Marketing Communication Director jobs in Richmond, VA

Title: Associate Director of Communication

State Role Title: Professional - Instructor

Hiring Range: $62,000 - $76,000 (Commensurate with Experience)

Pay Band: UG

Agency: Richard Bland College

Location: Richard Bland College

Agency Website: www.rbc.edu

Recruitment Type: Agency Employee Only - A

Job Duties

****THIS IS AN AGENCY-ONLY RECRUITMENT****

Richard Bland College (RBC) is a two-year, residential, liberal arts transfer institution that focuses on preparing students for transfer to highly ranked colleges and universities. The College is a hidden gem located outside the Tri-Cities region—and its rural setting featuring 750 acres of wetlands, bucolic forest, and the state’s oldest and largest pecan grove.

RBC's Marketing and Communications Office is seeking a full-time Associate Director of Communications. Under the supervision of the Chief Marketing and Communications Officer this position will:

 Write and create written content for the Marketing & Communications department (press releases and articles).
 Coordinate with the Chief Marketing & Communications Officer the creation of the digital and print Inside RBC Magazine.
 Manage end-to-end communication public relations projects, including developing press relationships, generating a growing media list.
 Establish our communications web presence to boost brand awareness.
 Maintain a strong online company voice through social media as related to print and copy materials.
 Liaise with Marketing, Sales and Product development teams to ensure brand consistency.
 Suggest and implement direct marketing methods to increase profitability.
 Stay up-to-date with digital media developments.
 Co-Maintain RBC website, specifically News (WordPress - training available with our webmaster).
 Write press releases for the college.
 Take photographs and assist in videography when needed for the college with other marketing team members.
 Work with social media specialist on creating and maintaining content. 
Guide the organization in communicating with members/potential members across the country, pitch, and place stories/interviews/op-eds.
 Work closely with campus departments regarding communication needs.
 Work with the Chief Marketing & Communications Officer in designing and guiding the college on Podcast creation – and internet radio options.
 Develop new ideas on effective messaging, while fostering staff, students and alums to tell their personal stores. 
Some travel required, including international. 
Perform other duties as assigned.

Minimum Qualifications

 Extensive experience as a Writer or Digital Marketing Manager.
 Working knowledge of Photoshop, In Design, and other photo and print media editing software.
 Extensive experience with visual and written communication principles.
 Proven and successful track record of developing communications and outreach.
 Exceptional written communications skills for a variety of projects, including solicitation letters, newsletters, magazine articles, social media, email and web communications.
 Attention to detail.
 Eye for design with an ability to create informative and eye-catching photography and basic graphics.
 Excellent analytical and project management skills.
 Ability to multitask and perform under tight deadlines.
 Strong verbal and written communication skills.
 Bachelor’s degree in Journalism, Marketing, Digital media, Film and Video or relevant field.
 Candidate will work “on campus” inside the offices of Creative Services Group at RBC

Additional Considerations

Master’s degree in Journalism, Marketing, Digital media, Film and Video or relevant field.

Special Instructions

You will be provided a confirmation of receipt when your application and/or résumé is submitted successfully. Please refer to “Your Application” in your account to check the status of your application for this position.

RICHARD BLAND COLLEGE IS AN AA/EEO EMPLOYER – Richard Bland College of William & Mary is an equal opportunity institution providing educational and employment opportunities, programs, services, and activities. In keeping with this policy, the College does not discriminate and makes no distinction in the admission of students, nor in any other of its official activities, based on race, color, national origin (ancestry), religion (creed), age, military service or veteran status, marital status, parental status, political affiliation, sex (including pregnancy and gender identity or expression), sexual orientation, family medical history or genetic information, disability, any other status protected by law, or any other non-merit based factors. The college also prohibits sexual misconduct including sexual violence or harassment. All standards and policies governing college employment and student employment, recruitment, admissions, financial aid, and support programs are applied accordingly.

In compliance with the Americans with Disabilities act (ADA), RBC will provide, if requested, reasonable accommodation to applicants in need of access to the application, interviewing and selection processes.

BACKGROUND INVESTIGATIONS: Final candidates are subject to a background investigation. The investigation may include: local agency checks; criminal record check; driving record; employment verification; verification of education; and other checks requested by the hiring authority related to the position.

