Media Planner is responsible for maximizing the impact of advertising campaigns. Coordinates the development and execution of media and advertising plans that support the client's overall marketing strategy, tactics, message, and objectives. Being a Media Planner uses analytics to design innovative strategies to ensure the client's marketing campaigns reach the target audience. Negotiates media buys, pricing, and media placement scheduling with vendors. Additionally, Media Planner collaborates with stakeholders and vendors to execute plans and control pacing, optimization, and timelines for campaigns. Conducts research on new media strategies, platforms, and channels to utilize for future campaigns or ongoing campaign evolvement. Typically requires a bachelor's degree in area of specialty. Typically reports to a manager. The Media Planner occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. To be a Media Planner typically requires 2-4 years of related experience. (Copyright 2024 Salary.com)
At MMGY Global, we believe nothing can shape your view of the world like travel. So, every day we share our clients’ stories from our perspective to inspire people to see the world differently. Our personalized service, strategy and creativity connect media, consumers and influencers across the globe, taking people to new places to change their view for the better.
We are looking for a Media Planner in Overland Park, KS, The Media Planner is responsible for end-to-end execution of digital media campaigns across a portfolio of travel accounts. The role will help develop integrated media plan strategy and must have a drive to deliver maximum and efficient value for our client’s media investments.
Responsibilities include, but are not limited to:
Strategic Thinking
Campaign Oversight
Key Experience & Skills Needed
MMGY Global provides a comprehensive PTO benefits package inclusive of a hybrid telework policy. Applicants for employment in the U.S. must possess work authorization which does not require sponsorship by the employer for a visa. MMGY Global is an Equal Opportunity Employer.
Who are we? We’re a travel-obsessed collective of more than 400 people across the country and around the globe. And when we say we inspire people to go places, we mean ALL people. That’s why we’re focused on nurturing a workforce that’s as diverse as the places we visit — welcoming candidates of all ages, genders and gender identities; ethnicities and religions; people of color; LGBTQIA people and their allies; working parents; veterans; and those with disabilities.
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0 Media Planner jobs found in Shawnee, KS area