Marketing I.S. Manager jobs in Maryland

Marketing I.S. Manager supports sales and marketing initiatives/objectives by designing, implementing, and administering electronic data information systems. Stays abreast of new technologies and changes in the marketing environment to best serve the objectives of the organization. Being a Marketing I.S. Manager requires a bachelor's degree. Typically reports to a manager or head of a unit/department. The Marketing I.S. Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Extensive knowledge of department processes. To be a Marketing I.S. Manager typically requires 5 years experience in the related area as an individual contributor. 1 to 3 years supervisory experience may be required. (Copyright 2024 Salary.com)

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Digital Marketing Manager
  • Crosby Marketing Communications
  • Annapolis, MD FULL_TIME
  • Ready to Inspire Actions that Matter™? Crosby, one of the country’s leading independent communications firms, seeks a Digital Marketing Manager who is adept at implementing effective multi-channel campaigns. You will support broad digital engagements with key clients from concept to execution, and shepherd digital efforts ranging from organic search, email marketing, display advertising, mobile apps, text message campaigns, and website development. You should be comfortable evaluating data from multiple sources and platforms and have experience using monitoring and measurement tools to generate campaign and website performance reports.

    Responsibilities:

    • Manage digital marketing programs that include paid search, SEO, email marketing, online display, and web/mobile efforts
    • Manage significant paid search engagements from concept to execution and take ownership of these campaigns through ongoing management. An understanding of organic vs paid search, optimization, and smart bidding is a must.
    • Support and manage the development of email marketing programs, focusing efforts around list building, email automation/drip campaigns, A/B testing, and email sending, tracking, and reporting
    • Identify opportunities to produce and promote content on behalf of clients
    • Work with agency team members to define success metrics. Review performance analytics, generate web and campaign reports, and integrate recommended improvements into campaign tactics
    • Assist in continuously improving processes for collecting campaign performance data
    • Work with other digital team members (UX/UI, design, development) to support web/mobile design and development projects
    • Keep abreast of online marketing trends, techniques, or technologies that are relevant to our client base
    • Cultivate strong internal/external relationships by providing trusted counsel on digital marketing matters

     We’re looking for candidates with these qualifications:

    • 4-6 years of experience managing digital campaigns that generate results/ROI
    • Experience with Google marketing products, such as Google Ads, Analytics, Optimize, Trends, Search Console, Keyword Planner, etc.
    • Google Analytics certification, Google Ads certification a plus
    • Ability to organize, analyze and present large amounts of campaign performance data and generate performance reports
    • Experience with web analytics platforms, business intelligence, and reporting tools (e.g., Google Analytics, Google Looker Studio, Domo, Salesforce Datorama, etc.)
    • Proven experience with implementing search engine optimization efforts
    • Experience with optimizing websites and conducting webpage experiments for improved user experience
    • Unmatched conscientiousness in producing high-quality work and meeting deadlines
    • Ability to “connect the dots” and identify potential issues, as well as solve problems quickly and independently
    • Familiarity with basic content management systems (e.g., WordPress, Drupal), email service providers (e.g., Mailchimp, Constant Contact, Emma, HubSpot), and HTML code
    • Experience working with nonprofits and digital fundraising a plus
    • Strong presentation and written communication skills
    • Experience with Microsoft Office: Word, Excel, and PowerPoint

    Crosby was named a 2021 North America Agency of the Year by Provoke Media and has been recognized as a Top Workplace by The Washington Post for seven consecutive years. We offer generous benefits, bonuses, and profit-sharing opportunities.

    Crosby offers a hybrid work schedule, working in office three days a week and remote two days a week (Mondays & Fridays). Our headquarters are in Annapolis, MD, and we also have offices in Bethesda, just outside of Washington, D.C. 

    To apply, submit a cover letter and resume.

    Crosby is an equal opportunity employer. All applicants will be considered for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status. We celebrate diversity and are committed to creating an inclusive environment for all employees.

    Mandatory COVID-19 Vaccination Policy: Vaccination is a vital tool to reduce the presence and severity of COVID-19 cases in the workplace, in communities, and in the nation. Crosby has adopted this policy on mandatory vaccination to safeguard the health of our employees from the hazard of COVID-19.

