Promotions Specialist - Web jobs in Columbus, MS

Promotions Specialist - Web coordinates digital marketing campaigns and promotions designed to attract customers to the business and answer questions to facilitate transactions. Creates content to retain customers, build trust, and establish long-term business relationships. Being an Promotions Specialist - Web uses traffic tracking applications and search engine optimization (SEO) to recognize user patterns and drive users to the company's website. Compiles and reports data on all website promotion activities to improve future strategy. Additionally, Promotions Specialist - Web requires a bachelor's degree. Typically reports to a manager. The Promotions Specialist - Web occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. To be an Promotions Specialist - Web typically requires 2-4 years of related experience. (Copyright 2024 Salary.com)

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Web Communications Director
  • Mississippi University for Women
  • Columbus, MS FULL_TIME
  • Essential Duties
    • Conceptualizes and writes web copy that supports marketing goals of the university.
    • Collaborates with in-house design and marketing teams as well as internal and external back-end developers to regularly refresh University website’s front-end design, user experience and content.
    • Leads the website governance process and serve as a strategic consultant to campus partners on best practices and opportunities for improvement within their subdomains.
    • Ensures accuracy of all University Relations-maintained websites.
    • Oversees QA process for front-end activities (content, design).
    • Trains, writes instruction manuals, and troubleshoots for campus content managers.
    • Monitors web compliance with applicable IHL, state, and federal regulations.
    • Assists ITS with web server management and administration.
    • Provides web support to promote key university events and initiatives.
    • Creates specialty websites such as Presidential Inauguration, QEP, Annual Report, etc.
    • Develops, monitors, and maintains presentation standards for university websites.
    • Serves as the point of contact for departmental website support; interacts daily with faculty and staff; provides assistance and training to the department website manager as needed.
    • Maintains and reports web usage and access statistics.
    • Reviews and tests software applications for potential use in web design.
    • Provides web communication support for crisis response.
    • Provides web-based versions of print publications such as Visions.
    • Troubleshoots technical problems with the university’s website.
    • Monitors industry/university websites to identify innovations, best practices.
    • Collaborates technical, design and marketing teams to create interactive content and digital experiences for target audiences; collaborates across all levels and functions including with peers and leaders to effectively achieve objectives and lead.
    • Other reasonable duties as assigned.


    Minimum Qualifications
    Education:
    • Bachelor’s degree preferred; professional knowledge equivalent to a bachelor’s degree required.
    Experience:
    • Requires more than 5 years related experience
    • Experience in marketing or communications, preferably in higher education.
    • Experience working with marketing automation tools and managing content in apps.
    • Experience contributing to or overseeing the creating of AR/VR experiences.
    • Experience working with website personalization and automating custom content delivery on website.
    • Experience working in digital marketing and providing analysis of outcomes as well as recommendations for continual improvement
    • Demonstrated website acumen and proficiency with one or more content management systems. Must have a supporting project portfolio with role contributed clearly outlined to highlight ability to meet expected knowledge, skills and abilities.
    Knowledge , Skills and Abilities:
    • Skilled in CMS (WordPress), HTML, XML, PHP, CSS, as well as scripting languages and troubleshooting.
    • Background in data analytics and creating reports on outcomes; digital ADA compliance and best practices; SEO, SEM and search tuning best practices, trends and tools.
    • Working knowledge of JavaScript, Google Tag Manager and utilizing cookies / pixels / tags to personalize and customizes digital content delivery.
    • Strong written and verbal communication skills.
    • Demonstrated creative self-starter with strong work ethic, team orientation and commitment to quality; able to integrate thinking and feedback from divergent points of view.
    • Ability to coordinate a variety of concurrent projects and production timelines simultaneously, effectively setting priorities, achieving goals and measuring results
    • Meticulous attention to detail and commitment to seeing projects to successful completion.
    • Ability to be flexible with assignments and shifts in priorities.
    Job Description Summary
    The Web Communications Director drives the web strategy, user experience and development for the university’s website and is a key partner in delivering university messaging across other digital platforms including email, digital signage, intranet and the events calendar. The Director has primary responsibility for executing web development efforts, demonstrates initiative in developing solutions that bridge the creative with the technical, and works in partnership with colleagues in developing solutions for the university’s long-range goals for disseminating digital content, both internally and externally. The Director will be responsible for ensuring that the representation of digital content reflects the mission and brand of the university to an audience of prospective students, current students, faculty, staff, and alums.
    Hours of Availability Background Check Statement
    Prior to hiring, the final candidate(s) must successfully pass a pre-employment background investigation. A prior conviction reported as a result of the background investigation DOES NOT automatically disqualify a candidate from consideration for this position. However, failure to disclose may disqualify a candidate.
    Requisition Detail Information

    Requisition Number
    FY20552NF

    Open Date
    02/21/2024

    Will this job have a specific close date?
    No

    Close Date

    Special Instructions to Applicants
    Please upload examples of professional work or upload a document which includes links to examples of work in “Other Documents”. Applicants may email Anika Perkins, amperkins@muw.edu, for questions regarding examples.
  • 1 Month Ago

