Media Buyer jobs in Utah

Job Title: Media Buyer

About Us: Ffortify is a social media and marketing agency dedicated to the success of individuals and companies on their journey to financial growth and prosperity. Through our innovative approaches to social media and organic marketing strategies we help people achieve their financial goals and build a secure future. We are currently seeking an organized Media Buyer to provide valuable support to our Marketing Department.

Job Description:

We are seeking a dynamic and strategic Media Buyer to join our team. As a Media Buyer, you will be responsible for planning, negotiating, and purchasing advertising space across various digital media channels to promote our products/services effectively. You will work closely with our marketing team to develop targeted advertising campaigns that align with our business objectives and resonate with our target audience.

Responsibilities:

• Research and analyze market trends, audience demographics, and media consumption habits to identify optimal advertising opportunities.
• Develop comprehensive media plans that outline the most effective advertising channels, budget allocation, and campaign timelines.
• Negotiate favorable advertising rates and terms with media vendors to maximize the value of advertising investments.
• Execute media buys across multiple digital platforms.
• Monitor and optimize campaign performance in real-time, making data-driven decisions to ensure the highest possible ROI.
• Collaborate with creative teams to develop compelling ad creative that aligns with campaign objectives and resonates with target audiences.
• Maintain strong relationships with media vendors, staying informed about industry trends and emerging advertising opportunities.
• Provide regular reports and analysis on campaign performance, highlighting key metrics, insights, and recommendations for improvement.
• Stay up-to-date on advancements in advertising technology and industry best practices to continually enhance our advertising strategies.
• Work cross-functionally with internal teams, including marketing, sales, and finance, to ensure alignment on advertising initiatives and objectives.

Qualifications:

• Bachelor's degree in marketing, advertising, business, or a related field.
• Proven experience in media buying, advertising, or marketing, with a strong understanding of media planning and buying processes.
• Excellent negotiation skills with the ability to secure competitive rates and favorable terms with media vendors.
• Analytical mindset with proficiency in interpreting data and metrics to drive informed decision-making.
• Strong communication and interpersonal skills, with the ability to effectively collaborate with internal teams and external partners.
• Detail-oriented with strong organizational skills and the ability to manage multiple projects simultaneously in a fast-paced environment.
• Familiarity with advertising platforms, tools, and technologies, including ad serving platforms, programmatic advertising, and social media advertising.
• Creative thinking and problem-solving abilities, with a passion for staying ahead of industry trends and innovations.
• Ability to thrive in a results-driven environment and deliver impactful advertising campaigns that drive business growth.
• Previous experience working in an advertising agency or marketing department is a plus.

Benefits with full-time Employment:

• 12 paid vacation days annually (4 hours PTO accrue every pay period)
• 10 paid holidays plus one birthday holiday
• Eligible for health, dental, vision, life, disability, and critical care benefits
• This is a hybrid position with two days from home and three in the office.

Job Type: Contract to hire with the potential to be full-time W2 within 3-6 months

Salary Range: $50,000 - $60,000 per year

Join our team and play a pivotal role in shaping our advertising strategy to reach and engage our target audience effectively. If you're a strategic thinker with a passion for advertising and a track record of delivering successful campaigns, we'd love to hear from you!