Product/Brand Management Manager, Sr. manages, develops, and implements marketing activities to maximize sales of an assigned brand. Analyzes brand performance, brand competitiveness, and product trends in the marketplace and develops marketing strategies for a brand. Being a Product/Brand Management Manager, Sr. reviews marketing metrics to determine the effectiveness and value of marketing strategies or campaigns. Leads the development, curation, and deployment of marketing content and identifies appropriate sales channels. Additionally, Product/Brand Management Manager, Sr. translates marketing initiatives into specific projects and actionable plans. Works with management and team leaders to identify and implement appropriate sales strategies or improve direction for current campaigns. Ensures product and brand initiatives are consistent and support the organization's public image. Requires a bachelor's degree. Typically reports to a director. The Product/Brand Management Manager, Sr. manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. To be a Product/Brand Management Manager, Sr. typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)
About Us: Tyfone is a dynamic and innovative leader
in the financial technology industry, dedicated to creating the next generation
of real-time digital payment and infrastructure solutions for the banking
sector. We are committed to empowering financial institutions, fintech's,
technology companies, businesses, and consumers to conduct real-time money
transactions seamlessly.
Position Overview: Reporting to the SVP of
Product Management, the Sr Director of Product Management for Instant Payments
is a pivotal role responsible for spearheading the development of cutting-edge
real-time digital payment solutions for the banking industry. This role
involves collaborating with various internal and external stakeholders to
create and manage a suite of services aimed at revolutionizing the way money
moves in real-time.
Qualification Requirements:
· Bachelor’s
degree (or equivalent work experience) required. MBA preferred.
· 10
years of relevant experience in technology-related companies.