Search Engine Marketing Specialist jobs in Washington

Search Engine Marketing Specialist designs, iterates on, and administers search engine marketing campaigns to promote a product or brand and ensure an efficient, effective campaign. Analyzes data and runs testing to identify trends and create a more optimized campaign. Being a Search Engine Marketing Specialist researches new techniques, trends, and technologies to drive search engine marketing strategy and decision-making. Uses knowledge and experience with search engine platforms' advertising analytics functions to gather useful information and run AB testing. Additionally, Search Engine Marketing Specialist typically requires a bachelor's degree. Typically reports to a manager. The Search Engine Marketing Specialist work is generally independent and collaborative in nature. Contributes to moderately complex aspects of a project. To be a Search Engine Marketing Specialist typically requires 4-7 years of related experience. (Copyright 2024 Salary.com)

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Search Engine Optimization Strategist
  • Rocket Clicks
  • Tacoma, WA FULL_TIME
  • About the job

    Are you a dynamic and results-driven SEO professional with a passion for maximizing online visibility and revenue? We are looking for a highly skilled and motivated SEO Strategist to join our team. As a key player, you will be responsible for driving organic traffic, enhancing search engine rankings, and optimizing our client's business to achieve unparalleled success.

    What We Offer

    Basic Salary ranges from $71K to $100K (negotiable based on experience).
    Bonus: Earn up to $2,500 per quarter.
    Benefits:
    • 401(k) with matching
    • Dental Insurance
    • Flexible spending account
    • Health insurance
    • Health savings account
    • Life insurance
    • Paid time off
    • Retirement plan
    • Vision insurance
    Qualifications

    Required
    • 3 years of experience in digital marketing with an emphasis on SEO
    • Minimum of 1 year SEO experience with on-site optimization and copywriting
    • A clear understanding of how SEO fits into a larger online marketing strategy and interacts with other marketing tactics
    • Experience managing 4 client relationships simultaneously
    • Stellar written and verbal communication skills shown in navigating emotionally charged conversations, creating clarity in emails, creating meaningful dialogue during presentations, etc.
    Preferred
    • Relevant Certifications: Google Analytics
    • Prior experience with Lead Generation and E-Commerce businesses
    Responsibilities

    Keyword Research and Analysis:
    • Conduct comprehensive keyword research to identify high-value and relevant keywords for product pages.
    • Analyze competitor keywords and industry trends to stay ahead of the curve.
    On-Page Optimization:
    • Optimize product pages for search engines, strategically placing content, meta tags, and headers to be keyword-rich.
    • Implement schema markup and other on-page SEO techniques to enhance search engine visibility.
    Technical SEO:
    • Collaborate with the development team to ensure the website's technical infrastructure is SEO-friendly.
    • Monitor website performance, address crawl issues, and improve site speed.
    • Skills: HTML/CSS, Basic Javascript, WordPress, common Ecommerce CMS (Shopify, BigCommerce, Magento etc.), Google Analytics (Goals, Attribution, Funnels), Google Tag Manager, Office Suites (Slides/PowerPoint, Docs/Word, Sheets/Excel), SEMrush, BrightLocal, Ahrefs, etc.
    Content Strategy:
    • Develop and execute a content strategy aligned with SEO goals, covering product descriptions, blog posts, and other relevant content.
    • Optimize content for search engines and user experience.
    Link Building:
    • Execute effective link-building strategies to increase the authority and credibility of the online store.
    • Identify and pursue relevant opportunities for backlink acquisition.
    SEO Data Analysis and Reporting:
    • Use analytics tools to track and analyze key performance indicators, providing regular reports on SEO performance.
    • Identify areas for improvement and adjust strategies accordingly.
    Stay Informed on Industry Trends:
    • Keep abreast of industry changes, search engine algorithms, and emerging SEO trends.
    • Apply new knowledge to continually improve the client’s business site's SEO performance.
    Sales/Product Reporting & Analysis:
    • Ensure data accuracy, organization, and timely reporting.
    • Generate daily reports on sales, profit margins, and product performance.
    • Provide insights and recommendations based on data analysis.
    The Strategist’s main KPI is Managed Revenue, defined as the revenue paid to Rocket Clicks by clients for Organic Search services, shared among the participating team members. Each Strategist is expected to manage $30,000 in revenue. The exact Managed Revenue expectations will fluctuate due to company conditions and will be visible and communicated regularly to the Strategist.

    The ideal candidate is not only a passionate, independent, and confident digital marketing expert with an emphasis on SEO but also has excellent people skills and can effectively discuss digital strategies from the perspective of a growth-minded business owner.

    If you are ready to make a significant impact in the world of Search Engine Optimization and thrive in a collaborative, innovative environment, we invite you to apply. Join us and be a crucial part of a team dedicated to achieving unparalleled success online.

    About Rocket Clicks

    Who We Are
    Founded in 2008, our Milwaukee-area Paid and SEO agency has worked with some of the brightest, most agile minds in digital marketing - team members and partners, alike! Each of us brings unique skills and experiences to the table, and we have seen time and time again how the diverse experiences of our team members - both personal and professional - propel us forward and allow us to provide continuously groundbreaking insights. Rocket Clicks is a team in the truest sense of the word. We share knowledge freely and have no hidden agendas. Within our walls you'll hear the word "friend" used more often than "coworker," and we understand that collaboration is at the core of our success.

