Director of Customer Insights jobs in New York
Director of Customer Insights develops and directs customer/consumer insights strategic projects to collect, study and utilize data reflecting customer behaviors, sentiments, trends, and preferences to support product development decisions and shape marketing actions. Leads insights team in market research initiatives focused on using customer, sales, brand, industry trends, and other significant data in statistical analysis. Being a Director of Customer Insights designs and implements qualitative and quantitative research projects and methodologies including focus groups, interviews, and surveys that yield data required for developing insights to measure customer perceptions and satisfaction. Interprets research findings and marketing program results into insights and guidance for strategic product development. Additionally, Director of Customer Insights requires a bachelor's degree. Typically reports to top management. The Director of Customer Insights manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. To be a Director of Customer Insights typically requires 5+ years of managerial experience. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. (Copyright 2024 Salary.com)
Recently Added Director of Customer Insights jobs
Director, Customer Insights, ADCETRIS
- 1S2 Seagen Inc
-
NY, NY
FULL_TIME
- ROLE SUMMARY: Reporting to the Customer Insights Lead, the person in this role will lead all market research efforts for ADCETRIS by providing unbiased, objective, in-depth insights to inform business decisions, including brand planning and launch planning. The Director is a strategic thought partner to cross-functional leadership teams, including the ADCETRIS Brand Team, Medical Affairs, Program Leadership, Global Market Insights, Global Value and Access and others. Through primary and secondary market research and analysis, she/he will identify business questions, design and conduct appropriate and relevant research plans, and embed an external market and customer point-of-view to drive strategic direction of ADCETRIS business and lifecycle management. This role is dynamic, fast-paced, highly collaborative, and covers a broad range of strategic topics that are critical to our business. The successful candidate will join Customer Insights colleagues that are constantly helping drive the business through proactive thought leadership, innovative research capabilities, and the ability to influence and communicate complex and dynamic information in new and creative ways. ROLE RESPONSIBILITIES Role definition and Key Accountabilities include, but are not limited to: Market Research Lead with a strong understanding of all types of primary market research techniques, both qualitative and quantitative, to fulfill organizational insights needs: Proactively identify and diagnose business questions, initiate and conduct research, and deliver recommendations across the lifecycle of ADCETRIS. Identify implications, develop presentations with clear story lines, integrating new data and existing team knowledge and communicating key insights and recommendations. Effectively present insights to various stakeholders. Collaborate with other insights and analytics leaders to help synthesize all available information to produce a comprehensive point of view and deliver clear and actionable recommendations Experience with oncology secondary data sources (e.g. patient claims, EMR, sales, etc) to triangulate with market research information and inform opportunity assessment Support strategic decision making across functional areas. Shape market research strategy and drive business impact by developing the brand research roadmap and analytic plan and delivering insight-based recommendations aligned with the brand’s business priorities to brand teams, leaders, and stakeholders. Work with cross-functional leaders and stakeholders from a wide variety of functions, such as ADCETRIS Brand Team, Medical Affairs, Research, Therapeutic Area teams, as well as senior leaders in Commercial, to understand strategic issues. Provide a holistic, objective and analytical viewpoint of the market opportunities through ongoing situation analysis and superb understanding of market dynamics, customer and stakeholder needs, and competitive activities. Drive strategic thinking and serve as a market insights leader to the brand teams by answering key business questions to define commercial strategies and tactics and drive investment decisions Identify informational gaps within the Customer Insights team and cross-functional teams, and plan and coordinate efforts to address those gaps. Project examples include, but are not limited to, the following: Evaluation of target product profiles through qualitative market research with physicians Quantitative market research to assess potential product market shares given current and future market dynamics Use of syndicated databases to assess market size, treatment patterns, and competitive landscape Experience and ability to work cross functionally with Legal, Compliance, and Drug Safety to ensure best practices are followed and audit preparedness as necessary. Vendor and Resource Management Actively seek new and innovative market research methodologies and capabilities to maximize business impact, expand our offerings, and elevate MRI to a best-in-class function Manage and prioritize brand market research budget, timelines, and resources, including identifying innovative solutions to champion cost savings without compromising research quality Direct workload of flexible staffing resources and identify the need for changes in flexible resources Be accountable for continuous improvement, as well as the identification/ utilization of new capabilities to maximize the competitive advantages of the business Accountable for meeting compliance and Corporate SOP obligations of all Primary Market Research projects REQUIRED BASIC QUALIFICATIONS 10 years of professional experience, with 7 years in analytic or consulting roles Extensive experience and knowledge in quantitative and qualitative market research methodologies Bachelor’s degree (or equivalent) required. Master’s degree preferred (in marketing, market research or related field preferred but not required) Demonstrated analytical capabilities and critical thinking skills. Understanding of pharmaceutical development and commercialization process, as well as industry competitive dynamics Ability to effectively manage multiple competing priorities under ambiguity and uncertainty, and act without having the total picture; outstanding project, budget and vendor management skills, and ability to solve operational problems. Demonstrated success defining business information and insight needs and translating those to specific deliverables; understanding of biopharmaceutical commercial market data sources Ability to assess and direct vendor technical capabilities and manage risks in the analytic process Ability to be flexible, prioritize multiple demands, deal with ambiguity, and lead teams through complex and challenging cross-functional projects Strong understanding of legal and regulatory environment in pharmaceutical promotions, and pharma industry