Marketing Director jobs in Attleboro, MA

Marketing Director directs marketing objectives, strategies, programs, and policies for all products and services for the organization. Translates the overall marketing vision into integrated business plans, tactics, projects, and deliverables. Being a Marketing Director oversees critical marketing functions, including market research, communications, and product planning. Utilizes technology and data to Identify changes in the competitive environment and enable responsive marketing activities. Additionally, Marketing Director develops budgets, resources, and teams to execute short-term and long-term marketing plans. Requires a bachelor's degree. Typically reports to senior management. The Marketing Director manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. To be a Marketing Director typically requires 5+ years of managerial experience. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. (Copyright 2024 Salary.com)

V
Director, Marketing
  • VirginPulse
  • Providence, RI FULL_TIME
  • Overview

    Now is the time to join us! 

    At Virgin Pulse we value and celebrate diversity and we are committed to creating an inclusive environment for all employees. We believe in creating teams made up of individuals with various backgrounds, experiences, and perspectives. Why? Because diversity inspires innovation, collaboration, and challenges us to produce better solutions. But more than this, diversity is our strength, and a catalyst in our ability to #changelivesforgood.   

    Responsibilities

    Who are you?

     

    The Director of Marketing Analytics and Automation will be responsible for driving data-driven marketing strategies while leveraging automation technologies to optimize marketing operations. This position requires a strong background in marketing analytics, a deep understanding of automation tools, and the ability to align data-driven insights with operational efficiency.

     

    In this role you will wear many hats, but your knowledge will be essential in the following:  

     

    • Develop and execute a comprehensive marketing analytics strategy to measure, analyze, and optimize marketing campaigns and initiatives.
    • Analyze the performance of marketing campaigns and work with stakeholders to improve ROI and impact
    • Identify opportunities to leverage automation technologies to improve marketing processes, lead nurturing, and customer segmentation.
    • Use advanced statistical analysis and predictive modeling techniques to derive actionable insights and recommendations from marketing dat
    • Manage cross-market view and flow of lead generation strategy and associated tracking, reporting and insights
    • Develop and manage lead qualification process including scoring or engagement program with sales
    • Develop key metrics and maintain consistent reporting cadences across marketing org (monthly and semi-annually) and with market leadership to communicate results, collaborate on new ideas and review areas for improvement (monthly and quarterly)
    • Collaborate with cross-functional teams to integrate and optimize data flows between marketing automation platforms and other systems, such as CRM and analytics tools
    • Experiment with new concepts, research new approaches and test new technologies
    • Present analytical findings and insights to stakeholders, including senior management, in a clear and concise manner, with actionable recommendations

    The Director of Marketing Operations has responsibility to supervise:

    • Marketing Manager (direct report)• Senior Specialist (direct report)• Marketing Coordinator (team member)• Marketing Coordinator (team member)

    You’ll be rewarded and recognized for your performance in an environment that will challenge you and give you clear direction on what it takes to succeed in your role as well as provide development for other roles you may be interested in.

    Qualifications

    What you bring to the Virgin Pulse team

    In order to represent the best of what we have to offer you come to us with a multitude of positive attributes including:

     

    • 10 years of experience in B2B, Enterprise software marketing or related role
    • Bachelor's degree, preferably in marketing, statistics, mathematics, or a related field; advanced degree is a plus.
    • Proven experience in marketing analytics, automation, or a related role, preferably in a leadership position.

     

    You also take pride in offering the following Core Skills, Competencies, and Characteristics:

     

    • Demonstrated ability to build highly effective and collaborative working relationships.
    • Strong analytical skills with a deep understanding of statistical analysis, data modeling, and data visualization techniques.
    • Proficiency in marketing automation platforms, such as Marketo, HubSpot, or Pardot, and experience with CRM systems and analytics tools.
    • Ability to translate complex data and topics into meaningful action.
    • Experience working at a Software-as-a-Service (SaaS) company is preferred.
    • Strong project management skills with the ability to prioritize tasks, manage resources, and meet deadlines.
    • Excellent communication skills, with the ability to effectively present complex analysis findings to both technical and non-technical stakeholders.
    • Ability to work collaboratively with cross-functional teams and provide leadership and mentorship to analysts.
    • Exceptional problem-solving skills with the ability to think strategically and drive actionable results.

     

    No candidate will meet every single desired qualification. If your experience looks a little different from what we’ve identified and you think you can bring value to the role, we’d love to learn more about you!

     

    Why work at Virgin Pulse?   

    We believe a career should provide competitive pay and benefits, a collaborative and supportive culture and cutting-edge technology and services. Virgin Pulse is an equal opportunity organization and is committed to diversity, inclusion, equity and social justice. To that end, we make a particular effort to recruit candidates from minoritized backgrounds to apply for open positions.

     

    In compliance with all states and cities that require transparency of pay, the base compensation for this position ranges from $132,000-$165,000. Note that salary may vary based on location, skills, and experience. This position is eligible for target bonus as well as health, dental, vision, mental health and other benefits.

