Director of Customer Insights jobs in Lynn, MA
Director of Customer Insights develops and directs customer/consumer insights strategic projects to collect, study and utilize data reflecting customer behaviors, sentiments, trends, and preferences to support product development decisions and shape marketing actions. Leads insights team in market research initiatives focused on using customer, sales, brand, industry trends, and other significant data in statistical analysis. Being a Director of Customer Insights designs and implements qualitative and quantitative research projects and methodologies including focus groups, interviews, and surveys that yield data required for developing insights to measure customer perceptions and satisfaction. Interprets research findings and marketing program results into insights and guidance for strategic product development. Additionally, Director of Customer Insights requires a bachelor's degree. Typically reports to top management. The Director of Customer Insights manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. To be a Director of Customer Insights typically requires 5+ years of managerial experience. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. (Copyright 2024 Salary.com)
Recently Added Director of Customer Insights jobs
Director, Customer & Market Insights
- Rhythm Pharmaceuticals
-
Boston, MA
FULL_TIME
-
Company Overview
Rhythm is a global, commercial-stage biopharmaceutical company committed to transforming the care of people living with rare melanocortin-4 receptor (MC4R) pathway diseases. Working at Rhythm means that you are part of a team that’s passionate about transforming the lives of people living with hyperphagia (pathological, insatiable hunger) and severe obesity caused by rare MC4R pathway diseases. We recognize the courage it takes for patients and their caregivers to begin their journey of advocacy to find the answers they need. Their courage inspires us to challenge convention, ask bold questions and seek answers for them. Every day, we strive for excellence through our willingness to adapt, learn, and our tenacity to overcome barriers, together.
Opportunity Overview
Reporting to the Head of Business Insights and Analytics, the Director of Customer & Market Insights is responsible for all market insights efforts by providing unbiased, objective, in-depth insights to inform business decisions to ensure the successful launch and growth of current and future products.
The successful candidate will drive product strategy by providing a holistic, objective, and analytical viewpoint of the market and opportunities through ongoing situational assessment and understanding of market dynamics, customer needs, and competitor activities. The incumbent will collaborate through proactive thought partnership across Medical, Marketing, Sales, Managed-Access, and Patient Engagement and lead the market planning process.
Responsibilities and Duties- Proactively identify and diagnose business questions, initiate and conduct market research, and deliver findings and recommendations to colleagues and leadership.
- Design and execute in-depth market research (data vendor identification, analysis design, summary, presentation of results) to support brand planning and forecasting.
- Work in collaboration with other Competitive Intelligence colleagues to understand current competitive dynamics through monitoring of competitor landscape via various channels and events.
- Maintain industry awareness regarding market trends, competition, and product acceptance affecting the business and advise on adjustment in strategies and tactics.
- Deliver market, customer, and product insights that are actionable for the team and support the achievement of company objectives and resource optimization.
- Provides reliable and accurate analyses based on data provided to internal stakeholders to support decision making on key strategies (identification of gaps & needs).
- Supporting execution of marketing strategy by ensuring that all research and activities are aligned with and executed in accordance with the larger corporate and brand strategic plans.
- Oversee the organization and repository of all market research and competitive intelligence project insights.
- Inform the brand planning process based on a deep understanding of the market, the stages of the patient journey, and stakeholder influences throughout the journey.
- Ensure all marketing research activities are conducted in accordance with financial and ethical compliance guidelines.
- Ensure all Compliance, Privacy, and Legal processes are adhered to and considered when purchasing, ingesting, and using data
Qualifications- Bachelor’s degree, advanced degree preferred
- 10 years of relevant experience in pharmaceutical industry with majority of experience in orphan drug/rare disease markets
- Experience and progressive responsibilities in sales/marketing data analysis, statistical analysis, and forecasting
- US and International experience with demonstrated ability to effectively work across cultures highly preferred
- Strong analytical skills with attention to details
- Ability to synthesize and effectively communicate actionable insights via oral and written presentations to internal partners and senior leadership, including those with non-technical backgrounds
- Expertise with different types of pharmaceutical datasets
- Demonstrated success in managing numerous projects simultaneously
- Thorough understanding of specialty pharmacy and orphan drug payor coverage challenges
- Ability to travel as needed for Business meetings, Congresses & Market Research
More about Rhythm
Rhythm is a global, commercial-stage biopharmaceutical company aimed at developing and commercializing therapies for the treatment of rare genetic diseases of hyperphagia and severe obesity due to rare melanocortin-4 receptor (MC4R) pathway diseases. This is a key biological pathway that regulates weight and hunger. A central element of Rhythm’s mission is to improve the understanding of these diseases and develop management strategies for patients who have no treatment options available to them. Rhythm was founded in 2008 and is based in Boston, MA. The company’s clinical development program is currently focused on several rare MC4R pathway diseases. For healthcare professionals, visit www.RareObesity.com for more information. For those who may be affected or would like to learn more, visit www.LEADforRareObesity.com for more information.
