Marketing Specialist jobs in Scranton, PA
Marketing Specialist is responsible for designing, creating, and delivering marketing programs to support the growth and expansion of company products and services. Creates, conveys brand messages and improves brand awareness. Being a Marketing Specialist develops sales presentations and provides reports based on information collected such as marketing trends, competition, new products, and pricing. May coordinate involvement in conferences, exhibitions and marketing seminars. Additionally, Marketing Specialist typically requires a bachelor's degree or its equivalent. Typically reports to a supervisor or manager. The Marketing Specialist gains exposure to some of the complex tasks within the job function. Occasionally directed in several aspects of the work. To be a Marketing Specialist typically requires 2 to 4 years of related experience. (Copyright 2024 Salary.com)
Recently Added Marketing Specialist jobs
eCommerce Marketing Specialist
- Keystone Automotive Operations, Inc.
-
Exeter, PA
FULL_TIME
-
eCommerce Marketing Specialist
Who is Keystone Automotive Operations?
We are the leading distributor of specialty automotive and RV aftermarket parts and accessories, and we have developed a culture of family that has allowed our business to grow across the globe.
With our more than 2,000 employees, we strive to reflect this culture by living our values of Commitment, Customer Service, Execution, Integrity, Leadership, Teamwork, & Fun. Through these values, we’ve been able to provide our employees with the tools they need to succeed. That’s because when you succeed, we succeed at our goal of delivering the products that people need when they need them!
What can Keystone Automotive Operations do for YOU?
Our company utilizes competitive training programs, coaching, communication, & collaboration to help our team members learn and grow! We also offer:- Benefits Package: Includes Medical, Dental, Vision, & other benefits
- 401K w/ Generous Company Match
- Paid Time Off, Paid Company Holidays
- Employee Referral Bonus: Eligible to make referrals immediately after first day
- Tuition Reimbursement
- Employee Discount Programs
- And More!
Your Role with Keystone Automotive Operations
Keystone Automotive Operations, Inc. is currently looking to hire an eCommerce Marketing Specialist for our Exeter, PA location!
As an eCommerce Marketing Specialist at Keystone Automotive Operations, you will get to do more than just monitor sales of a product. You will work cross-departmentally to develop eCommerce strategies, apply your skills in web design/optimization and analyze and report on the impact of your approach. More specifically, you’ll get to:- Influence website design, craft original content and enhance product listings for eCommerce websites.
- Create product listings and A content for Marketplace sites.
- Become a subject matter expert in assigned brands and how they are searched and shopped for.
- Improve the online retail customer experience for your assigned brands and the likelihood of purchase.
- Manage the digital advertising spend within budget and develop meaningful promotional campaigns that generate site traffic, increase conversions, and generate exponential ROI.
- Apply a comprehensive understanding of SEO best practices, pricing policies, digital re-marketing initiatives, and customer retention strategies.
- Implement B2B and B2C email campaigns.
- Manage social media accounts to engage wholesale customers and retail consumers.
- Drive brand awareness and loyalty.
- Use internal reporting and web analytics to monitor changes in product sales, channel sales, customer acquisition cost, sales conversion rate, and page visits.
- Identify opportunities for improvement.
The ideal candidate will possess the following skills:- Bachelor’s degree in a relevant discipline.
- Minimum of 5 years’ experience in a fast-paced, eCommerce environment.
- Demonstrated experience in designing, building, and maintaining e-Commerce websites/marketplace stores on various platforms.
- Demonstrated experience creating content within Amazon vendor and seller portals, executing promotional campaigns, and navigating the Amazon technical support system.
- Expert knowledge of digital marketing/promotional strategies, paid advertising, social media management.
- Advanced verbal and written communication skills, comfortable writing both creative/lifestyle and technical content.
- Advanced analytical skills and the ability to create spreadsheets and visual reporting to communicate performance.
- Self-motivated, self-directed, self-confident, strategic, and collaborative – able to comfortably work independently and interact with all areas of the business.
- 17 Days Ago
B2B Marketing Specialist
- Harvis, Inc.
-
Barre, PA
FULL_TIME
- Job Description: Harvis, Inc. is engaged in a search for an experienced B2B Marketing Specialist for our client, M&T Displays in Wilkes-Barre, PA. M&T Displays is a multinational company and has been ...
- 1 Month Ago
Summer Sales Intern
- Aruza Marketing LLC
-
Scranton, PA
INTERN
- The Aruza Marketing Internship provides college students the opportunity to learn vital skills in sales, persuasion, work ethic, and professional communication. Upon completion of the internship you w...
- 5 Days Ago
Marketing Coordinator
- PA INCLUSIVE
-
Pittston, PA
OTHER
- Job Details Job Location: Pittston - Pittston, PA Salary Range: $42,000.00 - $50,000.00 DescriptionPA Inclusive is seeking a dynamic and creative Marketing Coordinator to join our team. The Marketing ...
- 15 Days Ago
Marketing Coordinator
- Mutual Capital Services, Inc.
-
Wyalusing, PA
FULL_TIME
- We are seeking a Marketing Coordinator to join our Services team! Responsibilities Communicate and assist the Sales and Marketing Officer on day-to-day operations. Assist with marketing functions such...
- 10 Days Ago
Marketing Coordinator
- Business Process Outsourcing Company
-
Barre, PA
FULL_TIME
- Position Title: Marketing CoordinatorDivision: North AmericaPosition Reports to: Vice President of Marketing, GlobalPositions Reporting to this Position: N/AFLSA Status: Regular Full-Time, ExemptWho w...
- 11 Days Ago
Filters
- Current Active Filter
- Scranton, PA
Clear All
- Filter Jobs By posted time
- Within 1 Day
- Within 2-7
- Within 1 Month
- Within 3 Months
0 Marketing Specialist jobs found in Scranton, PA area
About Scranton, Pennsylvania
Scranton is the sixth-largest city in the Commonwealth of Pennsylvania. It is the county seat and largest city of Lackawanna County in Northeastern Pennsylvania's Wyoming Valley and hosts a federal court building for the United States District Court for the Middle District of Pennsylvania. With a population of 77,291, it is the largest city in the Scranton–Wilkes-Barre–Hazleton, PA Metropolitan Statistical Area, which has a population of about 570,000. The city is conventionally divided into 7 districts: North Scranton, Southside, Westside, East Scranton (Hill Section), Central City, Minooka, ...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Marketing Specialist jobs
$64,655 to $88,482
Scranton, Pennsylvania area prices
were up 1.5% from a year ago
were up 1.5% from a year ago
What does a Marketing Specialist do?
Marketing Specialist in Richland, WA
Have you worked as an Email Marketing Specialist? Help other job seekers by rating your experience as an Email Marketing Specialist.
November 28, 2019
Marketing Specialist in Flagstaff, AZ
Companies hire people with marketing expertise to design, revamp, or re-launch initiatives to increase customer satisfaction and boost sales.
February 24, 2020
Marketing Specialist in Washington, DC
Whatever the reason, you can’t afford to ignore email marketing – and we mean that quite literally.
January 12, 2020