Product/Brand Management Manager leads the design and implementation of marketing activities to maximize sales of a brand. Researches customer preferences and evaluates product performance to develop effective product and brand positioning and strategies. Being a Product/Brand Management Manager coordinates workload and designates tasks or projects to a team of analysts. Partners with sales to ensure that customer targets and product messaging are effective. Additionally, Product/Brand Management Manager develops metrics used to conduct an ongoing analysis of the effectiveness and value of marketing programs. Utilizes metrics to collaborate with stakeholders to design, produce, and distribute effective marketing materials that reflect the brand and product identity. Acts as a source of knowledge for complex or unusual requests. Requires a bachelor's degree. Typically reports to a manager. The Product/Brand Management Manager supervises a group of primarily para-professional level staffs. May also be a level above a supervisor within high volume administrative/production environments. Makes day-to-day decisions within or for a group/small department. Has some authority for personnel actions. To be a Product/Brand Management Manager typically requires 3-5 years experience in the related area as an individual contributor. Thorough knowledge of functional area and department processes. (Copyright 2024 Salary.com)
Program Manager - gBETA Rutland
Location: Rutland, VT
Salary: $60,000 - $70,000
Hear from Elise about the role
Description
gener8tor is a nationally-ranked venture capital firm and accelerator.
gBETA is a 7 week free accelerator program to help build and scale startups. See this link for more information: https://www.gener8tor.com/gbeta
We are looking for ambitious community advocates whose hunger to support entrepreneurs, connect with mentors and investors, and strengthen the startup ecosystem is never satiated. No need for applicants to come with existing startup experience; gBETA Program Managers have come from prior careers in journalism, academia, economic development, science, politics, law and nonprofits.
Responsibilities
Requirements
At gener8tor we…
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To apply, please visit gener8tor.com/careers and tell us why you’d be an amazing addition to our team in this role!
We strongly encourage candidates who are Black, indigenous, people of color, women, LGBTQIA , those with previous felony convictions and others who identify as being from an underrepresented group to apply. As an equal opportunity employer, all qualified applicants will receive consideration for employment without regard to any of the above characteristics or others protected by law.
gener8tor is an affirmative action, equal opportunity employer and does not discriminate on the basis of race, sex, age, national origin, religion, physical or mental handicaps or disabilities, marital status, Veteran status, sexual orientation, gender identity nor any other basis prohibited by law. Any information that you do provide will be recorded and maintained anonymously in a confidential file.