Promotions Specialist - Web coordinates digital marketing campaigns and promotions designed to attract customers to the business and answer questions to facilitate transactions. Creates content to retain customers, build trust, and establish long-term business relationships. Being an Promotions Specialist - Web uses traffic tracking applications and search engine optimization (SEO) to recognize user patterns and drive users to the company's website. Compiles and reports data on all website promotion activities to improve future strategy. Additionally, Promotions Specialist - Web requires a bachelor's degree. Typically reports to a manager. The Promotions Specialist - Web occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. To be an Promotions Specialist - Web typically requires 2-4 years of related experience. (Copyright 2024 Salary.com)
Under limited supervision, supports CFP Board’s organizational goals and initiatives by providing support on the maintenance of CFP Board’s websites (CFP.net, LetsMakeAPlan.org, etc.) to further enhance CFP Board’s online presence and user experience.
Essential Functions
Background/Skills/Abilities Preferred
About CFP Board
CFP Board is the professional body for personal financial planners in the U.S. CFP Board consists of two affiliated organizations focused on advancing the financial planning profession for the public’s benefit. CFP Board of Standards (501(c)(6)) sets and upholds standards for financial planning and administers the prestigious CERTIFIED FINANCIAL PLANNERTM certification — widely recognized by the public, advisors and firms as the standard for financial planners — so that the public has access to the benefits of competent and ethical financial planning.
CFP® certification is held by nearly 100,000 people in the U.S. CFP Board Center for Financial Planning (501(c)(3)) addresses diversity and workforce development challenges and conducts and publishes research that adds to the financial planning profession’s body of knowledge.
This position works on programs which are part of the 501 (c)(3) and 501 (c)(6).
This position is based in the Washington D.C. office and works a hybrid schedule which could be changed at any time.
CFP Board believes that diversity of experience and perspective are strengths and seeks to continue to grow a highly committed, skilled, and collaborative staff.