Electronic Marketing Manager is responsible for the day-to-day operations of the media planning function. Manages a team responsible for maximizing the impact of advertising campaigns. Being a Electronic Marketing Manager designs, develops, and executes media and advertising plans that support the client's overall marketing strategy, message, and objectives. Uses analytics to design innovative strategies to ensure the client's marketing campaigns reach the target audience. Additionally, Electronic Marketing Manager oversees campaign tactics and execution to monitor spending, manage budgets, and control pacing, optimization, and timelines for all types of media campaigns. Guides negotiations for media buys, pricing, and media placement scheduling with vendors. Researches and recommends new media strategies, platforms, and channels to explore or utilize for future campaigns or ongoing campaign evolvement. Requires a bachelor's degree in area of specialty. Typically reports to a director. The Electronic Marketing Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. To be a Electronic Marketing Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)
Position Overview
The Marketing Manager fills a unique role in our growing medical office. We have a thirty-year history of physical therapy treatment and are now adding a full dynamic medical practice focusing on nonpharmaceutical pain management. The Marketing Manager will lead all aspects of the day-to-day acquisition and retention of patients through developing referral and community relationships and lead generation events. The person successful in this position will need to be accustomed to a multi-tasking, fast-paced environment and have excellent interpersonal skills. The Marketing Manager has oversight of the practice’s external image and assures that all systems remain consistently in place and the company continues to grow.
We are looking for a highly energetic, eager, and motivated Marketing Manager to implement marketing systems for the consistent arrival of new and established patients into the practice for care. If you possess those excellent organizational & communication skills, can maintain excellent rapport with individuals throughout the community, and are accustomed to a multi-tasking, then this is the position for you.
Job Description
90% - Marketing Duties
10% - Other Duties as Assigned
Job Type: Full-time
Pay: $45,000.00 - $52,000.00 per year
Benefits:
Schedule:
Work Location: In person
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