Digital Marketing Supervisor jobs in Coeur D Alene, ID

Professional Opportunity: Director, Digital Marketing and Communications

Saint George’s School is an independent K-12 school, serving a population of approximately 340 students from the greater Spokane area. The school offers a vibrant and challenging academic program highlighted by the International Baccalaureate (IB) Diploma Program in 11th and 12th grades and complemented by a well-developed set of enrichment offerings. Students thrive due to low student-teacher ratio, and a caring and dedicated faculty who are open to collaboration and team building. SGS seeks team members who are looking to continue their growth as professionals, both through reflective practice and outside professional development.

The Digital Marketing and Communications Director is responsible for overseeing the school's digital marketing initiatives, social media presence, website management, and overall communication efforts. This position plays a crucial role in promoting the school's brand, engaging with various stakeholders, and ensuring effective communication across multiple digital platforms.

Responsibilities:

· Digital Marketing Strategy:

- Develop and implement comprehensive digital marketing strategies to promote the school's programs, events, and services.

- Analyze and optimize digital marketing campaigns, including paid advertising, email marketing, and search engine optimization (SEO) efforts.

- Monitor and report on campaign performance, utilizing data analytics to drive decision-making and optimize strategies.

- Collaborate with the Director of Admissions to create digital campaigns that target prospective students and parents.

· Social Media Marketing:

- Manage the school's social media accounts across various platforms (e.g., Facebook, Twitter, Instagram, LinkedIn).

- Create and curate engaging content, including text, images, and videos, to build and maintain a strong online presence.

- Develop and execute social media campaigns to increase brand awareness, drive engagement, and promote school events and initiatives.

- Monitor and respond to social media interactions, addressing inquiries and concerns in a timely and professional manner.

- Utilize social media analytics to track performance and make data-driven decisions.

· Website Management (Webmaster):

- Oversee the school's website, ensuring its content is up-to-date, accurate, and visually appealing.

- Collaborate with various departments to gather and publish relevant information on the website.

- Optimize website content and structure for search engine visibility and user experience.

- Monitor website analytics and performance, implementing improvements as needed.

· Communication and Content Creation:

- Develop and implement a comprehensive communication strategy to ensure consistent and effective messaging across various channels.

- Create and curate content for various platforms, including the school's website, social media, newsletters, and other digital channels.

- Collaborate with stakeholders to gather and disseminate relevant information, news, and updates.

- Coordinate and oversee the production of marketing collateral, such as brochures, flyers, and promotional materials.

- Create and direct a comprehensive publications program that reaches and influences the school’s target audiences.

· Photography/Video:

- Manage and oversee all photography to be able to effectively tell the Saint George’s story.

- Sort and archive all photos.

- Maintain connection with yearbook team.

Qualifications:

• Bachelor's degree in Marketing, Communications, Digital Media, Public Relations, or a related field.
• 3-5 years of experience in digital marketing, social media management, and content creation.
• Proficient in Microsoft Office Suite, Adobe InDesign, Photoshop, digital marketing tools, analytics platforms, and content management systems (WordPress, etc.).· Strong understanding of social media platforms (Facebook, Instagram, LinkedIn, etc.) and experience in managing social media campaigns.
• Experience with email marketing platforms (Mailchimp, Constant Contact, etc.). · Excellent written and verbal communication skills, with a strong command of grammar and style.
• Knowledge of web design principles, HTML, CSS, and content management systems (CMS) for website management.
• Strong analytical and problem-solving skills, with the ability to interpret data and implement data-driven strategies.
• Creativity and a keen eye for design and visual aesthetics.
• Familiarity with relevant marketing and communication regulations and best practices.

Salary: Salary range between $65K - $75K depending on experience.

Benefits:

· 403(B)

· 403(B) matching

· Health insurance

· Dental insurance

· Flexible spending account

· Paid time off

· Professional development assistance

· Tuition reimbursement

Application Process:Applicants should submit the following with their application materials:

· Cover letter explaining why you are interested in and qualified for this position

· Links to website and/or social media pages you have created and/or managed

· A current resume

· A Saint George’s Application of Employment (found on the school website).

Job Types: Full-time, Contract

Pay: $65,000.00 - $75,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Flexible spending account
• Health insurance
• Paid time off
• Professional development assistance
• Tuition reimbursement

Schedule:

• Day shift
• Monday to Friday

Work Location: In person