- 1 Day Ago
Acting For Social Media
- Skits on Social Media
-
New York, NY
TEMPORARY
- Looking for actors (non union) to be in social media skits on Instagram & TikTok. Great opportunity to be exposed to millions of people who watch the content I create on my social channels. I have a c...
- 1 Day Ago
College Student - Social Media Marketer
- Social Media Marketer - Fud
-
Houston, TX
OTHER
- We are a growing start-up company looking for a College Student - Social Media Marketer to join our community. As a College Student - Social Media Marketer, you will be responsible for a variety of ta...
- 2 Days Ago
Social Media Manager/Personal Assistant
- F3 Social Media Marketing
-
Simi Valley, CA
PART_TIME,FULL_TIME
- I have a small social media company that you will be helping me run clients business platforms. The other side of this is growing my personal brand. I'm in fitness and will be shooting fun content int...
- 21 Days Ago
Social Media Manager
- Creative Gravity Social Media Agency
-
Waldorf, MD
FULL_TIME
- Job Description: Part-Time Hybrid Social Media ManagerLocation: Southern Maryland and DC Metro AreaCompany Overview:Creative Gravity® is a women-led, micro social media agency that empowers women and ...
- 22 Days Ago
Social Media Analyst jobs at Popular Companies
Financial Representative
- Randstad
-
Columbus, OH
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- 4/19/2024 12:00:00 AM
Franchise Business Consultant - BWW(Cincinnati/Dayton) Ohio Remote
- Inspire Brands
-
Columbus, OH
- Franchise Business Consultants are responsible for an assigned portfolio of Franchisees for Buffalo Wild Wings (BWW). Th...
- 4/19/2024 12:00:00 AM
Polo Factory Stores - Full Time Brand Ambassador-2
- Ralph Lauren (Corporate, Stores)
-
Columbus, OH
- Ralph Lauren Corporation (NYSE:RL) is a global leader in the design, marketing and distribution of premium lifestyle pro...
- 4/18/2024 12:00:00 AM
Great Lakes Region - Marketing Intern
- Whiting-Turner Contracting Company
-
Columbus, OH
- Job Description The Whiting-Turner Contracting Company is an Equal Opportunity Employer, including the disabled and vete...
- 4/18/2024 12:00:00 AM
eCommerce Brick & Click Assistant Manager - Abbott Nutrition - Columbus, OH
- Columbus Region
-
Columbus, OH
- **eCommerce Brick & Click Assistant Manager - Abbott Nutrition - Columbus, OH** Abbott is a global healthcare leader tha...
- 4/18/2024 12:00:00 AM
CUSTOMER DATA PLATFORM (CDP) CAMPAIGN DIRECTOR
- Micro Center
-
Hilliard, OH
- MICRO CENTER is the nation’s leading computer and electronic device big box retailer! Our technology superstore has an i...
- 4/17/2024 12:00:00 AM
Digital Product Manager (Software) | 100% Remote
- Emerald Resource Group
-
Columbus, OH
- FULL JOB DESRIPTION If you are a passionate Digital Product Manager, please read on! We are looking for exceptional tale...
- 4/17/2024 12:00:00 AM
Branch Wholesale Product Specialist (Bilingual Preferred - Spanish & English)
- Sherwin-Williams
-
Columbus, OH
- This position works closely with commercial paint customers to determine their needs, answer their questions about Sherw...
- 3/28/2024 12:00:00 AM
Income Estimation for Social Media Analyst jobs
$68,488 to $95,169