Electronic Marketing Manager jobs in Towson, MD

Electronic Marketing Manager is responsible for the day-to-day operations of the media planning function. Manages a team responsible for maximizing the impact of advertising campaigns. Being a Electronic Marketing Manager designs, develops, and executes media and advertising plans that support the client's overall marketing strategy, message, and objectives. Uses analytics to design innovative strategies to ensure the client's marketing campaigns reach the target audience. Additionally, Electronic Marketing Manager oversees campaign tactics and execution to monitor spending, manage budgets, and control pacing, optimization, and timelines for all types of media campaigns. Guides negotiations for media buys, pricing, and media placement scheduling with vendors. Researches and recommends new media strategies, platforms, and channels to explore or utilize for future campaigns or ongoing campaign evolvement. Requires a bachelor's degree in area of specialty. Typically reports to a director. The Electronic Marketing Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. To be a Electronic Marketing Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)

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Integrated Project Manager
  • Marriner Marketing
  • Columbia, MD FULL_TIME
  • The Integrated Project Manager must successfully manage and guide integrated campaigns through the Agency. The IPM must consistently deliver high-quality, profitable work through process and resource management. Emphasis is placed on efficient project workflow. Specific areas of responsibility include scheduling, securing specifications and assigning resources necessary to execute a variety of traditional and digital projects. Ability to prioritize workload and recommend process changes, as needed, is essential. The IPM will be an ambassador for the Agency’s campaigns, working closely with the digital and creative departments to oversee design, development and the production process from start to finish.

    Note: This is a full-time position. Our team works collectively in our Columbia, MD office each Tuesday, Wednesday and Thursday. Each employee has the option to work remotely on Mondays and Fridays.


    Responsibilities include:

    Cross Functional Engagement

    • Work with the client service teams to provide realistic timelines that create a winning scenario for both the Agency and the customers
    • Monitor project progress and collaboratively revise timelines, sharing with extended team
    • Release all project deliverables to Client, Vendor or Media Operations by due date
    • Work with the Creative and Digital Directors to ensure timelines for integrated campaigns sync or overlap accordingly and contain appropriate cross-functional approvals
    • Review weekly status sheets to ensure accuracy and proper assignments with agreed-to schedules; escalate risks to Creative and/or Digital Directors
    • Set clear expectations for tasks, to do’s and project deliverables to internal teams; provide timely information or specifications (technical, functional)
    • Diplomatically managing team expectations with regard to schedule due dates, project progress, change management and reprioritization
    • Work with other IPMs and Project Management Supervisor to ensure the cross-functional team workloads are balanced, reassigning when necessary
    • Ensure testing and QA plans are developed and include appropriate team members
    • Be a good problem solver for the teams and our business
    • Encourage a culture of teamwork based on warmth, curiosity & perseverance

    Process

    • Monitor process and recommend improvements for efficient project workflow
    • Optimize projects using the Workamajig Tool
    • Project estimates are approved prior to commencing work
    • Project documentation is accurate, updated and appropriately shared (scope, team,schedule, status)
    • Project milestone meetings are scheduled
    • Projects are routed through deliverables for necessary proofing and approvals

    Financial Management

    • Have the agency’s financial interests at heart while monitoring scope and potential scope creep for all customers; share scope creep with Production for incremental estimate
    • Participate in job/estimate/resource reconciliation through monthly Project Summary Scoreboard meetings


    Required Knowledge/Skills/Experience

    • 3 years agency or in-house experience
    • BA in design, management or related field
    • Software: MS Office (Word, Excel, PPT, Outlook), Creative Suite, Workamajig a plus
    • Knowledge of current web trends and technologies
    • Basic knowledge of content management systems (CMS) such as Umbraco, WordPress and Drupal
    • Overall digital knowledge of user interface (UI) design and development
    • Clear presentation of project plans, schedules, issues, risks and requirements to appropriate team members
    • Excellent verbal, written, listening, presentation and persuasion skills
    • Very strong attention to detail and problem-solving skills
    • Effective management of multiple, concurrent projects against aggressive timelines without compromising accuracy or quality
    • Great interpersonal skills and a do-whatever-it-takes attitude
    • Ability to work under time constraints in a fast-paced, high-volume, multitasking environment while still having fun and remaining calm and poised under pressure
  • 5 Days Ago

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Project Manager - Electronic Warfare
  • LufCo
  • Aberdeen, MD FULL_TIME
  • Project Manager: LufCo is hiring a Project Manager to serve as the primary point of contact for coordination among the Contractor, Contracting Office, as well as the COR. Location: :Aberdeen, MD The P...
  • 9 Days Ago