    Our Values In Action
    It's one thing for us to say who we are and what we do. It's another thing to carry through on these promises. Our team is always staying on top of the latest developments in search engine marketing. It’s how we stay sharp.

    But we don't just horde this information - you can check out our analysis of the most important industry news and deliver informed insights on our blog. We also curate the most important industry news as it happens on our Twitter feed.

    We talk a lot about our awesome culture, passion for giving back to our community, and celebration of team achievements. We always love to get feedback on what we've been up to, your opinions on the news of the day, and your questions for our staff about what's going on in the rapidly refreshing world of Internet marketing.

    Why We Work
    We love to help businesses thrive online via smart, ethical search marketing. We strive to enrich the lives and livelihoods of our partners and our staff, and we deliver real, quantifiable results.

    We employ leaders at all levels of our company. No university teaches what we know. Raw talent needs training, and in our subtle yet complex industry, training has to be well-informed and unending. Curiosity and reaching are core values.

    Every time innovation shuffles the deck, we know it is an opportunity to distance our partners from the competition. We stand shoulder to shoulder with partners who are leaders and winners within their industries.
  • 3 Days Ago

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Sr. Marketing Manager, Paid Search, Search Marketing
  • Amazon
  • WA, WA FULL_TIME
  • DESCRIPTIONThe primary responsibilities of the Search Marketing organization are to drive web site traffic, maximize channel revenue and improve customer experience. We manage Earned (SEO) and Paid Se...
  • 19 Days Ago

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Marketing Manager, Paid Search, Search Marketing
  • Amazon
  • WA, WA FULL_TIME
  • BASIC QUALIFICATIONS- 2 years of professional non-internship marketing experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros,...
  • 19 Days Ago

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SDE-II Search Marketing, Search Marketing
  • Amazon
  • Seattle, WA FULL_TIME
  • DESCRIPTIONAmazon’s Automated Marketing team is building the Internet's largest-scale Search Marketing system. This role will be focused on leveraging these technologies to optimize 3rd party ads at s...
  • 1 Month Ago

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Director, Search Marketing REQ258206
  • T-MOBILE USA, Inc.
  • Bellevue, WA FULL_TIME
  • Be unstoppable with us!T-Mobile is synonymous with innovation-and you could be part of the team that disrupted an entire industry! We reinvented customer service, brought real 5G to the nation, and no...
  • 20 Days Ago

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SDE-II, Search Marketing
  • Amazon
  • WA, WA FULL_TIME
  • DESCRIPTIONAmazon’s Automated Marketing team is building the Internet's largest-scale Search Marketing system. This role will be focused on leveraging these technologies to optimize 3rd party ads at s...
  • 1 Month Ago

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Paid Search Specialist
  • Planet Interactive
  • Irvine, CA
  • Planet Interactive is seeking a Paid Search Specialist to join one of our well-known global pharmaceutical clients. Pay ...
  • 4/19/2024 12:00:00 AM

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SEO and Paid SEM Expert
  • FlexPro Meals
  • Tampa, FL
  • We are seeking a SEO and Search Engine Marketing Expert to play a key role in our marketing team by assisting our Market...
  • 4/17/2024 12:00:00 AM

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Paid Search Specialist
  • Planet Interactive
  • Irvine, CA
  • Planet Interactive is seeking a Paid Search Specialist to join one of our well-known global pharmaceutical clients. Pay ...
  • 4/16/2024 12:00:00 AM

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Paid Search Specialist-----Remote
  • Us Tech Solutions
  • Phoenix, AZ
  • Location: Irvine, CA - Remote Option - May require occasional travel if located outside of Los Angeles/Orange County are...
  • 4/16/2024 12:00:00 AM

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Paid Search Specialist-----Remote
  • Us Tech Solutions
  • Cleveland, OH
  • Location: Irvine, CA - Remote Option - May require occasional travel if located outside of Los Angeles/Orange County are...
  • 4/16/2024 12:00:00 AM

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Paid Search Specialist-----Remote
  • Us Tech Solutions
  • Tampa, FL
  • Location: Irvine, CA - Remote Option - May require occasional travel if located outside of Los Angeles/Orange County are...
  • 4/16/2024 12:00:00 AM

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Paid Search Specialist-----Remote
  • Us Tech Solutions
  • Garland, TX
  • Location: Irvine, CA - Remote Option - May require occasional travel if located outside of Los Angeles/Orange County are...
  • 4/16/2024 12:00:00 AM

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Paid Search Specialist-----Remote
  • Us Tech Solutions
  • Fort Worth, TX
  • Location: Irvine, CA - Remote Option - May require occasional travel if located outside of Los Angeles/Orange County are...
  • 4/16/2024 12:00:00 AM

Washington (/ˈwɒʃɪŋtən/), officially the State of Washington, is a state in the Pacific Northwest region of the United States. Washington is the northwestern-most state of the contiguous United States. It borders Idaho to the east, bounded mostly by the meridian running north from the confluence of the Snake River and Clearwater River (about 116°57' west), except for the southernmost section where the border follows the Snake River. Oregon is to the south, with the Columbia River forming the western part and the 46th parallel forming the eastern part of the Oregon-Washington border. To the wes...
Source: Wikipedia (as of 04/17/2019). Read more from Wikipedia
Income Estimation for Search Engine Marketing Specialist jobs
$95,125 to $130,435

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