Media Planner jobs in North Carolina

Media Planner is responsible for maximizing the impact of advertising campaigns. Coordinates the development and execution of media and advertising plans that support the client's overall marketing strategy, tactics, message, and objectives. Being a Media Planner uses analytics to design innovative strategies to ensure the client's marketing campaigns reach the target audience. Negotiates media buys, pricing, and media placement scheduling with vendors. Additionally, Media Planner collaborates with stakeholders and vendors to execute plans and control pacing, optimization, and timelines for campaigns. Conducts research on new media strategies, platforms, and channels to utilize for future campaigns or ongoing campaign evolvement. Typically requires a bachelor's degree in area of specialty. Typically reports to a manager. The Media Planner occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. To be a Media Planner typically requires 2-4 years of related experience. (Copyright 2024 Salary.com)

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Media Planner
  • CitrusAd
  • Salisbury, NC FULL_TIME
  • Job Description


    Media Planner with an emphasis on digital media. Works with media planning team to develop and maintain strategic communication plans and media recommendations for a variety of clients and objectives. Drives workflow with flawless quality and ensures agency deliverables to clients meet or exceed expectations and are delivered on time. Some experience is required but we will train the right candidate

    Specific Job Functions

    • Reports directly to the Manager, Media Planning
    • Will work with Sales, CSMs, Adops, Clients and agencies advising and recommending the best media strategy for performance and reach of campaign goals with a focus on annual and quarterly planning
    • Ensures account team and creative team are apprised of changes to the plan
    • Develops and fosters strong relationships with internal team and media partners
    • Evaluates media opportunities and presents media plans and/or POVs clearly in writing and verbally
    • Analyzes web metrics, provides monthly campaign performance reports to clients, and recommends optimizations when appropriate to improve media performance
    • Handles all digital media billing using monthly tracking reports and invoice reconciliation
    • Performs other duties and projects as assigned

    Qualifications

    • 1-2 years of media planning experience in digital media
    • Bachelor’s degree in Marketing, Advertising, Communications or Related Field
    • Highly proficient in Microsoft Office (Outlook, Excel, Powerpoint)
    • An independent self-starter who is self-directed yet also team-oriented
    • Strong project management skills; must be well-organized with ability to multi-task on multiple projects

    Flexible and intuitive personality who can manage complex internal and client relationships


    Additional Information


    About CitrusAd

    CitrusAd is a leading retail media company and part of Epsilon, a global advertising and marketing technology company. The CitrusAd platform sits at the center of Epsilon’s comprehensive, scalable retail media network offering. By harnessing the power of first-party data and industry-leading identity resolution, the unified, self-serve platform delivers shopper-relevant advertising experiences on commerce websites and across the open web resulting in higher conversions. Leading retailers across the globe rely on CitrusAd to help grow retail media as a core function for incremental media revenue and sales volume that delivers great ROI for brands. For more information, visit citrusad.com.

    When you’re one of us, you get to run with the best. For decades, we’ve been helping marketers from the world’s top brands personalize experiences for millions of people with our cutting-edge technology, solutions and services. Epsilon’s best-in-class identity gives brands a clear, privacy-safe view of their customers, which they can use across our suite of digital media, messaging and loyalty solutions. We process 400 billion consumer actions each day and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon has been consistently recognized as industry-leading by Forrester, Adweek and the MRC. Positioned at the core of Publicis Groupe, Epsilon is a global company with more than 8,000 employees around the world. Check out a few of these resources to learn more about what makes Epsilon so EPIC:

    • Our Culture: https://www.epsilon.com/us/about-us/our-culture-epsilon
    • Life at Epsilon: https://www.epsilon.com/us/about-us/epic-blog
    • DE&I: https://www.epsilon.com/us/about-us/diversity-equity-inclusion
    • CSR: https://www.epsilon.com/us/about-us/corporate-social-responsibility

    Great People Deserve Great Benefits

    We know that we have some of the brightest and most talented associates in the world, and we believe in rewarding them accordingly. If you work here, expect competitive pay, comprehensive health coverage, and endless opportunities to advance your career.

    Epsilon is an Equal Opportunity Employer. Epsilon’s policy is not to discriminate against any applicant or employee based on actual or perceived race, age, sex or gender (including pregnancy), marital status, national origin, ancestry, citizenship status, mental or physical disability, religion, creed, color, sexual orientation, gender identity or expression (including transgender status), veteran status, genetic information, or any other characteristic protected by applicable federal, state or local law. Epsilon also prohibits harassment of applicants and employees based on any of these protected categories. Epsilon will provide accommodations to applicants needing accommodations to complete the application process.

