Media Planner is responsible for maximizing the impact of advertising campaigns. Coordinates the development and execution of media and advertising plans that support the client's overall marketing strategy, tactics, message, and objectives. Being a Media Planner uses analytics to design innovative strategies to ensure the client's marketing campaigns reach the target audience. Negotiates media buys, pricing, and media placement scheduling with vendors. Additionally, Media Planner collaborates with stakeholders and vendors to execute plans and control pacing, optimization, and timelines for campaigns. Conducts research on new media strategies, platforms, and channels to utilize for future campaigns or ongoing campaign evolvement. Typically requires a bachelor's degree in area of specialty. Typically reports to a manager. The Media Planner occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. To be a Media Planner typically requires 2-4 years of related experience. (Copyright 2024 Salary.com)
Rising Tide Interactive’s Media Planners help translate our client goals into sophisticated digital plans. We’re looking for someone who’s passionate about politics and digital advertising to join our team. If you’re an experienced media planner with at least one cycle under your belt, then this is the role for you.
As a member of our media team, you will:
We’re looking for:
Relevant details:
About Rising Tide:
Rising Tide Interactive works with Democratic and progressive campaigns, committees, PACs, and nonprofits to develop and implement the digital strategies that win races and create change. Since 2011, we’ve worked with clients like Sen. Tim Kaine, Eric Holder’s National Democratic Redistricting Committee, FWD.us, Voto Latino, the Democratic Congressional Campaign Committee, and the Southern Poverty Law Center. We’re ready for our best election cycle yet in 2024.
Excited about this role but not sure if you meet all of the qualifications? We encourage you to apply anyway. We’re always looking for talented people of all backgrounds to join our team. We prioritize creating a diverse, inclusive, and welcoming environment where everyone is empowered to do their best work. Candidates from all backgrounds, including people of color, women, members of the LGBTQ community, and people with disabilities are especially encouraged to apply.
If you require a reasonable accommodation to fully participate in the job application or interview process, please email hr@risingtideinteractive.com with the subject line “Accommodations Request”.
Rising Tide Interactive participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. If E-Verify cannot confirm that you are authorized to work, Rising Tide Interactive is required to give you written instructions and an opportunity to contact Department of Homeland Security (DHS) or Social Security Administration (SSA) so you can begin to resolve the issue before Rising Tide Interactive can take any action against you, including terminating your employment. Rising Tide Interactive can only use E-Verify once you have accepted a job offer and completed the Form I-9.