guidelines. Outstanding interpersonal skills, and excellent verbal and written communication skills. Comfort with senior management and knowledge of senior management though processes; ability to speak their language and address their needs. PREFERRED QUALIFICATIONS Healthcare and Pharmaceuticals industry experience Prior oncology knowledge and experience OTHER SKILLS Fluent in English (written and spoken) Strong MS Excel and PowerPoint skills Proven ability to act as a strategic partner with the capacity to quickly establish relationships of trust, credibility, and be seen as a driving partner to commercial clients NON-STANDARD WORK SCHEDULE, TRAVEL OR ENVIRONMENT REQUIREMENTS 20% Travel Possible Relocation support available Work Location Assignment: Bothell, WA, La Jolla, CA, NYC Headquarters, South San Francisco, CA ADDITIONAL DETAILS Last date to apply for Job: April 19, 2024. Candidate demonstrates a breadth of diverse leadership experiences and capabilities including: the ability to influence and collaborate with peers, develop and coach others, oversee and guide the work of other colleagues to achieve meaningful outcomes and create business impact. The annual base salary for this position ranges from $149,200.00 to $248,600.00. In addition, this position is eligible for participation in Pfizer’s Global Performance Plan with a bonus target of 20.0% of the base salary and eligibility to participate in our share based long term incentive program. We offer comprehensive and generous benefits and programs to help our colleagues lead healthy lives and to support each of life’s moments. Benefits offered include a 401(k) plan with Pfizer Matching Contributions and an additional Pfizer Retirement Savings Contribution, paid vacation, holiday and personal days, paid caregiver/parental and medical leave, and health benefits to include medical, prescription drug, dental and vision coverage. Learn more at Pfizer Candidate Site – U.S. Benefits | (uscandidates.mypfizerbenefits.com). Pfizer compensation structures and benefit packages are aligned based on the location of hire. The United States salary range provided does not apply to Tampa, FL or any location outside of the United States. Relocation assistance may be available based on business needs and/or eligibility. Sunshine Act Pfizer reports payments and other transfers of value to health care providers as required by federal and state transparency laws and implementing regulations. These laws and regulations require Pfizer to provide government agencies with information such as a health care provider’s name, address and the type of payments or other value received, generally for public disclosure. Subject to further legal review and statutory or regulatory clarification, which Pfizer intends to pursue, reimbursement of recruiting expenses for licensed physicians may constitute a reportable transfer of value under the federal transparency law commonly known as the Sunshine Act. Therefore, if you are a licensed physician who incurs recruiting expenses as a result of interviewing with Pfizer that we pay or reimburse, your name, address and the amount of payments made currently will be reported to the government. If you have questions regarding this matter, please do not hesitate to contact your Talent Acquisition representative. EEO & Employment Eligibility Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability or veteran status. Pfizer also complies with all applicable national, state and local laws governing nondiscrimination in employment as well as work authorization and employment eligibility verification requirements of the Immigration and Nationality Act and IRCA. Pfizer is an E-Verify employer. This position requires permanent work authorization in the United States. Marketing and Market Research Pfizer careers are like no other. In our culture of individual ownership, we believe in our ability to improve future healthcare, and potential to transform millions of lives. We’re looking for new talent to join our global community, to unearth new innovative therapies that make the world a healthier place.
- 11 Days Ago
Sr. Director, Customer Insights
- PayPal, Inc.
-
New York, NY
FULL_TIME
- At PayPal (NASDAQ: PYPL), we believe that every person has the right to participate fully in the global economy. Our mission is to democratize financial services to ensure that everyone, regardless of...
- 1 Month Ago
Director, Insights
- Pernod Ricard USA
-
New York, NY
FULL_TIME
- Position Title: Director, InsightsLocation: New York, NY (Headquarters)Position Summary: The Director Insights is a unique, high-profile role that will lead and develop the insights practice at PRUSA....
- 28 Days Ago
Insurtech Insights Event (Volunteer)
- Insurtech Insights
-
New York, NY
VOLUNTEER
- Be a part of Insurtech Insights Volunteer Programme Team Member Do you wish to expand your network with thousands of business leaders, entrepreneurs, investors and big companies plus develop your skil...
- 4 Days Ago
Customer Insights Analyst
- Flowcode
-
New York, NY
FULL_TIME
- Flowcode is the offline to online company, building direct connections for brands and consumers. By unifying data-driven design with the latest in QR technology, Flowcode enables contactless connectio...
- 2 Days Ago
Head of Customer Insights
- Amalgamated Bank of NY
-
New York, NY
FULL_TIME
- Amalgamated Bank seeks a driven Head of Customer Insights to drive organic growth, client, and customer satisfaction. In this role, you will report to the Executive Vice President for Digital and Ente...
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About New York
New York is a state in the Northeastern United States. New York was one of the original thirteen colonies that formed the United States.
New York covers 54,555 square miles (141,300 km2) and ranks as the 27th largest state by size.[3] The highest elevation in New York is Mount Marcy in the Adirondacks, at 5,344 feet (1,629 meters) above sea level; while the state's lowest point is at sea level, on the Atlantic Ocean.
In contrast with New York City's urban landscape, the vast majority of the state's geographic area is dominated by meadows, forests, rivers, farms, mountains, and lakes. Most of...
Source: Wikipedia (as of 04/17/2019). Read more from Wikipedia
Income Estimation for Director of Customer Insights jobs
$219,538 to $311,749
Most Popular Cities in New York for Director of Customer Insights Jobs
What does a Director of Customer Insights do?
Director of Customer Insights in Queens Village, NY
These may include primary research, 3rd party research, brand wave studies, voice of the customer, and online surveys.
January 23, 2020
Director of Customer Insights in Wichita, KS
Set the analytics roadmap to drive the goals of the business.- Own the analytics for one or more product areas, lead planning, execution and delivery of projects for that area(s), manage stakeholders and internal customer/client needs/requests.
January 25, 2020
Director of Customer Insights in Killeen, TX
In addition to those, digital capabilities come with their own sources of real-time digital insight to help keep customers’ needs and experience in focus as you plan and execute your marketing efforts.
December 17, 2019