Marketing Director directs marketing objectives, strategies, programs, and policies for all products and services for the organization. Translates the overall marketing vision into integrated business plans, tactics, projects, and deliverables. Being a Marketing Director oversees critical marketing functions, including market research, communications, and product planning. Utilizes technology and data to Identify changes in the competitive environment and enable responsive marketing activities. Additionally, Marketing Director develops budgets, resources, and teams to execute short-term and long-term marketing plans. Requires a bachelor's degree. Typically reports to senior management. The Marketing Director manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. To be a Marketing Director typically requires 5+ years of managerial experience. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. (Copyright 2024 Salary.com)
Job Summary:
TrailNorth Federal Credit Union (TFCU) is a $165 million multi-branch credit union headquartered in Ticonderoga NY chartered to do business in Warren, Washington, Essex, Clinton and Franklin counties in New York as well as Addison County Vermont. We’re dedicated to improving the lives of our members and helping them reach their goals. What is your passion? If you enjoy serving others and want to be rewarded for your ability to think creatively, find solutions, exercise initiative, and do your best individually and on our team, then contact us to discuss continuing your career with TFCU!
TrailNorth Federal Credit Union has an exciting opportunity for an experienced Director of Marketing to join our team. Reporting to the CEO, this individual will be responsible for ensuring the overall success of the credit union through all aspects of marketing and business development: including researching, developing, and implementing objectives and programs designed to reflect our brand and build member relationships and growth.
The ideal candidate will provide strategic direction and leadership to their areas of responsibility, while adhering to legal and regulatory requirements. This talented executive must exhibit exceptional leadership ability, creativity, initiative and possess strong analytical and critical thinking skills. A college degree and minimum of two to five years’ experience are required, or a suitable combination of education and experience from which comparable skills may be obtained. This is an onsite role at our administrative office in Ticonderoga NY.
In return, you will be rewarded with:
Opportunity to excel, grow and contribute
Competitive salary including incentive bonus eligibility. Salary range for this position is a minimum of $58,255 and a maximum of $87,382. Hiring salary will be based on education, experience and credentials.
· Medical, Vision, Dental, Life & Disability Insurance
· Flexible Spending Account
· 401(k) Plan including generous employer matching contribution
· Employee Assistance Program
· Wellness Benefits up to $500.00 per year
· Paid Time Off
Learn more about TFCU here https://www.trailnorth.com/about. To apply, forward a cover letter and resume to Shawn Hayes, President / CEO shayes@trailnorth.com.
Job Type: Full-time
Pay: $58,255.00 - $87,382.00 per year
Work Location: In person
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