Marketing Communications Specialist coordinates and implements marketing communications projects. Supports the planning and execution of trade shows, special events, and conferences to showcase products and amplify messaging. Being a Marketing Communications Specialist creates consistent themes, messaging, and branding in all communication touch points, including advertising and social media. Sources and develops content and visual collateral for campaigns. Additionally, Marketing Communications Specialist tracks projects and prepares status reports for stakeholders. Liaises with the media, vendors, and internal sales and product teams. Requires a bachelor's degree. Typically reports to a supervisor or manager. The Marketing Communications Specialist occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. To be a Marketing Communications Specialist typically requires 2 -4 years of related experience. (Copyright 2024 Salary.com)
SUMMARY
As the Director of Marketing Communications, you will be responsible for developing and executing the overall brand strategy and messaging framework to enhance the company's reputation, increase brand awareness, and foster positive customer perception. You will lead a team of creative and marketing professionals, collaborating with various departments to ensure consistent brand representation across all channels. The primary focus of this role is to drive market presence, engage target audiences, and achieve strategic business growth objectives.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
MINIMUM QUALIFICATIONS:
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