Search Engine Marketing Specialist designs, iterates on, and administers search engine marketing campaigns to promote a product or brand and ensure an efficient, effective campaign. Analyzes data and runs testing to identify trends and create a more optimized campaign. Being a Search Engine Marketing Specialist researches new techniques, trends, and technologies to drive search engine marketing strategy and decision-making. Uses knowledge and experience with search engine platforms' advertising analytics functions to gather useful information and run AB testing. Additionally, Search Engine Marketing Specialist typically requires a bachelor's degree. Typically reports to a manager. The Search Engine Marketing Specialist work is generally independent and collaborative in nature. Contributes to moderately complex aspects of a project. To be a Search Engine Marketing Specialist typically requires 4-7 years of related experience. (Copyright 2024 Salary.com)
We are looking for a Director of Brand Marketing for a luxury boutique hotel company located in Bozeman, MT. Throughout various resort destinations in the US, this company focuses on acquiring historic properties to reimagine and restore them. Each unique resort has their own personalities and are intimate in scale - offering guests a fantastic private getaway!
The Director of Brand Marking is responsible for strategizing, developing, managing, and maintaining all digital/web related assets. The ideal candidate will have a strong user understanding and demonstrate expertise in web content, usability, architecture, development, and design. This role must stay in tune and review changes in the marketing environment and evaluate, adjust, or refocus the organization's marketing strategy accordingly. In addition, you will provide and execute an overall marketing plan, marketing campaigns across all platforms, and measure the return on investment of various advertising methods.
Compensation: $85,000-$115,000 bonus, comprehensive health benefits (80% employer paid premium), property discounts, fantastic working culture, PTO and more!
Director of Brand Marketing Responsibilities:
Director of Brand Marketing Qualifications:
If interested in learning more, please apply with an updated resume today!
*Only qualified candidates will be contacted