Media Buyer jobs in Ellicott City, MD

Media Buyer is responsible for maximizing the impact of advertising campaigns. Coordinates the development and execution of media and advertising plans that support the client's overall marketing strategy, tactics, message, and objectives. Being a Media Buyer uses analytics to design innovative strategies to ensure the client's marketing campaigns reach the target audience. Negotiates media buys, pricing, and media placement scheduling with vendors. Additionally, Media Buyer collaborates with stakeholders and vendors to execute plans and control pacing, optimization, and timelines for campaigns. Conducts research on new media strategies, platforms, and channels to utilize for future campaigns or ongoing campaign evolvement. Typically requires a bachelor's degree in area of specialty. Typically reports to a manager. The Media Buyer work is generally independent and collaborative in nature. Contributes to moderately complex aspects of a project. To be a Media Buyer typically requires 4-7 years of related experience. (Copyright 2024 Salary.com)

M
Media Planner/Buyer (Integrated)
  • Media Works
  • Baltimore, MD FULL_TIME
  • Integrated Media Planner and Buyer (hybrid)

    Media Works is looking for a Integrated Media Planner and Buyer with 3-5years of experience. Media Works is a highly-respected, fast paced, energetic integrated marketing agency located in Baltimore, MD. We have been in business for over 35 years and have a great diverse client list that has grown with us over the years. We create collaborative partnerships with our clients. We have an intrinsic understanding of our clients business and work closely with them to integrate media into their marketing programs.

     

    Position Summary:

    The Integrated Media Buyer/Planner position at Media Works offers a unique opportunity to plan, strategize, and buy all media while also taking part in account management roles. The role is responsible for the strategy research, planning, negotiation, purchase and placement of all media for existing clients. The position straddles traditional media as well as OTT/CTV, streaming audio/video, and site direct. Additionally, the buyer/planner is responsible for training and advising media coordinators, working with client teams, and managing workflow/deliverables/execution for each account.

     

    Position Requirements/Responsibilities:

    · Acts as liaison between media vendors, the client and the agency

    · Keeps strong pulse on new and emerging media changes and provides fresh ideas to grow clients’ business.

    · Gathers, organizes & presents competitive and industry research as well as preparing market analysis

    · Determines best use of multi-platform media mix including traditional, digital/social media outlets to best meet clients goals and objectives

    · Participation in client meetings for media plan presentation and strategizing sessions

    · Manage day-to-day tasks associated with stewarding client-approved media plans

    · Helps maintain positive relationship with the client

    · Has in-depth knowledge & understanding of Video, Print, Audio and OOH.

    · Understands rating estimates (TV & Radio) as well as digital performance metrics/ KPIs measurement

    · Avails media and negotiates best rates, CPM’s, CPP’s, special time parameters, value-added sponsorships and promotions, bonus impressions, e-newsletters, etc.

    · Builds the Radio & TV schedules, compiles digital media into digital planning document

    · Media execution project management, including management of asset tracking/trafficking, process control and adherence, and quality control monitoring

    · Analyzes all post buys and works with stations to make up under delivery weight or impressions

    · Paces digital media

    · Works with internal team members to develop monthly performance reports and make ongoing performance optimization, strategy improvement, and best practice recommendations.

    · Resolves billing discrepancies as needed

    · Provides an energy level that brings new and exciting ideas to the overall media strategy

     

    SKILLS:

    Microsoft Word, Excel, and Power Point

    Experience with media buying software, Strata a plus!

    Experience with digital ad servers

    Experience with Google Analytics

    Experience pulling media research from various sources

    Experience building target audiences and implementing social media campaigns

    Ability to multi-task/time management skills in a fast-paced & fun environment

    Strong written and communications skills

    *This is a full time opportunity based out of Baltimore, MD*
    Media Works believes that diversity of skill and background contributes to a strong culture. The agency prides itself on transparency with clients and its own employees. We offer a competitive salary, fully paid individual health benefits, 401(k), 14 paid holidays, kind time, continued learning training, 15 days of PTO, and a flexible, collaborative work environment.

