Electronic Marketing Manager jobs in Frederick, MD

Electronic Marketing Manager is responsible for the day-to-day operations of the media planning function. Manages a team responsible for maximizing the impact of advertising campaigns. Being a Electronic Marketing Manager designs, develops, and executes media and advertising plans that support the client's overall marketing strategy, message, and objectives. Uses analytics to design innovative strategies to ensure the client's marketing campaigns reach the target audience. Additionally, Electronic Marketing Manager oversees campaign tactics and execution to monitor spending, manage budgets, and control pacing, optimization, and timelines for all types of media campaigns. Guides negotiations for media buys, pricing, and media placement scheduling with vendors. Researches and recommends new media strategies, platforms, and channels to explore or utilize for future campaigns or ongoing campaign evolvement. Requires a bachelor's degree in area of specialty. Typically reports to a director. The Electronic Marketing Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. To be a Electronic Marketing Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)

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SALES AND MARKETING OPERATIONS MANAGER
  • Digital Marketing Recruiters
  • Washington, DC FULL_TIME
  • Job Title: Sales and Marketing Operations Manager

    Job Type: Full-Time

    Reports To: Executive Team

    Location: Washington, D.C., or the East Coast, Remote, M-F, Eastern Time

    Restriction: This opportunity is for candidates residing in or relocating to Washington, D.C., or the East Coast

    Compensation: $100,000 to $130,000 Annually Bonus/Commission (equal to $30,000 to $50,000 per year) Benefits

    About the Company

    The company is a full-service outsourced finance and accounting provider made up of five brands: VentureCount, RTA, Govcon Accountants, AdminAssist, and Tarsus, each with a specific sector of expertise. The company primarily serves SMB and middle-market companies and has specific sector expertise across venture capital and private equity-backed companies, government contractors, staffing companies, and professional service firms. Some of the multiple service lines include bookkeeping, accounting, payroll, financial forecasting and analysis, strategic Chief Financial Officer (CFO) services, and interim CFOs. The five brands have recently come together to form a single, consolidated platform and are currently rebranding. Together, the company has approximately 150 employees and offices in Washington, D.C., Roseville, CA, Bangalore, India, Midvale, UT, and Kansas City, MO.

    Job Summary

    The company is seeking a skilled sales and marketing operations manager with experience in the financial services industry who will play a critical role in the development and management of sales and demand generation processes for the organization at large. The role is responsible for supporting company leaders in achieving sales targets and goals and will include strategy, direct sales work, and marketing oversight. Responsibilities will include developing and overseeing sales processes and procedures as the organization continues to rapidly scale, continuing the buildout of the HubSpot CRM system, collaborating with marketing partners to generate demand, fielding and closing inbound leads, leveraging LinkedIn to find potential clients, and traveling to trade shows and conferences to manage and grow partner and industry relationships.

    Success in the Role

    Today, company founders are closely involved in sales and marketing. The Sales and Marketing Operations Manager will be expected to work with these founders, take over many of these responsibilities, and create scalable systems for managing sales and marketing operations going forward. The growth of the company has been rapid and continues to be rapid. Given such, this is an opportunity to build a sales organization from the ground up, but with the advantages and resources of a 150-person global company that serves hundreds of existing clients. A successful sales and marketing operations manager will possess the experience and vision to build and manage a scalable sales organization, as well as the humility and drive to build their own pipeline and be hands-on with clients and junior employees.

    Key Responsibilities

    Sales Process Management

    • Design and implement effective sales processes and workflows.
    • Streamline the sales cycle, from lead generation to deal closure.
    • Analyze and optimize sales processes to increase efficiency and effectiveness.
    • Ensure alignment between sales and other departments, such as finance and marketing.

    Sales Analytics and Reporting

    • Develop and maintain sales reports and dashboards to provide insights into sales performance, pipeline, and forecast.
    • Analyze sales data to identify trends, patterns, and areas for improvement.
    • Provide regular sales performance updates to the management team.
    • Collaborate with the sales team to set performance metrics and targets.

    CRM Management

    • Oversee the implementation and maintenance of the Customer Relationship Management (CRM) system.
    • Ensure accurate and up-to-date data entry in the CRM.
    • Generate and distribute CRM-related reports to stakeholders.

    Lead Generation

    • Manage the overall lead generation process from digital campaigns, outbound campaigns, LinkedIn, and other lead sources such as referrals.
    • Managing outreach and strategies with relationship partners such as audit firms, investors, lenders, etc.
    • Tracking and attending conferences and tradeshows that are relevant to the industries served.
    • Collaborate with and manage external vendors executing digital and outbound campaigns.

    Sales Enablement

    • Hiring, training, and overseeing SDRs and AEs as appropriate to support the continued growth of the company.
    • Collaborate with marketing partners and the leadership team to develop sales collateral, tools, and training materials.
    • Provide guidance and support to the sales team on sales methodologies, processes, and tools.
    • Conduct sales training sessions to enhance product knowledge and selling skills.
    • Identify and address the sales team's technology and tool needs.

    Forecasting and Budgeting

    • Assist in the creation of sales forecasts and budgets.
    • Monitor actual sales performance against forecasts and budgets.
    • Identify deviations and propose corrective actions.
    • Collaborate with finance to ensure accurate and timely revenue forecasting.

    Sales Performance Analysis

    • Conduct regular sales performance reviews and analyses.
    • Identify areas for improvement in sales performance and recommend strategies to address them.
    • Track and evaluate key performance indicators (KPIs) to measure sales team effectiveness.
    • Provide insights and recommendations to optimize sales strategies.

