Marketing Communication Director jobs in Springfield, MA

Marketing Communication Director directs, implements, monitors, and evaluates marketing communications strategy and programs, including advertising, branding, product promotion, and regulatory matters. Designs, develops, and distributes consistent themes, messaging and branding throughout all communication touch points. Being a Marketing Communication Director builds cross-functional relationships with organizational stakeholders to understand products, customers, and industry and develop a focused communication program. Oversees efficient processes for the regulatory review and approval of communication materials. Additionally, Marketing Communication Director explores and adopts new channels, methods, and platforms to optimize marketing communications. May oversee planning for trade shows and conferences to showcase products and amplify messaging. Develops budgets and internal and external resources for communication program delivery. Requires a bachelor's degree. Typically reports to top management. The Marketing Communication Director manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. To be a Marketing Communication Director typically requires 5+ years of managerial experience. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. (Copyright 2024 Salary.com)

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Project Manager - Marketing and Communication Campaigns - Hybrid - Springfield MA
  • MassMutual
  • Springfield, MA FULL_TIME
  • The Opportunity

    We are currently seeking a passionate, energetic, and driven Project Manager who relentlessly focuses on project success, consistently adds value to partner relationships, and knows how to work collaboratively with others. The Project Manager (PM) possesses strong organizational, communication, and problem solving skills. The PM must work collaboratively within a Creative Center of Excellence (COE) partnering with Integrated Marketing, the Creative Team members, and other internal marketing and business areas to ensure the best end results for partners and the success of the agency. The PM will possess the ability to think and act proactively, organize projects for mutual success, and keep to company objectives and vision.

    The ideal candidate will be results oriented and agile with prior experience at an advertising, marketing, or communications agency. Successful candidates will thrive in a fast-paced environment and enjoy the challenge of working in a highly matrixed organization.

    The Team

    Our candidate will be joining a growing, diverse and talented team of Project Managers, Multimedia Designers, Videographers, Editors, Photographers, Art Directors and Copywriters. Our in-house team is an agile, inclusive, hard-working group, dedicated to bringing our MassMutual brand to life across many media solutions. We strive to work with our in-house partners to deliver proper and consistent messaging and content across our brand, while continuing to grow, learn, and stay on top of new industry technologies and trends.

    The Impact

    258° Creative Group is the in-house agency for MassMutual. There is nothing we love more than a creative challenge. We handle a wide range of advertising, marketing, and communication challenges. That’s how we make a difference to our business partners, customers, and all Americans working to secure their financial well-being. This is a creative services project management position requiring solid background in project management of advertising marketing and communication campaigns and initiatives, as well as excellent interpersonal and communication skills. A successful candidate must also be self-motivated and able to handle daily tasks on their own with little supervision.

    Minimum Qualifications

    • Bachelor’s degree in Marketing, Mass Communication/Advertising, or related field or High School Diploma (or GED) with 4 years of relevant work experience

    • 8 years experience as an Creative account or project manager in a fast-paced environment

    • 5 years experience developing proposals and estimates based on business and project requirements; ensure that project deliverables meet creative brief objectives

    • Travel to Boston 1x Monthly

    Ideal Qualifications

    • Accountable for on time and on budget delivery of project deliverables. Organize, schedule, and manage projects through effective coordination of activities, resources, and utilization of project management principles.

    • Partner with internal business areas to determine scope of projects, budget requirements, production alternatives and time schedules. Ensure that all work contains the necessary information to produce a successful outcome.

    • Primary point of contact to creative resources. Responsible for the success and overall experience for partners and project efforts.

    • Provide direction and guidance to team resources to enable the realization of partner business objectives ensure that partner objectives are met.

    • Set and manage partner expectations; produce clear and concise communications, manage to overall project plan and deliverables

    • Understand and promote alignment with brand standards and established visual identity system.

    • Oversee, facilitate, and prioritize project workflow from scoping/briefing to final execution.

    • Communicate scope, timing, and/or budget changes to team members and key stakeholders, developing contingency plans as needed.

    • Manage partner expectations and feedback rounds; ensure partners are satisfied with output of work.

    • Proactively address partner concerns related to agency work product and service quality.

    • Assign projects and oversee the workload and forecasting through demand and capacity analysis and based on individual skills and bandwidth

    • Facilitate regular partner meetings to inform agency forecasting.

    • Apply communications best practices, trends, and knowledge of MassMutual key strengths and attributes to all marketing communications initiatives.

    • Develop and maintain strong partner and team relationships.

    • Collaborate with cross-functional teams to seek creative ideas and provide input.

    • Understand industry trends and implement best practices to promote understanding of emerging concepts, technologies and their potential benefit.

    • Continually build understanding and knowledge of internal partners’ business and competitive environments.

    • Maintain industry experience and knowledge of internal business partners’ business to develop strategies that will influence business in a positive and measurable manner.

    • Self-motivated, quick, and assertive

    • Detailed oriented and organized

    • Exceptional time management and problem-solving skills

    • Excellent written and verbal communication skills

    • Ability to manage multiple, concurrent projects simultaneously

    • Ability to inspire and motivate a diverse team toward a common goal

    • Proficient in MS Office applications including Word, Excel, and PowerPoint—experience with Microsoft Project, Teams and/or related marketing workflow management software is a plus

    #LI-RS1

    What to Expect as Part of MassMutual and the Team

    Focused one-on-one meetings with your manager

    Access to mentorship opportunities

    Networking opportunities including access to Asian, Hispanic/Latinx, African American, women, LGBTQ, veteran and disability-focused Business Resource Groups

    Access to learning content on Degreed and other informational platforms

    Your ethics and integrity will be valued by a company with a strong and stable ethical business industry leading pay and benefits


    MassMutual is an Equal Employment Opportunity employer Minority/Female/Sexual Orientation/Gender Identity/Individual with Disability/Protected Veteran. We welcome all persons to apply. Note: Veterans are welcome to apply, regardless of their discharge status.


