Social Media Analyst jobs in Kennewick, WA

Wage Range: $15.00-$25.00

ESSENTIAL JOB FUNCTIONS:

1. Working with the Advertising Manager to develop and implement social media strategies at the Store level that support online presence, increase engagement, and drive traffic to support company goals.
2. Working with WRC advertising and marketing departments to develop strategic social ad campaigns and execute them on appropriate channels.
3. Grows and expands the company’s social media presence to support company goals on existing and new platforms including but not limited to Facebook, Instagram, Snapchat, TikTok, etc.
4. Collaborate with the marketing team in the planning and development of social campaigns. Ensure brand identity is communicated consistently in a fun, positive, and authentic way across all social platforms.
5. Stay up-to-date with current technologies and best practices in digital marketing, social media, design tools, and
6. Help plan content strategy and create a publishing schedule with relevant stakeholders for the annual marketing
7. Develop relevant and engaging written, photographic, and video content for Hamley Western Store social platforms and target audiences.
8. Monitor and respond to guest reviews, comments, and questions from our online community promptly and monitor guest
9. Communicate trends and customer feedback to appropriate internal
10. Provide the highest level of customer service by using guest services standards which include greeting and acknowledging guests in a friendly manner, and using the customer’s name whenever possible.
11. Learn and become proficient in the use of the POS System and process transactions within department guidelines for all approved payment methods.
12. Stay informed regarding all existing and new stock items for better-promoting customer sales.
13. Provide customer service to guests by providing product knowledge on all merchandise sold in the Western Store in person and via social media platforms/e-commerce.
14. Maintains tidiness and organization by regularly cleaning including dusting, vacuuming, cleaning mirrors, etc., and all areas of the store as needed. Assist with Visual Merchandising efforts to increase brand continuity both online and in-store.
15. Assist with Visual Merchandising efforts to increase brand continuity both online and in-store.
16. Will lift and maneuver heavy, bulky items onto shelving, including overhead when changing displays or replenishing products.
17. Promotes a clean, safe, healthy work environment by using all equipment, tools, and materials safely.
18. Promote internal guest service standards through courteous and respectful behavior toward co-workers and supervisors.
19. Comply with regulatory laws, employee handbook, department policy and procedures, safety codes, etc.
20. Promote teamwork through punctual, responsible attendance which includes promptness regarding breaks, meal periods, and reporting to the workstation.
21. Other related duties as assigned by supervisor.

PROMOTES WRC QUALITY SERVICE STANDARDS: 

SAFETY: Ensuring a safe experience by protecting the welfare of all.

INTEGRITY: Expecting personal accountability at every level.

COURTESY: Creating an exceptional customer service experience for everyone.

TEAM: Functioning together to create a cooperative and positive experience.

SHOW: Providing flawless experience –a clean and cared for Store.

SUPERVISORY AUTHORITY:

1. None

SIGNATORY ABILITY:

1. None

ACCESS TO SENSITIVE AREAS:

1. Retail Pro Point of Sale System
2. Storage Areas
3. Sales and inventory data
4. Marketing data

MINIMUM QUALIFICATIONS:

1. Six (6) months of work experience promoting and developing a brand or business via social media with hands-on experience and can demonstrate an understanding of online marketing and ad campaign strategies.
2. Six (6) months of sales experience, and demonstrate an understanding of online marketing and ad campaign strategies
3. Understanding of strategic mobile marketing with SMS/MMS and App campaign strategies.
4. Demonstrates excellent copywriting skills.
5. Deliver creative content (text, image, and video).
6. Knowledge of social media platforms including; Facebook, Instagram, Snapchat, TikTok, Google, and YouTube.
7. Possess thorough knowledge of the following platforms: Microsoft Office, Adobe Creative Suite, Ad Manager, Meta for Business, and other similar technologies or platforms.
8. Excellent communication skills.
9. Possess strong organizational, analytical, and multi-tasking skills, to make decisions, meet deadlines, monitor numerous projects/dates, etc.
10. Requires a criminal history background check.
11. Must be at least 21 years of age.

PREFERRED QUALIFICATIONS:

1. Retail and cash handling experience.
2. Knowledge and experience in the Western fashion world; the western, farm, and ranch way of life; rodeo and equestrian fields.
3. Preferred Bachelor’s degree in marketing, communications, or a related field.