LAYOFF POLICY: If you are a classified employee and have been affected by DHRM Policy 1.3 Layoff and possess a valid Interagency Placement Screening Form (Yellow Card) or a Preferential Hiring Form (Blue Card), you must attach a copy of the card with your application prior to the job posting closing date.

ELECTRONIC APPLICATIONS ONLY: A fully completed state application or résumé must be submitted for this position electronically through this website. Unfortunately, RBC cannot accept mailed, emailed, faxed, or hand delivered applications and résumés. This website will provide a confirmation of receipt when the application is submitted for consideration. You have not completed the process until you receive a confirmation number.

ANNUAL FIRE AND SECURITY NOTIFICATION: The Annual Fire and Security Report(s) include campus security information, campus fire statistics, safety procedures, and provides statistics for criminal and disciplinary offenses. The report(s) are provided annually in compliance with the Clery Act and the Higher Education Opportunity Act (HEOA). Richard Bland College of William & Mary Annual Safety and Security report and the Annual Fire Safety report is available at: https://www.rbc.edu/wp-content/uploads/2023/09/2023-Annual-Campus-Security-and-Fire-Safety-Report.pdf. A hard copy of the Annual Security and Fire Safety reports and/or a copy of the Criminal Incident and Fire Incident Logs are maintained at the Department of Campus Safety & Police and will be provided upon request.

APPLICATION INSTRUCTIONS: For full-time teaching faculty positions and adjunct faculty (part-time teaching faculty), applicants must submit a cover letter specifying their interested teaching discipline and their schedule availability, résumé/curriculum vitaé , all unofficial transcripts, and a list of three (3) professional references. Please note: official transcripts are required on the first day of employment for all teaching faculty positions at RBC.

For administrative and professional faculty positions the cover letter, résumé, all unofficial transcripts and a list of three (3) professional references are required. Official transcripts are also required on the first day of employment for administrative and professional faculty positions at RBC.

For classified and wage/hourly positions the cover letter and résumé are optional.

IN COMPLIANCE WITH EQUAL EMPLOYMENT OPPORTUNITY LAWS: Employees or prospective employees who believe they have witnessed or experienced discriminatory conditions or discriminatory acts related to RBC employment practices or inaccessible conditions should present their concerns to:

Chief Business Officer
Richard Bland College of William & Mary
Physical Address: Pecan Hall, Second Floor, 11301 Johnson Road, South Prince George, VA 23805
Telephone: (804)862-6100, extension 6208
Email: ssokol@rbc.edu | 804-862-6100, extension 8603

IN COMPLIANCE WITH TITLE IX: Employees, prospective employees, student workers, or prospective student workers who believe they have witnessed or experienced discriminatory conditions or discriminatory acts related to RBC employment practices or inaccessible conditions that are inclusive of sexual misconduct, sexual violence, sexual harassment should present their concerns to either of the following:

Title IX Coordinator
Director of Dual Enrollment and High School Programs
Richard Bland College of William & Mary
Physical Address: Pecan Hall, Second Floor 11301 Johnson Road, South Prince George, VA 23805
titleix@rbc.edu | 804-862-6100, extension 6242

Or,

Department of Education
Office of Civil Rights
400 Maryland Avenue, S.W.
Washington, DC 20202-1100
www.ed.gov

Contact Information

Name: Richard Bland College - Office of Human Resources

Phone: 8048626100

Email: rbchr@rbc.edu

In support of the Commonwealth’s commitment to inclusion, we are encouraging individuals with disabilities to apply through the Commonwealth Alternative Hiring Process. To be considered for this opportunity, applicants will need to provide their AHP Letter (formerly COD) provided by the Department for Aging & Rehabilitative Services (DARS), or the Department for the Blind & Vision Impaired (DBVI). Service-Connected Veterans are encouraged to answer Veteran status questions and submit their disability documentation, if applicable, to DARS/DBVI to get their AHP Letter. Requesting an AHP Letter can be found at AHP Letter or by calling DARS at 800-552-5019.

Note: Applicants who received a Certificate of Disability from DARS or DBVI dated between April 1, 2022- February 29, 2024, can still use that COD as applicable documentation for the Alternative Hiring Process.