    If you need an accommodation to complete the application process, please contact us and share the specifics of the assistance you need.

    At MassMutual, we focus on ensuring fair, equitable pay by providing competitive salaries, along with incentive and bonus opportunities for all employees. Your total compensation package includes either a bonus target or in a sales-focused role a Variable Incentive Compensation component. For more information about our extensive benefits offerings please check out our Total Rewards at a Glance.

  • 10 Days Ago

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Director of Admissions and Marketing
  • People Powered
  • Westfield, MA FULL_TIME
  • Westfield Gardens Nursing and Rehab is seeking a Director of Admissions and Marketing for our skilled nursing facility in Westfield, MA. We are seeking an experienced, dynamic individual to oversee an...
  • 20 Days Ago

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Marketing and Admissions Director
  • Genesis HealthCare
  • Springfield, MA FULL_TIME
  • Genesis is one of the nations' leading provider of healthcare services from short-term to long-term care and a wide variety of living options and professional clinical services. We are changing how ca...
  • 1 Day Ago

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Vice President, Marketing Director
  • Greenfield Savings Bank
  • Greenfield, MA FULL_TIME
  • Vice President, Marketing Director Reports to: Chief Operating Officer Location: Onsite to start, hybrid possible Greenfield Savings Bank looking for a Vice President of Marketing to direct the organi...
  • 4 Days Ago

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Senior Email Marketing Specialist
  • No Joke Marketing
  • Bucharest, MA FULL_TIME
  • Join Our Team: At No Joke Marketing Agency, we’re not just about delivering top-tier marketing solutions; we're about creating unparalleled results that speak volumes. In a digital age where every cli...
  • 1 Month Ago

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Assistant Marketing Director, Holyoke Mall
  • Pyramid Management Group
  • Holyoke, MA FULL_TIME
  • Position: Assistant Marketing Director SUMMARY: Provides support to the Marketing Director by performing duties to increase mall traffic and sales, maintains positive merchant and community relations,...
  • 13 Days Ago

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0 Marketing Communication Director jobs found in Springfield, MA area

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Diversity Equity & Inclusion Consultant Health Equity
  • Baystate Health
  • Springfield, MA
  • Baystate Health, western Massachusetts's premier healthcare provider, is looking for a DEI Consultant to join our Divers...
  • 3/29/2024 12:00:00 AM

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Senior Tax Associate
  • Whittlesey
  • Holyoke, MA
  • Job Description Job Description Senior Tax Accountants can perform most tax assignments with little supervision. They sp...
  • 3/29/2024 12:00:00 AM

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Dir Operations Chronic
  • Fresenius Medical Care
  • Springfield, MA
  • PURPOSE AND SCOPE: Acts as a serving leader to direct, administer and oversee the day to day operations and activities o...
  • 3/28/2024 12:00:00 AM

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Licensed Nursing Home Administrator
  • CareOne
  • East Longmeadow, MA
  • Now Hiring - Nursing Home Administrator - East Longmeadow, MA The CareOne mission is to define excellence within the hea...
  • 3/28/2024 12:00:00 AM

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MBA Director
  • Elms
  • Chicopee, MA
  • PRIMARY RESPONSIBILITIES Provide strategic and operational expertise and oversight of the MBA Program. Develop and imple...
  • 3/27/2024 12:00:00 AM

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HSI Outreach Counselor (Community/Outreach Counselor)
  • Springfield Technical Community College
  • Springfield, MA
  • Job Description: Duties/Responsibilities: Reporting to the STEM Starter Academy Coordinator, the STEM Navigator will sup...
  • 3/26/2024 12:00:00 AM

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Finance and Admin Manager
  • Hampden Park Capital & Consulting
  • Longmeadow, MA
  • Objectives of the Role: The Finance and Admin Manager provides administrative and strategic assistance to the leadership...
  • 3/25/2024 12:00:00 AM

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Personal Trainer
  • Healthtrax Fitness & Wellness
  • West Springfield, MA
  • Are you feeling stuck and not reaching your full income potential as a personal trainer? Do you long to be around like-m...
  • 3/25/2024 12:00:00 AM

Springfield is located at 42°6′45″N 72°32′51″W / 42.11250°N 72.54750°W / 42.11250; -72.54750 (42.112411, −72.547455). According to the United States Census Bureau, the city has a total area of 33.1 square miles (85.7 km2), of which 31.9 square miles (82.5 km2) are land and 1.2 square miles (3.1 km2), or 3.65%, are water. Once nicknamed "The City in a Forest," Springfield features over 4.0 square miles (10.4 km2) of urban parkland, 12% of its total land area. Located in the fertile Connecticut River Valley, surrounded by mountains, bluffs, and rolling hills in all cardinal directions, Spring...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Marketing Communication Director jobs
$193,922 to $277,568
Springfield, Massachusetts area prices
were up 1.6% from a year ago

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