Product/Brand Management Manager, Sr. manages, develops, and implements marketing activities to maximize sales of an assigned brand. Analyzes brand performance, brand competitiveness, and product trends in the marketplace and develops marketing strategies for a brand. Being a Product/Brand Management Manager, Sr. reviews marketing metrics to determine the effectiveness and value of marketing strategies or campaigns. Leads the development, curation, and deployment of marketing content and identifies appropriate sales channels. Additionally, Product/Brand Management Manager, Sr. translates marketing initiatives into specific projects and actionable plans. Works with management and team leaders to identify and implement appropriate sales strategies or improve direction for current campaigns. Ensures product and brand initiatives are consistent and support the organization's public image. Requires a bachelor's degree. Typically reports to a director. The Product/Brand Management Manager, Sr. manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. To be a Product/Brand Management Manager, Sr. typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)
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Job Summary
The primary purpose of this role is to lead a team (or teams) of software engineers in the development, configuration and modification of integrated business and/or enterprise application solutions.
This includes providing oversight of the implementation and maintenance of business and enterprise software solutions to ensure successful deployment of released applications.
This individual also provides insight and recommendations to inform the roadmap and overall health and care of the larger portfolio.
This is a leader of people who clears obstacles for his/her team while empowering and enabling others to solve complex technical and business problems. To be successful, the individual in this role must bring a strong combination of business and technical acumen and be able to provide solutions that balance the unique needs of both the business and Technology.
Purpose of Role:
Content Management Strategy: Responsible for the development and execution CMS strategies to support our Digital business.
Activities include partnering with other Digital Cross domain teams to author personalized model-driven Templates & Components that use personalized signals like customer segments, affinity etc and partnering with Business Experience, SiteOps & other Digital Engineering & Product teams to drive greater insights creating best in class content authoring platform and experience.
Key Responsibilities
Optimize CMS Tactics: This role will lead and develop the team responsible for ensuring Lowe's Enterprise Content Management strategies are implemented, measured, and optimized through the use of strategic Components and Templates in ECM portal. This includes responsibility for driving the process to simplify the workflow and standardize components and tactics through the use of dashboards, visual analytics, and scorecards.
Lead Strategic Initiatives: This position will play a leading role in identifying and driving key strategic priorities for ECM.
This role is charged with understanding customers' values, business strategies and determining optimal approaches for meeting their needs.
Each Features will be tailored to achieve the desired goals, and through this role, the Sr. Manager will provide leadership and guidance to the team.
Develop Analytics & Insights: In this role, the Sr. Manager will develop and optimize ECM designed to drive Digital cross domain Partners.
This role will lead a team of Engineers to apply advanced platform foundation in support of designing and executing current & future Component & templates.
This team will assist and will partner closely with SiteOps, Business Experience & other Digital Engineering & Product teams to develop Templates, Components, Workflow standardization etc.
Manages software engineers who design, build, and maintain solutions within a set of technology products and/or services; oversees the translation of business requirements and functional specifications into logical program designs, code modules, stable application systems, and software solutions
Influences and establishes best-in-class engineering practices through solid design decisions; conducts regular code reviews to ensure teams are adhering to best practices; and, is directly involved with resolving defects at the code and platform levels
Leverages DevOps tools such as Bitbucket, Jenkins, Github, and Grafana to actively monitor and identify improvement opportunities with delivered products
Acts as a hands-on leader responsible for building highly scalable and readily available solutions focused on customer needs, and proactively tracks key results related to code reliability, reusability, security, and automation. Holds teams accountable to delivering solutions and strives to continuously improve throughput and overall team velocity.
Partners with Scrum teams to ensure plans properly align team capacity and identifies ways to increase team velocity and reduce sprint spillover
Ensures the alignment, buy-in, and support of diverse stakeholders by building and maintaining trusting relationships with internal customers, third-party vendors, and senior management
Resolves escalated issues throughout the development, configuration, and modification of integrated business and/or enterprise application solutions
Designs solutions leveraging microservice architecture and relies on event and data-driven API integration.
Partners with product team members to help inform the priorities within a set of products, applications, and/or services.
Provides input for departmental budget and forecasting, and manages expenses associated with initiatives within scope of responsibility. Coordinates the estimation and execution of plans, schedules, and resource forecasts for the services or applications in scope.
Responsible for the development, implementation, maintenance, support and scalability of robust, reliable and secure business and enterprise software solutions
Manages multiple services or applications and provides resources in support of the applications by leveraging partnerships with technology teams, vendors, and business leaders.
Leads team through all technology solution development phases by ensuring team understands and adheres to company methodology, policies, standards, and controls. Educates and aligns team on departmental SOPs, OKRs, and overall operationalization of assigned services or applications.
Provides leadership to the team by attracting and hiring talented individuals, setting goals and communicating clear expectations, providing timely and constructive feedback as well as meaningful developmental opportunities, managing performance, providing resources and support as needed, and sponsoring and leading team members through change. Ensures teams adhere to company methodology, policies, standards, and controls; provides team members training opportunities in SDLC methodologies, models, and processes utilized within the product space.
Major Tasks, Responsibilities and Key Accountabilities:
Mastery of a modern web application framework such as ReactJS ,Spring MVC, NoSQL DB, and Node.js to build scalable, resilient & efficient processes for large-scale enterprise applications for content authoring
Mastery of modern product development processes and pipelines
Mastery of modernizing platforms with latest microservice architecture, NOSQL DB and technologies like GEN AI etc
Provides leadership, mentoring, and coaching to Software Engineers
Attracts, retains, and develops top talent to build a world class Software Engineering Team •
Conducts annual and mid-year reviews by reviewing individual development plans and team feedback •
Fosters collaboration with team members to drive consistency across product teams, and finds opportunities to expose engineers to career interests •
Acts as a proponent of modern software development practices • Guides team members in strategy, alignment, analysis, and execution tasks within and across product teams • Participates in and contributes to learning activities around modern software design and development core practices (communities of practice)
Qualifications
Minimum Qualifications
Bachelor’s Degree in Computer Science, CIS, or related field (or equivalent work experience in a related field)
8 years of IT experience
4 years of experience in software engineering or related field
5 years working on project(s) involving the implementation of software development life cycles (SDLC)
3 years of experience leading project or technical teams with or without formal direct report responsibility; this includes experience providing technical direction, thought leadership, coaching and mentoring to team members
Preferred Qualifications
Master’s Degree in Computer Science, CIS, or related field
3 years of leadership experience with direct report responsibility
Experience managing operational and/or project financial budgets
IT consulting experience
Experience in IT Management in the retail industry
3 years of experience in software development in an agile environment
Experience working with 3rd party vendors and/or software solution providers
3 years working in an IT Infrastructure Library (ITIL) framework
Experience in an IT role requiring interaction with senior leadership
About Lowe's
Lowe's Companies, Inc. (NYSE: LOW) is a FORTUNE® 50 home improvement company serving approximately 17 million customer transactions a week in the U.S. With total fiscal year 2022 sales of over $97 billion, approximately $92 billion of sales were generated in the U.S., where Lowe's operates over 1,700 home improvement stores and employs approximately 300,000 associates. Based in Mooresville, N.C., Lowe's supports the communities it serves through programs focused on creating safe, affordable housing and helping to develop the next generation of skilled trade experts. For more information, visit Lowes.com.
Lowe’s is an equal opportunity employer and administers all personnel practices without regard to race, color, religious creed, sex, gender, age, ancestry, national origin, mental or physical disability or medical condition, sexual orientation, gender identity or expression, marital status, military or veteran status, genetic information, or any other category protected under federal, state, or local law.
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