  • 24 Days Ago

R
Director of Marketing
  • Robert Half
  • New York, NY PER_DIEM
  • Press● Respond to or direct to others for response and manage all internal & external day-to-day marketing communications● Manage and maintain a comprehensive Press list (using a PR database if necess...
  • 18 Days Ago

B
Director of Strategic Marketing Initiatives
  • Bryant University
  • Smithfield, RI FULL_TIME
  • Full Time / Part Time Full Time Job Type Staff Reports To Chief Marketing and Communications Officer Position Summary The Director of Strategic Marketing Initiatives will bridge the gap between strate...
  • 5 Months Ago

B
Director, E-commerce Marketing
  • Better Talent Advisors
  • Cranston, RI FULL_TIME
  • This is a 100% remote position. Candidates must reside in the United States and be eligible to work in the US. ABOUT US We are a well established company operating in the industrial supply space. We s...
  • 21 Days Ago

B
Director, E-commerce Marketing
  • Better Talent Advisors
  • Providence, RI FULL_TIME
  • This is a 100% remote position. Candidates must reside in the United States and be eligible to work in the US. ABOUT US We are a well established company operating in the industrial supply space. We s...
  • 22 Days Ago

T
Global Strategic Marketing Director
  • Teknor Apex Company
  • Pawtucket, RI FULL_TIME
  • Teknor Apex is a sought-after global provider of compounding solutions, our unbridled passion for technology combined with our customer-centric approach allows us to deliver customized solutions world...
  • 25 Days Ago

Filters

Clear All

  • Filter Jobs by companies
  • More

0 Marketing Director jobs found in Attleboro, MA area

S
Performance Marketing Director
  • SBLI
  • Woburn, MA
  • The Performance Marketing Manager will be a member of SBLI’s marketing department and spearhead our direct-to-consumer l...
  • 3/28/2024 12:00:00 AM

M
Marketing Manager (North America)
  • Maxphotonics
  • Westborough, MA
  • Role Overview The Marketing Manager will play a crucial role in strategizing and executing our U.S. marketing strategy. ...
  • 3/28/2024 12:00:00 AM

K
Omnichannel Marketing (Director - Senior Director)
  • Karuna Therapeutics
  • Boston, MA
  • Position: Omnichannel Marketing (Director - Senior Director) Position Summary Karuna is seeking an experienced and motiv...
  • 3/27/2024 12:00:00 AM

M
Long Term Customer Care Marketing Director
  • Manulife and John Hancock
  • Boston, MA
  • We are a leading financial services provider committed to making decisions easier and lives better for our customers and...
  • 3/27/2024 12:00:00 AM

E
Senior Marketing Manager
  • EF Education First
  • Cambridge, MA
  • EF Educational Tours (ET) and Explore America (EA), divisions of EF Education First, are seeking a driven, collaborative...
  • 3/27/2024 12:00:00 AM

D
Associate Marketing Director
  • DivcoWest
  • Cambridge, MA
  • Associate Director, Marketing JOB DESCRIPTION Company Background Founded in 1993, DivcoWest, a DivCore Capital company, ...
  • 3/25/2024 12:00:00 AM

M
Senior Marketing Manager
  • Marchon Partners
  • Boston, MA
  • THE ROLE This is a newly created role within the Global Investment Marketing team will support overall business growth o...
  • 3/25/2024 12:00:00 AM

T
Marketing Manager
  • The Walter F Morris Co.
  • Foxborough, MA
  • Job Description Job Description We are looking for a Marketing Manager to join our team! You will be responsible for ove...
  • 3/25/2024 12:00:00 AM

Attleboro is a city in Bristol County, Massachusetts, United States. It was once known as "The Jewelry Capital of the World" for its many jewelry manufacturers. According to the 2010 census, Attleboro had a population of 43,593 in 2010. Attleboro is located about 10 miles (16 km) west of Taunton, the same distance to Providence, 18 miles (29 km) northwest of Fall River, and 39 miles (63 km) south of Boston. Attleboro is located at 41°56′N 71°18′W / 41.933°N 71.300°W / 41.933; -71.300 (41.933, −71.3) and has a total area of 27.8 square miles (72.0 km2), of which 26.8 square miles (69.4 km2) ...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Marketing Director jobs
$197,498 to $263,436
Attleboro, Massachusetts area prices
were up 1.6% from a year ago

Marketing Director in Atlanta, GA
In order to drive traffic to a site, Internet marketing directors manage advertising elements like Pay-per-Click and Google AdWords.
December 29, 2019
Here's a look at the typical marketing director job description and salary projections.
January 10, 2020
Marketing Director in Riverside, CA
The industry where you are pursuing a position as a director also matters.
December 27, 2019
Marketing Director in Winston Salem, NC
Marketing comes up with an exciting new strategy based on cutting-edge research, but the sales team refuses to support it because it views the it as yet another unrealistic plan based on hypothetical concepts without real-world applications, which may hurt commissions.
December 14, 2019