Product/Brand Management Manager, Sr. jobs in Cheyenne, WY

Product/Brand Management Manager, Sr. manages, develops, and implements marketing activities to maximize sales of an assigned brand. Analyzes brand performance, brand competitiveness, and product trends in the marketplace and develops marketing strategies for a brand. Being a Product/Brand Management Manager, Sr. reviews marketing metrics to determine the effectiveness and value of marketing strategies or campaigns. Leads the development, curation, and deployment of marketing content and identifies appropriate sales channels. Additionally, Product/Brand Management Manager, Sr. translates marketing initiatives into specific projects and actionable plans. Works with management and team leaders to identify and implement appropriate sales strategies or improve direction for current campaigns. Ensures product and brand initiatives are consistent and support the organization's public image. Requires a bachelor's degree. Typically reports to a director. The Product/Brand Management Manager, Sr. manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. To be a Product/Brand Management Manager, Sr. typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)

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Sr. Marketing Manager- REMOTE
  • Ryder System
  • Cheyenne, WY FULL_TIME
  • Job Seekers can review the Job Applicant Privacy Policy by clicking HERE. (https://ryder.com/job-applicant-privacy-policy)\

    SUMMARY

    The Sr. Marketing Manager role is a strategic position that encompasses the planning and development of marketing plans and executing go-to-market (GTM) strategies and tactics for Ryder’s Supply Chain Solutions (SCS) to achieve the company’s objectives and drive growth. The role works in partnership with the business to support strategic plans for specific markets, verticals and products in order to reach marketing and sales goals. This position requires having a marketing background with excellent project management, reporting and communication skills, in addition to being detail oriented and customer focused.

    **REMOTE – WORK FROM HOME

    ESSENTIAL FUNCTIONS**

    • Work with the marketing team and business stakeholders to develop and implement strategic marketing plans, which includes prioritizing targets and determine the tactical mix needed to reach the target audience
    • Support the development and execution of marketing and prospecting campaigns, lead generation tactics, events, sales tools and marketing collateral, including digital initiatives and other creative elements
    • Support execution of the lead generation programs with a specific focus on producing qualified leads and pipeline to support the Sales organization. Develop creative ideas for prospecting and lead generation to continually challenge the status quo
    • Work with the Marketing Insights team to research and develop: deep insights into key market trends, positioning, segmentation, targeting, and prospecting lists, as well as uncover methods to increase lead generation and revenue opportunities with existing customers
    • Work closely with the Marketing Insights team to measure, analyze and report out on program results.
    • Manage event sponsorships, and work with the Events team to develop trade show strategies, and support the development of marketing and prospecting components for events.
    • Work closely with the Sales and Operations teams in North America to understand and initiate the business strategy that will guide the marketing plan
    • Maintain a working knowledge of trends, innovations & best practices within marketing and the Supply Chain industry
    • Stay up to date on the performance and feedback from the Voice of Customer program
    • Assist, when needed, with the execution of strategies across all lines of business.

    ADDITIONAL RESPONSIBILITIES

    • Performs other duties as assigned

    EDUCATION

    • Bachelor's degree in marketing, advertising or business management is preferred.

    EXPERIENCE

    • Seven to ten (10) years or more experience in marketing. B2B marketing and/or supply chain, transportation and logistics experience is preferred
    • Four (4) years or more experience in marketing developing comprehensive marketing plans to reach target market segments required
    • Three (3) years or more in management required

    SKILLS & ABILITIES

    • Exceptional verbal and written communications skills
    • Highly organized and strong project management skills, with the ability to develop detailed work plans and execute large-scale projects with competing deadlines
    • Self-starter with the ability to work independently
    • Ability to manage marketing and lead generation campaigns
    • Program/campaign monitoring measuring, reporting and analysis
    • Consistently and proactively staying engaged and up-to-date with the trends, innovations & best practices within marketing and the Supply Chain industry
    • Experience with Project Management Tools & Salesforce is preferred
    • Advanced power point development skills
    • Proficient in Microsoft Office environment (Excel, PPT, Word, Outlook, etc.)

    Applicants from California, Colorado, New York, New Jersey and Washington:

    Salary is determined based on internal equity; internal salary ranges; market

    data/ranges; applicant’s skills; prior relevant experience; certain degrees or

    certifications, etc.

    The salary for this position ranges from $110K to $130K. Employees may also be eligible to receive an annual bonus, as applicable

    Ryder offers comprehensive health and welfare benefits, to include medical,

    prescription, dental, vision, life insurance and disability insurance options, as well as paid time off for vacation, illness, bereavement, family and parental leave, and a tax advantaged 401(k) retirement savings plan

    Job Category: Segment Marketing

    Ryder is proud to be an Equal Opportunity Employer and Drug Free workplace. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, among other things, or status as a qualified individual with disability.