- 10 Days Ago
SaaS Finance Director - Remote
- Driven Insights
-
Boston, MA
FULL_TIME
- Job Summary: Looking to build upon your track record as a SaaS finance professional in a rapidly growing segment of the financial services industry? You will work tightly with our clients and the Driv...
- 2 Months Ago
Data Insights & Analytics Director
- The Greater Boston Convention and Visitors Bureau
-
Boston, MA
FULL_TIME
- DescriptionMeet Boston is seeking a strategically minded Data Insights & Analytics Director to extract insights and leverage data to help drive strategic business decisions, to optimize campaigns and ...
- 25 Days Ago
Director, Strategic Analysis and Insights
- Fidelity Investments
-
Boston, MA
OTHER
- Job Description: Director, Strategic Analysis and Insights Would you like to play a central role in helping millions of Fidelity’s customers reach their goals and live the lives they always dreamed of...
- 29 Days Ago
Director/Sr. Director, Insights and Analytics
- Invivyd
-
Waltham, MA
FULL_TIME
- ABOUT US Invivyd is on a mission to rapidly and perpetually deliver antibody-based therapies that protect vulnerable people from the devastating consequences of circulating viral threats, beginning wi...
- 10 Days Ago
Associate Director, Business Insights & Analytics
- Career openings | Blueprint Medicines
-
Cambridge, MA
FULL_TIME
- Associate Director, Business Insights & Analytics Location: Cambridge, MA Requisition Number: 507 How will your role help us transform hope into reality? The Associate Director, Business Insights & An...
- 28 Days Ago
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0 Director of Customer Insights jobs found in Lynn, MA area
Sales Director
- MCR Hotels
-
Peabody, MA
- Sales Director SpringHill Suites Peabody, 43 Newbury Street, Peabody, Massachusetts, United States of America Req #6220 ...
- 4/22/2024 12:00:00 AM
Director
- Archdiocese Of Philadelphia
-
Boston, MA
- Full job description The organization's core purpose is to equip saints for life in this world and the next.Director of ...
- 4/22/2024 12:00:00 AM
Associate Director/Director, Biomarkers
- PepGen
-
Boston, MA
- PepGen is looking for a highly motivated Associate Director or Director level Biomarker scientist who will contribute to...
- 4/22/2024 12:00:00 AM
Associate Director/Director, Biomarkers
- Pepgen
-
Boston, MA
- PepGen is looking for a highly motivated Associate Director or Director level Biomarker scientist who will contribute to...
- 4/21/2024 12:00:00 AM
Development Director
- Johnson Controls International
-
Lynnfield, MA
- What you will do Under general direction and a member of the Management Team, provides leadership to the Development Man...
- 4/19/2024 12:00:00 AM
District Dental Director
- Cortland Dental & Braces - a Benevis company
-
Chelsea, MA
- *Please note: this position is located in Chelsea, MA. Overview: Job Summary: T his position is responsible for the assi...
- 4/7/2024 12:00:00 AM
Catering Director
- Aramark
-
Boston, MA
- Job Description The Catering Services Director is responsible for planning and leading the entire catering operation acr...
- 4/5/2024 12:00:00 AM
Director of Stewarding
- The Newbury Boston
-
Boston, MA
- Compensation Type: Yearly Highgate Hotels: Highgate is a premier real estate investment and hospitality management compa...
- 4/1/2024 12:00:00 AM
About Lynn, Massachusetts
Lynn is the 9th largest municipality in Massachusetts and the largest city in Essex County. Situated on the Atlantic Ocean, 3.7 miles (6.0 km) north of the Boston city line at Suffolk Downs, Lynn is part of Greater Boston's urban inner core. Settled by Europeans in 1629, Lynn is the 5th oldest colonial settlement in the Commonwealth. An early industrial center, Lynn was long colloquially referred to as the "City of Sin", owing to its historical reputation for crime and vice. Today, however, the city is known for its contemporary public art, international population, historic architecture, dow...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Director of Customer Insights jobs
$230,865 to $327,833
Lynn, Massachusetts area prices
were up 2.5% from a year ago
were up 2.5% from a year ago
What does a Director of Customer Insights do?
Director of Customer Insights in Kennewick, WA
We strive to attract, develop and retain a workforce that is as diverse as the customers we serve and to foster an inclusive work environment that embraces the strength of cultures and individuals.
December 30, 2019
Director of Customer Insights in Portland, ME
One of the things we hear repeatedly is that customers really value their connections with individual pharmacists and staff.
December 30, 2019
Director of Customer Insights in Davenport, IA
“A deep ‘truth’ about the customer based on their behaviour, experiences, beliefs, needs or desires, that is relevant to the task or issue and ‘rings bells’ with target people.
January 29, 2020