Media Buyer is responsible for maximizing the impact of advertising campaigns. Coordinates the development and execution of media and advertising plans that support the client's overall marketing strategy, tactics, message, and objectives. Being a Media Buyer uses analytics to design innovative strategies to ensure the client's marketing campaigns reach the target audience. Negotiates media buys, pricing, and media placement scheduling with vendors. Additionally, Media Buyer collaborates with stakeholders and vendors to execute plans and control pacing, optimization, and timelines for campaigns. Conducts research on new media strategies, platforms, and channels to utilize for future campaigns or ongoing campaign evolvement. Typically requires a bachelor's degree in area of specialty. Typically reports to a manager. The Media Buyer work is generally independent and collaborative in nature. Contributes to moderately complex aspects of a project. To be a Media Buyer typically requires 4-7 years of related experience. (Copyright 2024 Salary.com)
Join Stephens Media Group in Monroe, Louisiana: a family-owned, privately-held powerhouse in communications that harnessing the synergy of media and cutting-edge digital marketing to propel local businesses towards unprecedented revenue growth. At the heart of our operation is a passion for crafting and deploying bespoke advertising campaigns that resonate deeply with target audiences, ensuring businesses attract new customers with ease.
We are seeking a dynamic, experienced Multi-Platform Advertising Account Executive to uncover business opportunities and cultivate enduring customer relationships across the Monroe, Louisiana market and beyond. Your mission, should you choose to embrace it, is not only to expand our client roster in Monroe but also to explore and capture regional sales opportunities across Louisiana, Mississippi, Arkansas, and Texas. This role offers the chance to significantly impact our growth by leveraging the rich potential of both local and regional markets.
This role is tailor-made for an ambitious individual who not only has a passion for sales but also possesses a comprehensive understanding of contemporary advertising and marketing strategies, including a pronounced emphasis on digital advertising. With Stephens Media Group, you will have the chance to leverage some of the most innovative digital advertising tactics in the industry to meet and exceed client expectations.
Your primary objective? To identify potential and transform it into profitable, trust-based, and mutually beneficial long-term partnerships.
Responsibilities
Requirements
Education
Stephens Media Group is not just a business; it's a community dedicated to using the power of both broadcast and digital media to immediately generate new customers for local businesses. As an equal-opportunity employer, we welcome you to bring your unique talents and join our mission in Monroe, Louisiana, to drive local business growth through innovative digital advertising solutions.
Job Type: Full-time
Pay: $30,000.00 - $55,000.00 per year
Benefits:
Experience level:
Schedule:
Supplemental pay types:
Travel requirement:
Ability to Relocate:
Work Location: In person
Clear All
0 Media Buyer jobs found in Monroe, LA area