    Job Seekers can review the Job Applicant Privacy Policy by clicking HERE. (https://ryder.com/job-applicant-privacy-policy)\

    Current Employees:

    If you are a current employee at Ryder (not a Contractor or temporary employee through a staffing agency), please click here (http://wd5.myworkday.com/ryder/d/task/1422$3.htmld) to log in to Workday to apply using the internal application process.

    \#wd

  • 24 Days Ago

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Sr Quality Control Manager
  • Gilbane Federal
  • Cheyenne, WY FULL_TIME
  • Overview GILBANE has opportunities for Sr Quality Manager to support our project at FE Warren AFB, WY. Do you consider yourself to be a highly technical, strong communicator with the desire to work in...
  • Just Posted

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Property Manager/Occupancy Specialist
  • Princeton Management
  • North Platte, NE FULL_TIME
  • SUMMARY: The occupancy specialist/property manager manages the day-to-day operations of assigned property. The occupancy specialist/property manager works collaboratively with the other team members t...
  • 4 Days Ago

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Community Manager
  • Roots Management Group
  • North Platte, NE FULL_TIME
  • Roots Management Group is a growing property management company that operates manufactured housing communities throughout the US. We are currently seeking a full-time community manager to run the day-...
  • 9 Days Ago

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Swing Manager
  • Leonard Management/McDonald's
  • North Platte, NE OTHER
  • Job Details Job Location: 33173 North Platte Loves - North Platte, NE Position Type: Full-Time/Part-Time Salary Range: Undisclosed Job Shift: Any DescriptionEmployment Offers are Contingent Upon Succe...
  • 9 Days Ago

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Property Manager
  • Apartment Management Consultants, LLC
  • Cheyenne, WY FULL_TIME
  • We are currently seeking a Property Manager! Property Managers are Responsible for managing daily operations of the property, including supervising team members and resources of the property to achiev...
  • 10 Days Ago

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0 Product/Brand Management Manager, Sr. jobs found in Cheyenne, WY area

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Respiratory Therapist / Nurse
  • Rotech Healthcare Inc.
  • Cheyenne, WY
  • About Rotech Rotech Healthcare Inc. is a national leader in providing ventilators, oxygen, sleep apnea treatment, wound ...
  • 3/28/2024 12:00:00 AM

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Housekeeper-PT
  • Fairfield Inn Cheyenne
  • Cheyenne, WY
  • Job Summary: Informacin disponible en espaol a continuacin. A Housekeeper is primarily responsible for maintaining clean...
  • 3/28/2024 12:00:00 AM

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Outside Sales Representative
  • Spectrum
  • Cheyenne, WY
  • Job Description Average Target Compensation of $105,000 + Uncapped Incentives Connect people and communities by offering...
  • 3/28/2024 12:00:00 AM

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Territory Sales
  • Spectrum
  • Cheyenne, WY
  • Job Description Average Target Compensation of $105,000 + Uncapped Incentives Connect people and communities by offering...
  • 3/28/2024 12:00:00 AM

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Field Sales
  • Spectrum
  • Cheyenne, WY
  • Job Description Average Target Compensation of $105,000 + Uncapped Incentives Connect people and communities by offering...
  • 3/28/2024 12:00:00 AM

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Entry Level Sales
  • Spectrum
  • Cheyenne, WY
  • Job Description Average Target Compensation of $105,000 + Uncapped Incentives Connect people and communities by offering...
  • 3/28/2024 12:00:00 AM

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Supervisor, Outside Sales
  • Spectrum
  • Cheyenne, WY
  • Job Description Average target compensation of $100K + uncapped incentives Supervise the daily operations of a geographi...
  • 3/28/2024 12:00:00 AM

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Online Survey Taker. Earn up to $25 per survey. - Remote
  • Earn Haus
  • Cheyenne, WY
  • Job description We are urgently looking for people interested in taking online surveys for Fortune 500 brands. If you ar...
  • 3/28/2024 12:00:00 AM

Cheyenne (/ʃaɪˈæn/ shy-AN or /ʃaɪˈɛn/) is the capital and most populous city of the U.S. state of Wyoming and the county seat of Laramie County. It is the principal city of the Cheyenne, Wyoming, Metropolitan Statistical Area which encompasses all of Laramie County. The population was 59,466 at the 2010 census. Cheyenne is the northern terminus of the extensive and fast-growing Front Range Urban Corridor that stretches from Cheyenne to Pueblo, Colorado which has a population of 4,333,742 according to the 2010 United States Census. Cheyenne is situated on Crow Creek and Dry Creek. The Cheyenne,...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Product/Brand Management Manager, Sr. jobs
$123,322 to $163,281
Cheyenne, Wyoming area prices
were up 2.3% from a year ago