  • 19 Days Ago

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Marketing Agency: Integrated Project Manager
  • Marriner Marketing Communications, Inc
  • Columbia, MD FULL_TIME
  • Summary The Integrated Project Manager must successfully manage and guide integrated campaigns through the Agency. The IPM must consistently deliver high-quality, profitable work through process and r...
  • 1 Month Ago

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Sales Training Manager
  • NU LIFE MARKETING LLC
  • Columbia, MD FULL_TIME
  • Benefits: 401(k) Bonus based on performance Competitive salary Opportunity for advancement Signing bonus Training & development Benefits/Perks Competitive Compensation Great Work Environment Career Ad...
  • 19 Days Ago

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Sales Manager Trainee
  • Serene Marketing Inc.
  • Mills, MD FULL_TIME
  • Serene Marketing Inc. is a reputable residential sales firm dedicated to providing top-notch customer acquisition and sales services to our clients. We specialize in connecting our clients with potent...
  • 12 Days Ago

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Entry Level Sales Manager
  • Serene Marketing Inc.
  • Timonium, MD FULL_TIME
  • Serene Marketing Inc. is a reputable residential sales firm dedicated to providing top-notch customer acquisition and sales services to our clients. We specialize in connecting our clients with potent...
  • 17 Days Ago

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Marketing Manager
  • ROI Construction
  • Millersville, MD FULL_TIME
  • We’re looking for a marketing coordinator to join our tight-knit team of marketing professionals in their efforts to build the best brands. The ideal candidate is adept at coordinating and implementin...
  • 22 Days Ago

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Senior Marketing Manager/ Marketing Director
  • J2 Health
  • At J2 Health, we know that healthcare is complicated and falls short of what consumers deserve. J2 wants to change that ...
  • 3/28/2024 12:00:00 AM

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Marketing Lead
  • Gallagher Animal Management
  • Riverside, MO
  • Together with the rest of the Animal Management Marketing Team, you will be responsible for driving growth and market su...
  • 3/27/2024 12:00:00 AM

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Digital Marketing Manager, Marketing - Lakeland
  • Publix Super Markets, Inc.
  • Lakeland, FL
  • Description Passionate about digital marketing with a focus on paid search (SEM) marketing? The Digital Marketing Manage...
  • 3/27/2024 12:00:00 AM

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Market Leader
  • Fitlife Foods
  • Wesley Chapel, FL
  • Job Description Job Description Market Leader Opportunity at Fitlife Foods - Wesley Chapel Store Elevate Your Career: Po...
  • 3/27/2024 12:00:00 AM

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Marketing Manager / Marketing Director
  • Ossia Inc
  • Redmond, WA
  • Be on the forefront of a new ground-breaking technology: Cota® Real Wireless Power™. Spearheaded by a team of highly exp...
  • 3/26/2024 12:00:00 AM

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Market Leader
  • Church's Texas Chicken
  • The Church’s Market Leader is a dynamic leader who is passionate about providing our guests a high quality, value-orient...
  • 3/25/2024 12:00:00 AM

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Market Leader
  • Affiliated Engineers, Inc.
  • Boston, MA
  • Overview: Affiliated Engineers, Inc. (AEI) is a leading, multidisciplinary consulting engineering firm and collaborative...
  • 3/24/2024 12:00:00 AM

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Market Leader
  • Macy's
  • Market Leader - LA South Lakewood, CA, United States Full time Schedule $176,550-$294,250 Annually* * based on job, loca...
  • 3/24/2024 12:00:00 AM

Maryland (US: /ˈmɛrələnd/ (listen) MERR-əl-ənd) is a state in the Mid-Atlantic region of the United States, bordering Virginia, West Virginia, and the District of Columbia to its south and west; Pennsylvania to its north; and Delaware to its east. The state's largest city is Baltimore, and its capital is Annapolis. Among its occasional nicknames are Old Line State, the Free State, and the Chesapeake Bay State. It is named after the English queen Henrietta Maria, known in England as Queen Mary. Sixteen of Maryland's twenty-three counties border the tidal waters of the Chesapeake Bay estuary and...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Marketing I.S. Manager jobs
$107,274 to $163,455

Marketing I.S. Manager in Lawrence, MA
You can read about the difference between product marketers and product managers here.
January 19, 2020
Marketing I.S. Manager in Norwich, CT
Product marketers generally start as product marketing specialists, moving up to product marketing manager, then senior marketing manager and finally to director of product marketing or strategy.
January 12, 2020
Marketing I.S. Manager in Columbus, GA
Product marketers have typically been found primarily in the B2B industry, but B2C industries have recently increased the number of hires for this particular role, as best practices for B2B and B2C marketing continue to collide.
January 25, 2020