    #LI-AB1


    REF226251S

  • 1 Month Ago

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Media Planner
  • Publicis Groupe
  • Salisbury, NC FULL_TIME
  • Job DescriptionMedia Planner with an emphasis on digital media. Works with media planning team to develop and maintain strategic communication plans and media recommendations for a variety of clients ...
  • 1 Month Ago

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Human Services Planner/Evaluator I (Data & Media) 118006001
  • Cumberland County
  • Fayetteville, NC FULL_TIME
  • This position is being reposted and previous applicants are still being considered and do not need to reapply **Hiring rate will be determined based on qualifications and internal equity This position...
  • 16 Days Ago

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Community Influencer/ Marketing Specialist/ Event Planner/Social Media Specialist
  • Earth Fare
  • Asheville, NC OTHER
  • Job Details Job Location: Charlotte Area - Charlotte, NC Position Type: Full Time Salary Range: $46,000.00 - $54,000.00 Salary Job Category: Grocery DescriptionThe Community Relations Coordinator will...
  • 5 Days Ago

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Paid Media Associate
  • Pillar4 Media
  • Charlotte, NC FULL_TIME
  • The Opportunity Pillar4 Media is seeking an Associate, Paid Media to join its fast-growing team. As a member of the Digital Marketing team, you’ll work closely with senior leadership and other team me...
  • 2 Months Ago

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Digital Media Manager
  • Curtis Media Group
  • Raleigh, NC FULL_TIME
  • Digital Media ManagerCurtis Media Group has an immediate opening for a Digital Media Manager to take our growing digital portfolio to the next level. The ideal candidate will have a well-rounded backg...
  • 2 Months Ago

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Media Planner
  • Mediasmith
  • Position Overview: The Media Planner plays a key role in developing integrated media strategy and media plans for their ...
  • 4/20/2024 12:00:00 AM

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Media Planner
  • Billups
  • Dallas, TX
  • Were looking for someone to join our team as a Media Planner and deliver incredible results. Whether its traditional OOH...
  • 4/20/2024 12:00:00 AM

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Assistant Media Planner
  • PPK
  • Tampa, FL
  • Award winning, full service Marketing and Advertising company located in Downtown Tampa is seeking an Assistant Media Pl...
  • 4/20/2024 12:00:00 AM

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Media Planner
  • Hiebing
  • Austin, TX
  • Hiebing is a full-service marketing agency focused on driving momentum for the brands and clients we serve. We are a cur...
  • 4/19/2024 12:00:00 AM

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Media Planner
  • Blue Onion Media
  • Almost two-thirds of people in a poll felt that the cons of working from home outweighed the pros, and nearly a third sa...
  • 4/18/2024 12:00:00 AM

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Media Planner
  • Billups
  • Dallas, TX
  • We’re looking for someone to join our team as a Media Planner and deliver incredible results. Whether it’s traditional O...
  • 4/17/2024 12:00:00 AM

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Media Planner
  • Red House Communications
  • Pittsburgh, PA
  • Job Description Job Description At Red House, a Media Planner evaluates project, brand, and campaign goals, and then eff...
  • 4/17/2024 12:00:00 AM

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Media Planner
  • Imaginuity
  • Dallas, TX
  • MEDIA PLANNER ABOUT IMAGINUITY® Imaginuity is the integrated agency that is reimagining marketing for the connected age....
  • 4/16/2024 12:00:00 AM

North Carolina (/ˌkærəˈlaɪnə/ (listen)) is a state in the southeastern region of the United States. It borders South Carolina and Georgia to the south, Tennessee to the west, Virginia to the north, and the Atlantic Ocean to the east. North Carolina is the 28th-most extensive and the 9th-most populous of the U.S. states. The state is divided into 100 counties. The capital is Raleigh, which along with Durham and Chapel Hill is home to the largest research park in the United States (Research Triangle Park). The most populous municipality is Charlotte, which is the second-largest banking center in...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Media Planner jobs
$59,948 to $80,240

Media Planner in Tuscaloosa, AL
A comms planner provides strategic rigor to the implementation of the idea, ensuring integration of the work between creative and media.
February 05, 2020
Media Planner in Durham, NC
Media planners work with their clients to develop a media strategy which will position their brand well and reach the appropriate target market.
February 11, 2020
Media Planner in Middlesex, NJ
The great thing of working in Media Planning is that you have a young social environment, you are working on multiple interesting projects as well as on multiple different areas of the business, so you are challenging yourself at a high level.
February 16, 2020