Media Buyer jobs in Potomac, MD

Media Buyer is responsible for maximizing the impact of advertising campaigns. Coordinates the development and execution of media and advertising plans that support the client's overall marketing strategy, tactics, message, and objectives. Being a Media Buyer uses analytics to design innovative strategies to ensure the client's marketing campaigns reach the target audience. Negotiates media buys, pricing, and media placement scheduling with vendors. Additionally, Media Buyer collaborates with stakeholders and vendors to execute plans and control pacing, optimization, and timelines for campaigns. Conducts research on new media strategies, platforms, and channels to utilize for future campaigns or ongoing campaign evolvement. Typically requires a bachelor's degree in area of specialty. Typically reports to a manager. The Media Buyer work is generally independent and collaborative in nature. Contributes to moderately complex aspects of a project. To be a Media Buyer typically requires 4-7 years of related experience. (Copyright 2024 Salary.com)

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Commerce Media Buyer
  • LoveToKnow Media*
  • Washington, DC FULL_TIME
  • Commerce Media Buyer

     

    LoveToKnow Media is seeking an experienced Media Buyer to join our growing Commerce Team. This critical role will be responsible for running and optimizing all paid promotion of commerce content and all paid audience development initiatives. The Media Buyer will work closely with the Commerce Editorial and Data teams with a specific focus on expanding and scaling LoveToKnow’s Commerce editorial reach, and revenue initiatives.

    The ideal candidate has at least seven years of hands-on experience in the Meta Ads universe, with some experience in other social platforms (X, Pinterest, Snap, TikTok), and all major display networks. The Media Buyer must have a deep understanding of paid traffic acquisition for publishers, with expertise in, and understanding of, affiliate marketing. Experience with major affiliate networks (Amazon, Impact, CJ) is a plus. The Media Buyer must have an entrepreneurial mindset, and a strategic understanding of how to grow paid acquisition to scale LoveToKnow’s commerce revenues.

     

    Responsibilities:

    • Work closely with Commerce Editorial and Data team members to expand the reach and scale of high-traffic, high spend content promotion campaigns
    • Manage and optimize all paid traffic acquisition efforts across all platforms
    • Strategically approach and expand efforts to test new, emerging, and untapped platforms
    • Maintain scale, revenue, and margin goals for all paid commerce efforts
    • Own and refine continuous testing processes to continuously improve commerce content effectiveness
    • Be familiar with the functionality of all large affiliate networks, Amazon Associates in particular

     

    About You

    • At least 7 years experience buying on major platforms for traffic acquisition, with a focus on affiliate monetization models
    • Experience running 8 figure ad budgets
    • Deep familiarity with all Meta Ads products, and some experience buying on all major social platforms
    • Experience buying on major display ads platforms: Google, Native, etc.
    • Proven testing and optimization mindset: you know how to continuously improve your approach, and what to test to get there
    • Proven flexibility and creativity: you’re as comfortable scaling campaigns as you are hopping in and designing your own creative, crafting headlines and social copy.
    • Inherent expertise with all commerce KPIs, and the demonstrated ability to translate data into tangible improvements
    • Data Driven: you’re able to make informed decisions using the data collected to optimize campaigns, placements, and creative
    • Entrepreneurial mindset: this is a chance to hop in, take an existing process and refine and expand it

     

    Benefits

    • 100% Remote, Work from Home Company
    • 100% Company Paid Medical, Dental, Vision for employee
    • Employee contribution to available Life, STD, LTD coverage
    • Retirement plan with 3% Company match
    • Flexible Paid Time Off
    • 11 Paid Company Holidays
    • Laptop Reimbursement
    • Premium membership to Headspace app, to align with our Work/Life Balance Mantra!

     

    About LoveToKnow Media:

    At LoveToKnow Media, we believe the good life is inspired by love and guided by knowledge. Our distinct brands share a mission to make the world smarter. Unique in their content yet unified in their purpose, LoveToKnow, YourDictionary, WordFinder, GolfLink, and Bibliography.com compel expansive and engaged audiences of consumers who seek specialized subject matters. Spanning 14 time zones, we cultivate exceptional talent from around the world. A global perspective is what fuels our success and ability to be one of the largest and most well-rounded digital media portfolios in the world. As one global community, we work collaboratively across continents and cultures to create informative content that truly makes the world smarter. Our flexible approach emboldens our employees to work in the environments that play to their strengths, including fully remote roles and flexible in-person roles in the heart of Barcelona.

