Digital Marketing Manager jobs in Columbus, GA

Digital Marketing Manager manages and implements the digital marketing strategy and leads tactical operations to increase product demand, enhance sales, identify additional sales channels, attract traffic to the company website, and promote an online presence. Utilizes search engine optimization (SEO) analytics and search engine marketing (SEM) techniques to increase traffic to the website. Being a Digital Marketing Manager leads the development, curation, and deployment of compelling content to attract, engage and retain visitors and promote sales. Employs social media, email, and mobile marketing campaigns. Additionally, Digital Marketing Manager reviews online statistics, marketplace trends, and best practices to optimize online marketing performance. Requires a bachelor's degree. Typically reports to a director. The Digital Marketing Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. To be a Digital Marketing Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)

Recently Added Digital Marketing Manager jobs

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Digital Marketing Manager
  • Rocket Clicks
  • Columbus, GA FULL_TIME
  • Job Description
    Title: Digital Marketing Manager
    Report to: VP of Client Service
    Objective
    The Digital Marketing Manager leads a team of support associates (remote, nearshore and offshore) to drive successful outcomes for the entire digital marketing team. They are the experts in paid media, organic search optimization, data and analytics and they are eager to multiply their knowledge throughout the company. Their coaching and training brings the best out of their team, they are committed to creating and optimizing documented processes and they have the highest standards for their teams’ deliverables.
    Responsibilities & Processes
    Team Development (50%)
    • Group training on best practices, standardized processes, and emerging techniques
    • 1-to-1 coaching of individual team members for skill growth & advancement
    • Support account strategy with high quality deliverables for internal and external use
    Process Improvement (25%)
    • Proactively identify areas where documented processes should be created
    • Obsessed with documenting and teaching core processes in its simplest, most effective forms
    • Train and develop associates, analysts, strategists and managers to consistently use and improve processes
    Working Through Others (25%)
    • Screen and delegate assigned briefs for associates
    • Set clear expectations and communicate with confidence to achieve high levels of performance
    • Lead collaborator in project management for associates, ensuring accurate format and timely delivery of tasks
    • Review and submit completed, high-quality deliverables executed by others
    Competencies
    • Dealing with Ambiguity
    • Can effectively cope with change
    • Can shift gears comfortably
    • Can decide and act without having the total picture
    • Isn’t upset when things are in the air
    • Doesn’t have to finish things before moving on
    • Can comfortably handle risks and uncertainty
    • Innovation Management
    • Skilled at managing the creative process of others, and bringing their best creative ideas to market
    • Has good judgment about which creative ideas and suggestions will work, and how they may play out in the market
    • Facilitates effective brainstorming
    • Developing Direct Reports and Others
    • Is a people builder, aware of each person’s career goals
    • Constructs compelling development plans and executes them with frequent discussions
    • Pushes people with challenging assignments, developmental moves that stretch them
    • Cooperates with the developmental system in the organization
    • Building Effective Teams
    • Blends people into teams when needed
    • Creates strong morale and spirit in his/her team
    • Shares wins and successes
    • Fosters open dialogue
    • Lets people finish and be responsible for their work
    • Defines success in terms of the whole team
    • Creates a feeling of belonging in the team
    • Managing Through Systems
    • Can design practices, processes, and procedures which allow managing from a distance
    • Is comfortable letting things manage themselves without intervening
    • Can make things work through others without being there
    • Can impact people and results remotely
    • Functional/Technical Skills
    • Google Analytics (Goals, Attribution, Funnels)
    • Office Suite (Slides/PowerPoint, Docs/Word, Sheets/Excel)
    • Advanced experience in both developing and executing marketing strategies and campaigns; familiarity with multiple channels including organic, paid
    Qualifications
    Required
    • 3 years of experience in digital marketing, comfortable as a generalist marketer or marketing manager
    • Experience building and managing a team
    • Prior experience working in a digital marketing agency
    • Prior experience with Lead Generation and E-Commerce businesses
    Preferred
    • Relevant Certifications: Google Analytics
    • Nice, but not necessary: SEO and Paid Media specific certifications, general marketing certifications (Hubspot, AMA, DMI)
    • Prior people leadership experience, including leading projects and/or direct reports
    Compensation
    • Annual Base Salary $70k-$90k
    • Bonus $0-$2k per quarter
    Benefits:
    • 401(k)
    • 401(k) matching
    • Dental insurance
    • Flexible spending account
    • Health insurance
    • Health savings account
    • Life insurance
    • Paid time off
    • Retirement plan
    • Vision insurance
    Schedule:
    • Full-time
    • Monday to Friday
    Work Location: Remote
  • 23 Days Ago
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Digital Paid Media Manager -- Advertising / Marketing Specialist (REMOTE)
  • Rocket Clicks
  • Columbus, GA FULL_TIME
  • Job description Who We Are Looking For Note: this role is currently open to candidates based in the United States who do not need visa sponsorship. As an ideal candidate, you are an experienced profes...
  • 28 Days Ago
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Digital Marketing Specialist
  • Magnolia Greene
  • Phenix, AL FULL_TIME
  • Join our dynamic team as an Advertising Marketing Production (AMP) Sales Executive! You will be responsible for driving revenue growth by selling digital and traditional advertising solutions to busin...
  • 3 Months Ago
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R
Digital Marketing Strategist (PPC) [Remote]
  • Rocket Clicks
  • Columbus, GA FULL_TIME
  • Objective The Strategist leads client engagements to successful outcomes, resulting in long-term client retention and scope expansion, as well as referrals to new business. The Strategist’s main KPI i...
  • 3 Days Ago
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C
Field Manager (Safelink)
  • Creatively Smart Marketing
  • Phenix, AL FULL_TIME
  • Company DescriptionWe think outside the box and reach businesses through powerful, grassroots marketing campaigns. Be Authentic. Be Creatively Smart.Job DescriptionCreatively Smart is doing field inte...
  • 1 Month Ago
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C
Manager, Marketing
  • Columbus Professional Baseball Club
  • Columbus, GA FULL_TIME
  • Job Title: Manager, Marketing Main Purpose of Job: Marketing Reports to: General Manager Hours of Work: As required Monday to Friday, weekends, evenings, and holidays as needed Location: Columbus, GA ...
  • 15 Days Ago
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0 Digital Marketing Manager jobs found in Columbus, GA area

About Columbus, Georgia

Columbus is one of Georgia's three Fall Line Cities, along with Augusta and Macon. The Fall Line is where the hilly lands of the Piedmont plateau meet the flat terrain of the coastal plain. As such, Columbus has a varied landscape of rolling hills on the north side and flat plains on the south. The fall line causes rivers in the area to decline rapidly towards sea level. Textile mills were established here in the 19th and early 20th centuries to take advantage of the water power from the falls. Columbus was developed along the Chattahoochee River. Interstate 185 runs east of the city, with acc...
Source: Wikipedia (as of 04/11/2019). Read more from Wikipedia
Income Estimation for Digital Marketing Manager jobs
$100,914 to $139,679
Columbus, Georgia area prices
were up 1.5% from a year ago
View detail

What does a Digital Marketing Manager do?

Digital Marketing Manager in Duluth, MN
Employers or hiring managers usually request resumes from applicants so they can see if the applicant has the required attributes and experience for the job.
October 29, 2019
Digital Marketing Manager in Lexington, KY
In my opinion, today’s Marketing Manager is required to know too much.
January 23, 2020
Digital Marketing Manager in El Paso, TX
Thus the term ‘digital marketing’ started receiving more attention and as with every other profession there is always a place for a ‘manager’.
January 07, 2020