     

    Job Type: Full-time

    Salary: $60,000.00 - $65,000.00 per year

    Benefits:


    • 401(k)
    • Dental insurance
    • Health insurance
    • Health savings account
    • Life insurance
    • Paid time off
    • Professional development assistance
    • Retirement plan


    Schedule:


    • 8 hour shift


    Supplemental pay types:


    • Bonus opportunities


    Education:


    • Bachelor's (Required)


    Experience:


    • Media buying: 2 years (Preferred)
    • Media planning: 2 years (Preferred)


    Ability to Relocate:


    • Baltimore, MD 21209: Relocate before starting work (Required)


    Work Location: Hybrid remote in Baltimore, MD 21209

  • 1 Month Ago

G
Media Buyer
  • GP3 Partners
  • Annapolis, MD FULL_TIME
  • Company Overview:GP3 Partners is launching a new, client-centric, omni-channel media buying agency specializing in integrated linear, digital, and social media strategies. Our expertise lies in advanc...
  • 15 Days Ago

G
Omni-Channel Media Buyer
  • GP3 Partners
  • Annapolis, MD FULL_TIME
  • Company Overview:GP3 Partners is launching a new, client-centric, omni-channel media buying agency specializing in integrated linear, digital, and social media strategies. Our expertise lies in advanc...
  • 15 Days Ago

M
Media Coordinator
  • Media Works
  • Baltimore, MD FULL_TIME
  • Media Works LTD, a highly-respected, fast paced, energetic integrated media agency located in Baltimore, MD is looking for a Media Coordinator to join our growing team. Our agency thrives off collabor...
  • 1 Month Ago

B
Buyer
  • Baltimore City Public Schools
  • Baltimore, MD FULL_TIME
  • Performs a broad range of duties in connection with the timely purchase of supplies, equipment, and services to support the on-going operation of schools and offices. Work involves detailed preparatio...
  • Just Posted

U
Buyer
  • Uptown Cheapskate Maryland
  • Timonium, MD FULL_TIME
  • Uptown Cheapskate is currently searching the market for Merchandise Buyers. Do you have what it takes to join our elite team? Uptown Cheapskate is a buy, sell, trade fashion store for young adults. We...
  • 8 Days Ago

Filters

Clear All

  • Filter Jobs by companies
  • More

0 Media Buyer jobs found in Ellicott City, MD area

M
Media Buyer
  • McKinley Marketing Partners
  • Baltimore, MD
  • McKinley Marketing Partners is working alongside a specialized media agency in Baltimore, MD and together we are seeking...
  • 3/28/2024 12:00:00 AM

L
MANAGER-MARKETING
  • LifeBridge Health
  • Owings Mills, MD
  • Position Summary: Manages the day-to-day needs for all marketing campaigns, working closely with members of the creative...
  • 3/28/2024 12:00:00 AM

E
Director Search Engine Optimization
  • ESB Advertising
  • Falls Church, VA
  • Company Description ESB Advertising is a data-driven media buying agency that combines media buying and creative service...
  • 3/27/2024 12:00:00 AM

B
Media Manager, Buying
  • Bully Pulpit Interactive
  • Washington, DC
  • Location: D.C., New York, Chicago, Denver (Hybrid), remote considered based on experience Bully Pulpit International is ...
  • 3/27/2024 12:00:00 AM

M
Account Manager (Remote)
  • Moore Dm Group
  • Lanham, MD
  • DescriptionAs the Account Manager , you will work closely with senior members of our team, as well as clients and partne...
  • 3/27/2024 12:00:00 AM

M
Account Manager (Remote)
  • Moore DM Group LLC
  • Lanham, MD
  • Description As the Account Manager, you will work closely with senior members of our team, as well as clients and partne...
  • 3/26/2024 12:00:00 AM

M
Digital Media Buyer, Social & Search (Remote)
  • Moore DM Group LLC
  • Lanham, MD
  • Description About Us Moore Digital, a division of Moore, is a full-service digital agency providing fundraising expertis...
  • 3/25/2024 12:00:00 AM

M
Account Executive (Remote)
  • Moore DM Group LLC
  • Lanham, MD
  • Description As the Account Executive, you will be the single point of contact for all DRTV campaign components for one t...
  • 3/24/2024 12:00:00 AM

Ellicott City is in northeastern Howard County, bordered to the east and north by the Patapsco River, which forms the Baltimore County line. The Ellicott City census-designated place (CDP) extends to the northwest beyond Marriottsville Road and to the southwest beyond Centennial Road. It is bordered to the south by Columbia at Maryland Route 108 and to the southeast by Ilchester at Maryland Route 104 and Bonnie Branch Road. According to the United States Census Bureau, the CDP has a total area of 30.1 square miles (77.9 km2), of which 30.0 square miles (77.6 km2) are land and 0.1 square miles ...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Media Buyer jobs
$83,836 to $115,961
Ellicott City, Maryland area prices
were up 1.5% from a year ago

Media Buyer in Harlingen, TX
Media buyers are in charge of researching what forms of media are most effective in reaching their target markets, and then purchasing media space or time to use for marketing purposes.
December 27, 2019
Media Buyer in Anchorage, AK
Companies hire media buyers to facilitate the research and business aspects of advertising runs.
November 27, 2019
Media Buyer in Lowell, MA
Media buyers research ratings, demographics, and pricing rates to decide which networks or methods of advertising would be most effective.
February 01, 2020