Digital Marketing Manager jobs in New York

Digital Marketing Manager manages and implements the digital marketing strategy and leads tactical operations to increase product demand, enhance sales, identify additional sales channels, attract traffic to the company website, and promote an online presence. Utilizes search engine optimization (SEO) analytics and search engine marketing (SEM) techniques to increase traffic to the website. Being a Digital Marketing Manager leads the development, curation, and deployment of compelling content to attract, engage and retain visitors and promote sales. Employs social media, email, and mobile marketing campaigns. Additionally, Digital Marketing Manager reviews online statistics, marketplace trends, and best practices to optimize online marketing performance. Requires a bachelor's degree. Typically reports to a director. The Digital Marketing Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. To be a Digital Marketing Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)

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Digital Marketing Manager, Marketing Automation
  • Meta
  • New York, NY FULL_TIME
  • The Business Marketing Group connects businesses with their customers on Facebook, Instagram, WhatsApp, and Messenger to help them grow their businesses through solutions like pages, advertising, messaging, commerce and more. We succeed when we help our customers grow their business leveraging our solutions. The Global Marketing Channels team is responsible for the performance and scalability of our digital marketing channels including web, email, in-product messaging and Meta ads to provide value for our customers and enable business impact. We focus on improving our channel effectiveness and deliver channel strategy that make our marketing channels impact levers for the business. Marketing automation plays a critical role in its ability to elevate the customer experience by enabling the right customer journeys through cross-channel orchestration and personalization at scale. We are searching for a Marketing Automation Manager to play a pivotal role in elevating our marketing automation practice and infrastructure. This individual will be responsible for channels team strategy for cross-channel marketing leveraging Salesforce Marketing Cloud automation to improve channel effectiveness across our portfolio. This individual will also identify and execute upon opportunities to expand our channel footprint and capabilities leveraging internal and third party technology. The ideal candidate is passionate about marketing automation, the customer experience, and driving measurable results at a large scale. As an expert in marketing automation strategy, data, and infrastructure, this individual will be shaping the technology and channels used to launch, optimize, and scale cross-channel business marketing campaigns globally. The ideal candidate is a bold, multi-faceted and innovative marketer with strong communication skills and business acumen who thinks strategically, analytically, and creatively.


    Digital Marketing Manager, Marketing Automation Responsibilities:

    • Drive demonstrative results by delivering channel strategies that leverage cross-channel marketing with Salesforce Marketing Cloud automation
    • Identify and execute upon opportunities to expand our channel footprint and automation capabilities leveraging internal and third party technology with a focus on driving cross-channel effectiveness, efficiency, and scalability
    • Develop learning agendas for continuous measurement and optimization of our channel effectiveness
    • Consult with marketing teams on automation and channel best practices to launch a successful marketing automation campaign
    • Collaborate with stakeholders, cross-functional partners, and external vendors to accomplish both short and long term marketing automation and channel effectiveness goals
    • Drive change management and Marketing Automation education across the organization



    Minimum Qualifications:

    • Hands on experience using Salesforce Marketing Cloud to manage multiple marketing channels to drive results in a B2B or performance marketing capacity
    • Experience with digital marketing channels (Email, Web, Ads, in-product messaging, etc.)
    • Experience working with marketers to plan and deliver channel strategy for marketing campaigns
    • 5 years experience developing marketing automation strategy and executing campaigns through a marketing automation platform



    Preferred Qualifications:

    • Salesforce Marketing Cloud Certification
    • Familiarity with Salesforce Data Cloud
    • Familiarity with Knak Email Builder
    • Project management experience leading and managing multiple projects at the same time
    • Bachelor's Degree or equivalent work experience in digital marketing



    About Meta:

    Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.


    Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.

    Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations-ext@fb.com.
  • 6 Days Ago

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Digital Marketing Specialist
  • East Shore Marketing
  • Ithaca, NY FULL_TIME
  • Digital Marketing Specialist – East Shore Marketing Position Scope: The Digital Marketing Specialist works to drive client business goals through earned, owned, and paid media channels with creative w...
  • 9 Days Ago

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Freelance Digital Marketing Specialist
  • Marlo Marketing Communications
  • Boston, NY FULL_TIME
  • Benefits In case you’re curious about our company perks: Generous holiday time off and unlimited PTO, including your birthday Flexible work-from-home policy Employee referral rewards Robust new busine...
  • 10 Days Ago

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Digital Marketing Manager
  • Livingston Energy Group
  • Schenectady, NY FULL_TIME
  • Position Summary A Digital Marketing Manager plans, manages and oversees all aspects of a digital marketing campaign to effectively promote the brand’s product. Their duties include planning a digital...
  • 19 Days Ago

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Digital Marketing Manager
  • CompassMSP
  • Tarrytown, NY FULL_TIME
  • Digital Marketing Manager Who we are: CompassMSP is a rapidly expanding, award-winning technology solutions provider in the booming managed services space. Our vision is to be the North American leade...
  • 19 Days Ago

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Digital Marketing Manager (Onsite)
  • Western & Southern Financial Group
  • WHITE PLAINS, NY FULL_TIME
  • Overview Summary of Responsibilities: The Sr. Digital Channel Specialist is responsible for the ideation, development and execution of both digital (SEM, SEO, Site Optimization) and offline marketing ...
  • 20 Days Ago

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Digital Marketing Manager
  • LHH
  • Dallas, TX
  • LHH is looking for a Digital Marketing Manager who will play a pivotal role in overseeing various marketing strategies. ...
  • 3/29/2024 12:00:00 AM

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Digital Marketing Manager
  • One Oak Media
  • Scottsdale, AZ
  • Position: Digital Marketer Job Type: Full-time This a an on-site role based in our Scottsdale, AZ office. About us: At 1...
  • 3/29/2024 12:00:00 AM

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Digital Marketing Manager
  • Intelliswift Software
  • San Francisco, CA
  • Job Title - Marketing Manager - Digital II Schedule - Fully Remote (Must accommodate to work in PST hours) Duration - 06...
  • 3/29/2024 12:00:00 AM

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Digital Marketing Manager
  • Minno
  • Nashville, TN
  • Minno is an early-stage, investor-backed media and technology company based in Nashville focused on improving Christian ...
  • 3/29/2024 12:00:00 AM

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Digital Marketing Manager
  • Outback Presents
  • Nashville, TN
  • Job Description and Requirements Outback Presents is the leading independent concert promoter in North America. We are s...
  • 3/28/2024 12:00:00 AM

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Digital Marketing Manager
  • LHH
  • Orlando, FL
  • LHH is looking for a fantastic digital marketing manager for one of our amazing clients in the Tampa, FL area! Responsib...
  • 3/28/2024 12:00:00 AM

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Digital Marketing Manager
  • AgAmerica
  • Lakeland, FL
  • DIGITAL MARKETING MANAGER JOB SUMMARY We are seeking an experienced and results-driven Digital Marketing Manager to join...
  • 3/28/2024 12:00:00 AM

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Digital Marketing Manager
  • AZDS Interactive Group
  • Denver, CO
  • About Us: AZDS Interactive Group is the world’s leading digital agency for the luxury travel industry, offering innovati...
  • 3/27/2024 12:00:00 AM

New York is a state in the Northeastern United States. New York was one of the original thirteen colonies that formed the United States. New York covers 54,555 square miles (141,300 km2) and ranks as the 27th largest state by size.[3] The highest elevation in New York is Mount Marcy in the Adirondacks, at 5,344 feet (1,629 meters) above sea level; while the state's lowest point is at sea level, on the Atlantic Ocean. In contrast with New York City's urban landscape, the vast majority of the state's geographic area is dominated by meadows, forests, rivers, farms, mountains, and lakes. Most of...
Source: Wikipedia (as of 04/17/2019). Read more from Wikipedia
Income Estimation for Digital Marketing Manager jobs
$120,717 to $167,100

Digital Marketing Manager in Daytona Beach, FL
A digital marketing manager also identifies and evaluates new digital technologies and uses Web analytics tools to measure site traffic to better optimize marketing campaigns, email marketing, social media and display and search advertising.
February 06, 2020
Digital Marketing Manager in Altus, OK
In an e-commerce firm, the Job Description of a Digital Marketing Manager would generally include both operational and strategic responsibilities.
February 24, 2020
Digital Marketing Manager in Tacoma, WA
But what exactly does a digital marketing manager do? And how does a digital marketing manager differ from an SEO professional or content creation executive.
December 24, 2019