    Required Skills and Qualifications

    • Sales and marketing experience in the financial services industry
    • Bachelor's degree or equivalent experience
    • Background in finance and accounting – ability to meet with clients, assess their accounting and financial needs, and recommend the appropriate service package
    • Prior experience hiring, training, and managing direct reports
    • Knowledge of sales processes, sales tools, and best practices
    • Proficiency with HubSpot
    • Knowledge of basic marketing concepts
    • Understanding sales forecasting and budgeting
    • Curiosity

    Job Type: Full-time

    Pay: $100,000.00 - $130,000.00 per year

    Work Location: Remote

  • 21 Days Ago

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Project Manager
  • Electronic Systems, Inc.
  • Fairfax, VA CONTRACTOR
  • OverviewOur client, located in Fairfax, VA is seeking an experienced Project Manager for an 18 month onsite contract to lead a forms modernization project. This enterprise-wide initiative is designed ...
  • Just Posted

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Business Analyst/Project Manager
  • Electronic Systems Inc
  • Fairfax, VA CONTRACTOR
  • Overview Our client, based in Fairfax, VA, is actively looking for a seasoned Business Analyst/Project Manager for an 18-24 month onsite contract. In this role the Business Analyst/Project Manager wil...
  • 1 Month Ago

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Assembler II (Electronic)
  • Electronic Instrumentation & Technology, LLC
  • Leesburg, VA FULL_TIME
  • Essential Functions: * Must be able to solder by previous certification or on the job training. Soldering test given at the time of interview. * Must be able to read work orders, follow production dra...
  • Just Posted

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Cost Accountant - Electronic Manufacturing
  • Electronic Instrumentation & Technology, LLC
  • Leesburg, VA FULL_TIME
  • EIT (Electronic Instrumentation & Technology) is looking for a Cost Accountant to join our team in our Leesburg, VA location! EIT is a Contract Manufacturer specializing in Electronic Manufacturing Se...
  • 13 Days Ago

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Project Manager
  • Grafik Marketing Communications
  • Alexandria, VA FULL_TIME
  • Responsibilities: * Acts as the primary liaison among internal departments and as backup liaison with client contact when needed to keep a project on schedule and in budget * Works with Client Service...
  • 4 Days Ago

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0 Electronic Marketing Manager jobs found in Frederick, MD area

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Equipment Maintenance Technician
  • Moore
  • Frederick, MD
  • Moore is a data-driven constituent experience management (CXM) company achieving accelerated growth for clients through ...
  • 3/28/2024 12:00:00 AM

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LPN / LVN - Home Health - $30+ per hour
  • TRS Healthcare
  • Frederick, MD
  • BAYADA Home Health Care is seeking a LPN / LVN Home Health for a job in Frederick, Maryland. Job Description & Requireme...
  • 3/28/2024 12:00:00 AM

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Per Diem / PRN Home Health Physical Therapist - $52+ per hour
  • GetMed Allied
  • Frederick, MD
  • BAYADA Home Health Care is seeking a per diem / prn Home Health Physical Therapist for a per diem / prn job in Frederick...
  • 3/28/2024 12:00:00 AM

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Staff - Registered Nurse (RN) - Home Health Admission - $48+ per hour
  • PRN Healthcare
  • Frederick, MD
  • BAYADA Home Health Care is seeking a Registered Nurse (RN) Home Health Admission for a nursing job in Frederick, Marylan...
  • 3/28/2024 12:00:00 AM

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Manager Life Safety & Plan Review Services
  • Frederick County, MD
  • Frederick, MD
  • Salary: $84,185.00 - $101,022.00 Annually Location : Planning and Permitting Division - Frederick, MD Job Type: Full-tim...
  • 3/27/2024 12:00:00 AM

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Certified Medical Assistant/Medical Secretary
  • Brook Lane, Inc.
  • Frederick, MD
  • Certified Medical Assistant / Medical Secretary Outpatient - Frederick 40 hours per week Monday-Friday 8:30 AM - 5 PM Ke...
  • 3/27/2024 12:00:00 AM

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Calibration Technician - Level I
  • ETI Precision
  • Frederick, MD
  • Job Description Job Description ETI Precision is looking for a talented calibration technician to join its growing team!...
  • 3/27/2024 12:00:00 AM

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Mechanical Maintenance
  • Moore
  • Frederick, MD
  • Moore is a data-driven constituent experience management (CXM) company achieving accelerated growth for clients through ...
  • 3/25/2024 12:00:00 AM

Frederick is located in Frederick County in the northern part of the state of Maryland. The city has served as a major crossroads since colonial times. Today it is located at the junction of Interstate 70, Interstate 270, U.S. Route 340, U.S. Route 40, U.S. Route 40 Alternate and U.S. Route 15 (which runs north–south). In relation to nearby cities, Frederick lies 46 miles (74 km) west of Baltimore, 49 miles (79 km) north and slightly west of Washington, D.C., 24 miles (39 km) southeast of Hagerstown, Maryland, and 71 miles (114 km) southwest of Harrisburg, Pennsylvania. The city's coordinates ...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Electronic Marketing Manager jobs
$129,141 to $186,285
Frederick, Maryland area prices
were up 1.3% from a year ago

Electronic Marketing Manager in Idaho Falls, ID
Electronic marketing is a type of micromarketing in which the retailer tracks consumer purchases using bar code scanner technology such as that found in many supermarkets.
December 15, 2019