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Sales Manager Trainee
  • Serene Marketing Inc.
  • Baltimore, MD FULL_TIME
  • Serene Marketing Inc. is a reputable residential sales firm dedicated to providing top-notch customer acquisition and sales services to our clients. We specialize in connecting our clients with potent...
  • 6 Days Ago

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Sales Training Manager
  • NU LIFE MARKETING LLC
  • Columbia, MD FULL_TIME
  • Benefits: 401(k) Bonus based on performance Competitive salary Opportunity for advancement Signing bonus Training & development Benefits/Perks Competitive Compensation Great Work Environment Career Ad...
  • 14 Days Ago

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Performance Manager (Automotive)
  • iFrog Marketing Solutions
  • Easton, MD FULL_TIME
  • Position Overview:The Performance Manager will be responsible for partnering with and supporting the Accounts Team in the overall marketing services delivery that fosters positive growth and retention...
  • 15 Days Ago

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Marketing Manager
  • A P Ventures, LLC
  • Columbia, MD FULL_TIME
  • Title: Marketing Manager Location: Hybrid – Columbia, Maryland Company Background Since its founding in 2007, APV's portfolio of clients has grown significantly. As a well-established, woman-owned, Sm...
  • Just Posted

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0 Electronic Marketing Manager jobs found in Towson, MD area

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Vice President Finance
  • University of Maryland Medical System
  • Towson, MD
  • Cielo Talent is currently conducting an executive search for a VP Finance, Billing and Compliance on behalf of our clien...
  • 4/25/2024 12:00:00 AM

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Legal Assistant
  • McMullen and Drury, P.A.
  • Towson, MD
  • Job Description Job Description Job Overview: We are seeking a highly organized and detail-oriented Legal Assistant to j...
  • 4/25/2024 12:00:00 AM

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Medicare Part-B Biller
  • Amergis
  • Towson, MD
  • Amergis Healthcare Staffing is seeking a Billing Specialist. TheBilling Specialist will support the organization's accou...
  • 4/25/2024 12:00:00 AM

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Legal Assistant
  • McMullen and Drury, P.A.
  • Towson, MD
  • Job Description Job Description Job Overview: We are seeking a highly organized and detail-oriented Legal Assistant to j...
  • 4/25/2024 12:00:00 AM

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Administrative Assistant
  • Mary Kraft HR
  • Towson, MD
  • Job Description Job Description Job Summary: Providing continuous support to the staff and administration. General dutie...
  • 4/24/2024 12:00:00 AM

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Prep Cook $15/hr
  • Sweetgreen
  • Towson, MD
  • KITCHEN TEAM MEMBER - TOWSON, MD APPLY NOW at sweetgreen 1 E. Joppa Road, Space #151, Towson, MD 21286 Base Compensation...
  • 4/22/2024 12:00:00 AM

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Executive Team Leader Specialty Sales (Assistant Manager of Merchandising) - Columbia, MD
  • Target
  • Columbia, MD
  • **Executive Team Leader Specialty Sales (Assistant Manager of Merchandising) - Columbia, MD** % buffered00:00 00:00 **Tr...
  • 4/21/2024 12:00:00 AM

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Certified Medical Assistant (Towson Hospital--Hospital Outpatient Clinic)
  • Sheppard Pratt
  • Towson, MD
  • General Summary:Provides support services for the Psychiatric Outpatient Clinic's functions, occasionally requiring the ...
  • 4/21/2024 12:00:00 AM

Towson is located at 39°23′35″N 76°36′34″W / 39.39306°N 76.60944°W / 39.39306; -76.60944 (39.392980, −76.609562). According to the United States Census Bureau, the CDP has a total area of 14.2 square miles (37 km2), of which, 14.0 square miles (36 km2) is land and 0.2 square miles (0.52 km2) (1.06%) is water. The community is located immediately north of Baltimore City, inside the Beltway (I-695), east of I-83 and along York Road. Its census boundaries include Pikesville to the west, Lutherville and Hampton to the north, Parkville to the east, and Baltimore to the south. Major neighborhoods...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Electronic Marketing Manager jobs
$124,046 to $178,936
Towson, Maryland area prices
were up 1.5% from a year ago

Electronic Marketing Manager in Idaho Falls, ID
Electronic marketing is a type of micromarketing in which the retailer tracks consumer purchases using bar code scanner technology such as that found in many supermarkets.
December 15, 2019