Social Media Analyst collects and analyzes data related to social media marketing campaigns. Analyzes social media data to identify patterns and trends. Being a Social Media Analyst monitors social media platforms to determine how a new update or feature impacts audience behavior or content performance. Identifies opportunities for campaign optimization and provides recommendations to improve targeting and messaging. Additionally, Social Media Analyst creates and maintains comprehensive reports, dashboards, and data visualizations to monitor marketing performance and communicate insights to stakeholders. Requires a bachelor's degree. Typically reports to a manager. The Social Media Analyst occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. To be a Social Media Analyst typically requires 2-4 years of related experience. (Copyright 2024 Salary.com)
Overview:
We are seeking a talented and experienced Social Media Manager to join our team. As a Social Media Manager, you will be responsible for developing and implementing social media strategies to increase brand awareness, engage with our audience, and drive website traffic. This is an exciting opportunity to work in a fast-paced environment and make a significant impact on our digital presence.
Responsibilities:
- Develop and execute social media strategies to align with company goals and objectives
- Manage all social media platforms including Facebook, Instagram, Twitter, LinkedIn, and YouTube
- Create engaging and relevant content for social media posts, blogs, and articles
- Monitor social media trends, tools, and applications to stay up-to-date with the latest developments in digital marketing
- Conduct research on industry trends and competitors to identify opportunities for growth
- Collaborate with cross-functional teams to ensure brand consistency across all channels
- Monitor and analyze social media metrics to track the effectiveness of campaigns and make data-driven decisions
- Engage with followers, respond to comments and messages in a timely manner
- Stay informed about emerging social media trends, platforms, and best practices
Skills:
- Strong understanding of social media platforms, algorithms, and best practices
- Excellent written and verbal communication skills
- Knowledge of digital marketing principles including SEO and content marketing
- Proficient in using social media management tools such as Hootsuite
- Experience with social listening tools to monitor brand mentions and sentiment analysis
- Familiarity with e-commerce platforms and strategies for driving online sales
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator) for creating visually appealing graphics
- Ability to analyze data and generate insights from social media analytics
If you are a creative thinker with a passion for digital marketing and a knack for engaging audiences through social media, we would love to hear from you. Join our team as a Social Media Manager and help us take our brand to new heights.
Job Types: Full-time, Part-time, Internship
Salary: $30,000.00 - $60,000.00 per year
Expected hours: 12 – 40 per week
Benefits:
Schedule:
Ability to Relocate:
Work Location: In person
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