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Specialist
  • North Mississippi Health Services
  • Tupelo, MS FULL_TIME
  • Adm & Dis Specialist, Days 12 hour shifts, Barnes Crossing FMC, some weekends Posting Description At North Mississippi Health Services, our mission is to continuously improve the health of the people ...
  • 21 Days Ago

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Specialist
  • T-ROC
  • Philadelphia, MS FULL_TIME
  • At T-ROC you have the POWER TO CREATE CHANGE! As a premiere authorized wireless sales partner working inside of one of the world's largest retailers, you will become an exceptional salesperson! By foc...
  • 2 Days Ago

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Specialist
  • T-ROC
  • Pontotoc, MS FULL_TIME
  • At T-ROC you have the POWER TO CREATE CHANGE! As a premiere authorized wireless sales partner working inside of one of the world's largest retailers, you will become an exceptional salesperson! By foc...
  • 2 Days Ago

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Specialist
  • T-ROC
  • Starkville, MS FULL_TIME
  • At T-ROC you have the POWER TO CREATE CHANGE! As a premiere authorized wireless sales partner working inside of one of the world's largest retailers, you will become an exceptional salesperson! By foc...
  • 1 Month Ago

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Specialist
  • T-ROC
  • Louisville, MS FULL_TIME
  • At T-ROC you have the POWER TO CREATE CHANGE! As a premiere authorized wireless sales partner working inside of one of the world's largest retailers, you will become an exceptional salesperson! By foc...
  • 1 Month Ago

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0 Promotions Specialist - Web jobs found in Columbus, MS area

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Field Safety Senior Specialist
  • Loram
  • Starkville, MS
  • Job Title: Sr. Field Safety Specialist FLSA Status: Exempt Department: Environmental Health & Safety Reports to: Manager...
  • 3/27/2024 12:00:00 AM

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Car Wash Crew Member - Shop#85 - 813 Mississippi 12
  • Driven Brands
  • Starkville, MS
  • Company:Take 5 Car Wash Join our impressive Take 5 Car Wash team! We're the world's largest car wash company with close ...
  • 3/27/2024 12:00:00 AM

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Customer Support Specialist - Work From Home>
  • Brandwatch
  • Starkville, MS
  • [Customer Service / Remote] - Anywhere in U.S. / Competitive Pay - As a Customer Support Specialist you'll: Provide outs...
  • 3/27/2024 12:00:00 AM

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Extension Project Specialist
  • Mississippi State University
  • Starkville, MS
  • Position Function: In the Extension Center for Technology Outreach, the Extension Project Specialist is responsible for ...
  • 3/26/2024 12:00:00 AM

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Digital Sales Manager
  • WCBI
  • Columbus, MS
  • WCBI-TV, located in Columbus, Mississippi, is on the hunt for a Digital Sales Manager (DSM) who will act as the digital ...
  • 3/26/2024 12:00:00 AM

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Human Resources Information Systems Specialist
  • Mississippi State University
  • Starkville, MS
  • Human Resources Information Systems Specialist Job no: 507456 Position type: Full-Time 12-Month Department: 460300 - Hum...
  • 3/26/2024 12:00:00 AM

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Instructional Technology Specialist
  • Mississippi State University
  • Starkville, MS
  • Instructional Technology Specialist Job no: 506966 Position type: Full-Time 12-Month Department: 320100 - General Librar...
  • 3/25/2024 12:00:00 AM

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Entry-Level Data Entry Specialist (Remote)
  • Maxion Research
  • Starkville, MS
  • Thank you for checking us out! Work From Home Data Entry Research Panelist Jobs - Part Time, Full Time This is a remote ...
  • 3/25/2024 12:00:00 AM

The city is located approximately 10 mi (16 km) west of the Mississippi-Alabama state line along U.S. Route 82, U.S. Route 45, and numerous state highways. US 82 leads southeast 29 mi (47 km) to Reform, Alabama and west 25 mi (40 km) to Starkville. US 45 leads south 32 mi (51 km) to Macon and north 28 mi (45 km) to Aberdeen. According to the United States Census Bureau, the city has a total area of 22.3 square miles (57.8 square kilometers), of which 21.4 square miles (55.5 square kilometers) is land and 0.9 square miles (2.3 square kilometers) is water. Large lakes and rivers are nearby, such...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Promotions Specialist - Web jobs
$59,747 to $74,574
Columbus, Mississippi area prices
were up 1.2% from a year ago

Promotions Specialist - Web in Harrisburg, PA
Laura joins the team with experience as a Graphic Design and Marketing Specialist and as an E-commerce Specialist.
December 26, 2019
Promotions Specialist - Web in Anaheim, CA
As Search Marketing Coordinator, Funfsinn is responsible for optimizing website rankings and target keyword strategies for the clients of All Web Promotion.
December 11, 2019
Promotions Specialist - Web in Scranton, PA
“We are very excited about the additions to the All Web Team”, says Michael Roebuck, General Manager and Partner of All Web Promotion.
January 07, 2020