Search Engine Marketing Specialist jobs in Rock Springs, WY
Search Engine Marketing Specialist designs, iterates on, and administers search engine marketing campaigns to promote a product or brand and ensure an efficient, effective campaign. Analyzes data and runs testing to identify trends and create a more optimized campaign. Being a Search Engine Marketing Specialist researches new techniques, trends, and technologies to drive search engine marketing strategy and decision-making. Uses knowledge and experience with search engine platforms' advertising analytics functions to gather useful information and run AB testing. Additionally, Search Engine Marketing Specialist typically requires a bachelor's degree. Typically reports to a manager. The Search Engine Marketing Specialist work is generally independent and collaborative in nature. Contributes to moderately complex aspects of a project. To be a Search Engine Marketing Specialist typically requires 4-7 years of related experience. (Copyright 2024 Salary.com)
Recently Added Search Engine Marketing Specialist jobs
- US Tech Solutions
-
Salt Lake, UT
FULL_TIME
-
Location : Irvine, CA - Remote Option - May require occasional travel if located outside of Los Angeles / Orange County area
Top Skills, Experience and Education Required
- Bachelor’s degree in Marketing Business or related field
- 4 years of experience in Paid Search Campaign management
- Deeply versed in planning, buying, and optimizing in Search platforms
- Proficiency in Google Ads, Bing Ads, SA360 and Campaign Manager, Excel and Power Point
Job Description
Client’s Digital Media Optimization Team is looking for individual who will oversee the Paid search accounts managed by our agency partners .
The Paid Search Specialist is a hands-on SEM expert that will be responsible for analyzing data and developing strategic optimizations and recommendations within Paid Search platforms .
In this role, you use your expertise to help Client increase overall revenue and ROI of paid advertising.
Primary Responsibilities
- Act as Paid Search subject matter expert by driving continued innovation and industry best practices for Client brands
- Monitor and analyze campaign performance, provide insights and strategic recommendations based on campaign results
- Perform ongoing paid keyword discovery, expansion and provide optimization opportunities
- Monitor bid adjustments and optimal spend across different channels and keywords.
- Prepare monthly reports, identify issues and provide insights and recommendations to enhance Paid Search tactics
- Build and maintain strong external relationships with agency partners, vendors and internal cross functional teams
- Stay current on industry updates, tools, trends and findings. Incorporate those learnings and new opportunities where possible.
Essential Skills and Qualifications
- Deeply versed in planning, buying, and optimizing in Search platforms
- Ability to prioritize high volume of work across all the business functions to focus on delivery and driving measurable impact Proficiency in Google Ads, Bing Ads, SA360 and Campaign Manager
- Strong analytical skills with an ability to derive actionable insights from data.
- Pharma or healthcare experience is a plus
- Google Ads and SA360 certification
- Intermediate knowledge of MS Office (Word, Excel and PowerPoint)
Last updated : 2024-04-23
- Just Posted
- Integrity Marketing Group
-
West Jordan, UT
FULL_TIME
- Integrity is one of the nation’s leading independent distributors of life, health and wealth insurance products. With a strong insurtech focus, we embrace a broad and innovative approach to serving ag...
- 21 Days Ago
- Computer Marketing Corp. (FLEX)
-
Sandy, UT
FULL_TIME
- Our company is seeking a Card Conversion Specialist. The ideal candidate will have a background in Credit Cards/Debit Cards and will be comfortable working with a team of specialists to handle convers...
- 13 Days Ago
- Terracon Consultants, Inc.
-
Midvale, UT
FULL_TIME
- Job Description General Responsibilities:Provides proposal generation for offices by maintaining collateral and creating customized content, when appropriate to meet the needs of the project.Essential...
- 17 Days Ago
- Richmond American Homes
-
Salt Lake, UT
FULL_TIME
- Overview: BREAK GROUND ON A REWARDING CAREER WITH US! At MDC Holdings, Inc./Richmond American Homes, we encourage a company culture that promotes professionalism, teamwork, health & wellness and work-...
- Just Posted
- Burt Brothers Tire & Service
-
North Salt Lake, UT
FULL_TIME
- Since 1991, Burt Brothers family has been Utah’s top shop for complete auto care done better. You may know Burt Brothers for tires, and you’d be right, but we’ve learned it’s so much more than tires, ...
- 17 Days Ago
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0 Search Engine Marketing Specialist jobs found in Rock Springs, WY area
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were up 2.3% from a year ago