Product/Brand Management Manager, Sr. manages, develops, and implements marketing activities to maximize sales of an assigned brand. Analyzes brand performance, brand competitiveness, and product trends in the marketplace and develops marketing strategies for a brand. Being a Product/Brand Management Manager, Sr. reviews marketing metrics to determine the effectiveness and value of marketing strategies or campaigns. Leads the development, curation, and deployment of marketing content and identifies appropriate sales channels. Additionally, Product/Brand Management Manager, Sr. translates marketing initiatives into specific projects and actionable plans. Works with management and team leaders to identify and implement appropriate sales strategies or improve direction for current campaigns. Ensures product and brand initiatives are consistent and support the organization's public image. Requires a bachelor's degree. Typically reports to a director. The Product/Brand Management Manager, Sr. manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. To be a Product/Brand Management Manager, Sr. typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)
Req#: R29652
Category(s): Human Resources, Talent Management
Full Time / Part Time: Full-Time
Shift: First
Summary Description:
The Talent Management Senior Consultant leverages experienced organization development skills to achieve Baystate Health's Talent Management strategy. The Senior Consultant is instrumental in influencing the culture, workforce and leadership necessary to meet the diverse needs of our employees, patients and the communities that we serve. The Senior Consultant models the highest levels of professionalism, colleagueship, and commitment to fulfill the organization's goals. Incumbent has the ability to work closely with others as part of a team while being able to take full responsibility for task(s).
The Senior Consultant reports to the Senior Director of Organizational Development. Responsibility is centralized within four major areas: organization development, performance management, learning and development, and onboarding and orientation.
Job Requirements:
1) Organization Development: Consults across core service lines, business units, and teams to support team member and leadership development in creating inclusive environments where employees thrive. Draws on extensive professional education and experience to diagnose, consult, and propose individual, group and leadership interventions to promote teamwork and goal attainment. Uses capabilities such as conducting needs assessments, individual coaching, consulting, team building, behavioral assessments (i.e., Predictive Index).
2) Understands human systems, the fundamentals of change management and uses principles to coach, advise and problem-solve.
3) Tracks and interprets workforce to plan initiatives and goals to address needs.
4) Utilizes an array of problem-solving, dialogue and conflict resolution skills to address individual, team and organizational topics.
5) Supports leaders in setting the direction of their unit and is responsive to changing internal and external factors.Coaches clinical and operational leaders on the fundamentals of serving leadership and its relationship to Baystate Health's strategic goals.
6) Coaches clinical and operational leaders on the fundamentals of serving leadership and its relationship to Baystate Health's strategic goals.
7) Performance Management: Designs and implements various processes including: talent reviews, succession planning, and competency modeling.
Works with leaders to promote an expectation of continuous, self-directed learning and professional improvement.
8) Partners with leaders to identify untapped talent and develop a diverse, top talent pipeline.
9) Tracks and interprets HR analytics (LMS, and HCIM – Workday) for leadership continuity & recommends educational opportunities to increase competencies and skills.
10) Learning and Development: Leads the analysis, design, development, implementation and facilitation of best-in-class, enterprise-wide learning programs that enhance healthcare industry/business acumen and operational effectiveness.
Builds relevant employee, manager and leader programs that promote a culture of learning and inclusion.
11) Provides thought leadership and subject-matter expertise to conduct needs assessments and translate frameworks, models, and consulting experience to contextualized knowledge that informs the design of relevant blended and experiential learning solutions.
12) Utilizes data (i.e., competency gap analysis, performance consulting, results, and evaluation) to offer cost-effective delivery and ROI that supports strategic objectives.
13) Incorporates organizational change initiatives, mission, vision, values, and diversity and inclusion goals into learning products and practices..
14) Onboarding and Orientation
Focus on the process of integrating new employees into the organization effectively. It includes orientation programs, training sessions, and activities designed to engage new employees and leaders with the organization's culture, values, and mission.
15) Establishes strong collaborative partnerships with operation leaders and subject matter experts to assess performance needs and make learning and non-learning recommendations to enhance organization performance in alignment with Baystate Health's mission, vision and values.
16) Ability to work both virtually and on-site as business needs dictate.
Minimally Required Expereince:
7-10 Years
Skills/Competencies:
Academic preparation or demonstrated skill working effectively in a diverse work environment application of organizational design principles
Academic preparation or demonstrated ability to effectively manage and build relationships within a complex, matixed organization
Demonstrated change management experience and strong organization development practitioner skills
Demonstrated competence and experience working as a strategic thought leader and partner with Senior and Executive Leaders
Demonstrates strong project management and organizational skills
Strong interpersonal, facilitation (both virtually and in-person) and leadership skills
Utilizes instructional design and adult learning principles to design solutions
Executive / employee coaching
You Belong At Baystate
At Baystate Health we know that treating one another with dignity and equity is what elevates respect for our patients and staff. It makes us not just an organization, but also a community where you belong. It is how we advance the care and enhance the lives of all people.
DIVERSE TEAMS. DIVERSE PATIENTS. DIVERSE LOCATIONS.
Education:
Master of Science: Human Resources Management (Required)
Certifications:
Behavioral Assessment – Other, Certified Professional in Learning and Performance – Association of Talent Development, Executive Coach Certification – Other, Human Resource Professional – Society of Human Resource Management
Equal Employment Opportunity Employer
Baystate Health is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, marital status, national origin, ancestry, age, genetic information, disability, or protected veteran status.
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