  • 10 Days Ago

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Senior Digital Buyer/ Media Buyer
  • Bully Pulpit International
  • Washington, DC FULL_TIME
  • Digital Media Buyer Location: D.C., New York, Chicago, Denver or San Francisco (Hybrid), or Full Time Remote Bully Pulpit International is an outcomes agency made up of strategists, data scientists, a...
  • 17 Days Ago

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Senior Digital Buyer/ Media Buyer
  • Bully Pulpit Interactive
  • Washington, DC FULL_TIME
  • Digital Media Buyer Location: D.C., New York, Chicago, Denver or San Francisco (Hybrid), or Full Time Remote Bully Pulpit Interactive is an outcomes agency made up of strategists, data scientists, and...
  • 1 Month Ago

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Senior Digital Buyer/Digital Media Buyer
  • Bully Pulpit Interactive
  • Washington, DC FULL_TIME
  • Digital Media Buyer Location: D.C., New York, Chicago, Denver or San Francisco (Hybrid), or Full Time Remote Bully Pulpit Interactive is an outcomes agency made up of strategists, data scientists, and...
  • 16 Days Ago

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Senior Media Buyer (Limited Term)
  • Voter Formation Project
  • Washington, DC FULL_TIME
  • Voter Formation Project (VFP) is a 501(c)3 organization committed to increasing participation in elections using innovative, long-term, and data-driven digital communications strategies to engage, reg...
  • 14 Days Ago

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Digital Media Strategist
  • MVAR Media
  • Alexandria, VA TEMPORARY
  • MVAR Media, a leading Democratic political media consulting firm, is hiring a Digital Media Strategist to join our growing digital paid media team. A successful candidate will thrive in a fast-paced e...
  • 15 Days Ago

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0 Media Buyer jobs found in Potomac, MD area

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Media Buyer
  • McKinley Marketing Partners
  • Baltimore, MD
  • McKinley Marketing Partners is working alongside a specialized media agency in Baltimore, MD and together we are seeking...
  • 3/28/2024 12:00:00 AM

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MANAGER-MARKETING
  • LifeBridge Health
  • Owings Mills, MD
  • Position Summary: Manages the day-to-day needs for all marketing campaigns, working closely with members of the creative...
  • 3/28/2024 12:00:00 AM

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Director Search Engine Optimization
  • ESB Advertising
  • Falls Church, VA
  • Company Description ESB Advertising is a data-driven media buying agency that combines media buying and creative service...
  • 3/27/2024 12:00:00 AM

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Media Manager, Buying
  • Bully Pulpit Interactive
  • Washington, DC
  • Location: D.C., New York, Chicago, Denver (Hybrid), remote considered based on experience Bully Pulpit International is ...
  • 3/27/2024 12:00:00 AM

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Media Planner Buyer
  • LMO
  • Arlington, VA
  • Location Arlington, VA Experience 1-3 LMO is a marketing agency with a lot of capabilities, but one true focus: the chal...
  • 3/27/2024 12:00:00 AM

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eCommerce Product Manager
  • United States Pharmacopeia
  • Rockville, MD
  • Who is USP? The U.S. Pharmacopeial Convention (USP) USP is an independent scientific organization that collaborates with...
  • 3/27/2024 12:00:00 AM

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Account Manager (Remote)
  • Moore DM Group LLC
  • Lanham, MD
  • Description As the Account Manager, you will work closely with senior members of our team, as well as clients and partne...
  • 3/26/2024 12:00:00 AM

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Digital Media Buyer, Social & Search (Remote)
  • Moore DM Group LLC
  • Lanham, MD
  • Description About Us Moore Digital, a division of Moore, is a full-service digital agency providing fundraising expertis...
  • 3/25/2024 12:00:00 AM

Potomac (listen (help·info)) is a census-designated place (CDP) in Montgomery County, Maryland, United States, named for the nearby Potomac River. In 2013, CNNMoney listed Potomac as the most affluent town in all the United States, based on median household income. Potomac is also the seventh-most top-educated American small town according to Forbes. Bloomberg Businessweek labeled Potomac as the twenty-ninth-richest zip code in the United States in 2011, stating that it had the largest population of any U.S. town with a median income of more than $240,000. In 2012, The Higley Elite 100 publish...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Media Buyer jobs
$90,788 to $125,578
Potomac, Maryland area prices
were up 1.3% from a year ago

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